This document provides an overview of tools and resources available from Google for researchers. It discusses Google Search and how to perform advanced searches, Google Scholar for searching academic papers and citations, Google Books for searching book texts, and Google News, Alerts, and Trends for staying informed on current topics. It also introduces Google Docs, Sheets, and other collaboration tools for sharing and analyzing data. The document concludes by discussing Google's commitment to open source standards and exporting data formats.

1. Tools for Researchers
The NIH Library and Special Libraries Association
Galen Panger
Google for Non-Profits
Google Confidential and Proprietary

3. Google’s mission
Google’s mission is to organize the
world’s information and make it
universally accessible and useful.

4. Agenda
• Search smarter
• Search content
• Stay informed
• Docs, data and Maps

5. Anatomy of a Google search

6. Anatomy of a Google search
Natural
Ads
search
results
(sold via
keyword
(ranked by
auction)
algorithm)

7. Universal Search

8. Ad auction basics by Hal Varian

9. www.google.com/ads/preferences

10. Search smarter
Google Tools for Researchers
Google Confidential and Proprietary

11. Search basics
Google “search basics” for quick tips
• Don’t worry about capitalization
• and, of, a, and the are generally ignored
• No need to include punctuation
• AND operator is the default
Think about
• Use OR when you want either of two words
how the page
• Use quotes “ ” to search for exact phrases
you’re
• Exceptions (who vs. the who, C++) looking for
will be written
11

12. Cool Google tricks…
•+
•-
•~
• conversions
• international time
• weather
• spell check
• advanced search

13. Include (+)

14. Exclude (-)

15. Synonyms (~)

16. Combo

17. Related:

18. Site:
• site:nih.gov
• site:.gov
• google.com/u
nclesam
• Use Custom
Search for
multiple site
searches

19. Spell check

20. Wildcard

21. Q&A

22. Conversions

23. International time

24. Weather

25. Advanced search

26. Advanced search

27. Search preferences

28. Search preferences

29. Language tools

30. Language tools

31. Google Translate
Search for translation bots help for a cool trick.
Universally accessible and useful…
41 languages
1,640 language pairs
98% of Internet users

32. Search content
Google Tools for Researchers
Google Confidential and Proprietary

33. Google Scholar
• Find papers,
abstracts and
citations
• Locate paper
through your
library or on the
web
• Use +, -, “”, OR
• Articles ranked by
content and
citations

35. Advanced Scholar Search

36. Preferences

37. Book Search
• Full text
search of 7
million books
• Download out
of copyright
books
• Keep track of
sources in My
Library

38. Book Search

39. Advanced Book Search

42. Maps and Earth

43. Stay informed
Google Tools for Researchers
Google Confidential and Proprietary

44. Google News

45. News archives

46. Blog search

47. Google Alerts
• Get e-mail alerts as the news
happens on any topic
• Be notified instantly when your
organization is mentioned in
the press, blogs, web, or video

48. Google Reader

49. Google Trends

50. Google Trends

51. Search insights

53. Docs, data and Maps
Google Tools for Researchers
Google Confidential and Proprietary

55. Documents
55

56. How to share
56

57. Spreadsheets
57

58. Spreadsheets with forms
58

59. Collect and analyze feedback
• Charts and graphs created
for non-paragraph
questions

60. Build web sites and wikis with Google Sites
60

61. Publish instantly
• Publish updates and
commentary with minimal
hassle
• Upload photos and
embed video
• Cool “followers” gadget
and Blogger in Draft
features
• Your shared articles from
Google Reader
61

62. Maps and data
• Google Maps API
• Google Earth Outreach and Spreadsheet Mapper

63. A word about Google and openness

64. Data Liberation Front
Team of engineers focused on data export
Product Export Formats
Product Export Formats
CSV
PDF, CSV, XML,
TSV
GadgetTabML
RSS, Atom
NEW
NEW
HTML
XML, iCal
OPML
CSV
HTML, Word, PDF, RTF, XMPP
OpenOffice, Text, CSV,
Excel, Powerpoint
MP4
OFX
(Currently limited basis)
Web History RSS
POP, IMAP

65. Open source and open standards
• Google has opened up
more than one million lines
of code and more than 100
software projects
• Hosting more than
150,000 open source
projects developed by
non-Googlers
• Chrome: Open source
browser
• Android: Open source
mobile OS (T-Mobile); 800
apps

66. Thank you!
Galen Panger
gpanger@google.com