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Effects and Presences of Digital Printing
There has been no greater effect on the print industry over recent years than the
introduction of digital printing. As technologies have gone from strength to
strength, it is fast becoming the go to medium for businesses throughout the
country. Ideal for short and long runs, on-demand printing and time sensitive
campaign runs, the flexibility afforded by printing digitally is a huge benefit to
many - both in initial investment and return on investment.

In the best print companies, there are a number of techniques which can be used
for digital printing. Methods include electro photography (using dry and liquid
toner), laser imaging on photographic paper, thermal transfer (dye sublimation
transfer and mass transfer) and most commonly, inkjet printing.
Electro photography digital printing uses the application of liquid or dry toner onto
photo receptive surfaces, upon which a charge is produced from a laser or similar
light source. This transfers the toner either directly to paper or to paper through a
blanket sheet, which is then fused to create the intended image.

The best quality images are produced using liquid toner, due to the extremely fine
particles produced, to achieve photo-like quality products. With a high print speed
and consistent results, it is the technique which many larger scale and fast moving
companies employ to really deliver effective marketing and advertising.
Laser imaging, also known as digital photo printing, uses lasers or other light
forms to produce photo-realistic images on silver-halide photographic paper. It is
one of the most popular techniques for wide-format photo production and is also
increasingly used for digital-photo finishing. Able to deliver true colors, it acts as a
very good advertising medium when stunning impact is required.

Thermal transfer digital printing applies heat, using diffusion or sublimation, to a
thin carrier film, transferring dye molecules or colored coating to a coated receiver
sheet. The heat is typically emitted from a computer controlled laser array, though
it can also use technology similar to that found in thermal fax machines. This
method is very effective at producing high quality color prints.
The most popular digital printing method in use today is inkjet, which uses small
drops of ink produced by a computer controlled actuator. There are three
common applications of inkjet technology; Piezo, Continuous-Flow and Thermal,
each of which relates to different actuator set-ups, delivering unique results. Each
application tends to combine dye-based or pigmented aqueous inks.
The droplets released by the nozzles hit the surface to be printed on, which is
typically paper, and produce minute dots. The image creation is controlled to form
precise patterns which can be modified by professional print companies through
the amending of droplet size, actuator speed, surface types. This allows for
exceedingly high quality finishes to be achieved.
Obtaining the best results with digital printing, no matter what technique is used,
requires a professional approach, both in regards to design and execution. Some of
the most effective marketing campaigns and print runs tend to use a combination
of methods, depending on the final ambition.
Find more information about digital printing company in the following site,
http://www.digitalcitymarketing.com/
Please feel free to post your valuable comments...
Contact Us,
Digital City Marketing
315 West 36th Street, 2nd Floor,
New York,
United States 1001

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Effects and-presence-of-digital-priting

  • 1. Effects and Presences of Digital Printing There has been no greater effect on the print industry over recent years than the introduction of digital printing. As technologies have gone from strength to strength, it is fast becoming the go to medium for businesses throughout the country. Ideal for short and long runs, on-demand printing and time sensitive campaign runs, the flexibility afforded by printing digitally is a huge benefit to many - both in initial investment and return on investment. In the best print companies, there are a number of techniques which can be used for digital printing. Methods include electro photography (using dry and liquid toner), laser imaging on photographic paper, thermal transfer (dye sublimation transfer and mass transfer) and most commonly, inkjet printing.
  • 2. Electro photography digital printing uses the application of liquid or dry toner onto photo receptive surfaces, upon which a charge is produced from a laser or similar light source. This transfers the toner either directly to paper or to paper through a blanket sheet, which is then fused to create the intended image. The best quality images are produced using liquid toner, due to the extremely fine particles produced, to achieve photo-like quality products. With a high print speed and consistent results, it is the technique which many larger scale and fast moving companies employ to really deliver effective marketing and advertising. Laser imaging, also known as digital photo printing, uses lasers or other light forms to produce photo-realistic images on silver-halide photographic paper. It is one of the most popular techniques for wide-format photo production and is also
  • 3. increasingly used for digital-photo finishing. Able to deliver true colors, it acts as a very good advertising medium when stunning impact is required. Thermal transfer digital printing applies heat, using diffusion or sublimation, to a thin carrier film, transferring dye molecules or colored coating to a coated receiver sheet. The heat is typically emitted from a computer controlled laser array, though it can also use technology similar to that found in thermal fax machines. This method is very effective at producing high quality color prints. The most popular digital printing method in use today is inkjet, which uses small drops of ink produced by a computer controlled actuator. There are three common applications of inkjet technology; Piezo, Continuous-Flow and Thermal,
  • 4. each of which relates to different actuator set-ups, delivering unique results. Each application tends to combine dye-based or pigmented aqueous inks. The droplets released by the nozzles hit the surface to be printed on, which is typically paper, and produce minute dots. The image creation is controlled to form precise patterns which can be modified by professional print companies through the amending of droplet size, actuator speed, surface types. This allows for exceedingly high quality finishes to be achieved. Obtaining the best results with digital printing, no matter what technique is used, requires a professional approach, both in regards to design and execution. Some of the most effective marketing campaigns and print runs tend to use a combination of methods, depending on the final ambition. Find more information about digital printing company in the following site, http://www.digitalcitymarketing.com/ Please feel free to post your valuable comments... Contact Us, Digital City Marketing 315 West 36th Street, 2nd Floor, New York, United States 1001