Informatica Cloud Spring 2013 continues Informatica’s “Cloud for All” strategy designed to bring the most comprehensive integration capabilities to the cloud to meet an ever-widening set of customer needs and use cases to help customers unlock the potential of their cloud services. For more information, visit http://www.informaticacloud.com/spring2013

1. Introducing Informatica Cloud Spring 2013
http://www.informaticacloud.com/spring2013

2. Informatica Cloud Update
Winter Release Informatica
Thank You!
(November) Marketplace
CLOUD
MDM UX Revamp
Salesforce Bulk Reader
Enhanced Lookups
Define Custom Parameters
www.InformaticaCloud.com
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3. • New Apps
• Cloud Process Design
• Cloud Data Masking
• Updated Apps:
• DQ and Cloud MDM Updates
• Enterprise Integration Updates
• Platform
• Connectors
• Templates
• Marketplace
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4. Welcome to the Active Endpoints Team!
http://www.informaticacloud.com/products/cloud-extend.html
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5. Introducing Informatica Cloud Extend
Available today!
• A Customization Tool for Business Users
• Do it yourself; no coding required
• Create mobile or desktop wizards
• Work with standard and custom objects
• Why?
• Improves end user efficiency and productivity
• Produces consistent and repeatable process
• Guide users through questions, actions and automated work
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6. What Problems Are We Solving?
Data-Centric Applications Process-Centric Applications
1 7 8
2
1 8
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3 5 2 3 4 5 6 7
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• Users struggle to remember best practices or • Users guided through a questions, actions and
training automated work
• Inconsistent data and process; low user • Consistent data and processes; higher user
adoption adoption
• Requires IT or consulting and custom code • DIY; no custom APEX code; no consulting
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7. Primary Cloud Extend Use Cases
Sales and Sales Operations Customer Support
• Meeting planning • Case creation
• Post meeting follow up • Account updates
• Account review • Troubleshooting
• Opportunity to order • Customer provisioning
Salesforce Administration Marketing
• Lead capture
• User provisioning • Lead nurturing
• Task assignment • Event creation
• Campaign management
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8. And One More…
Automating and integrating custom force.com applications
Real Estate – Appraisals and ‘comps’
Energy and Utilities – Utility subscriptions
Telecommunications – Account provisioning
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9. Informatica Cloud Extend
DEMONSTRATION
Clive Bearman,
Informatica Cloud Product Marketing
http://www.informaticacloud.com/products/cloud-extend.html
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10. Informatica Cloud Extend Next Steps
• Contact your account manager to set up an overview
• Check it out on the AppExchange
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11. • New Apps
• Cloud Process Design
• Cloud Data Masking
• Updated Apps:
• DQ and Cloud MDM Updates
• Enterprise Integration Updates
• Platform
• Connectors
• Templates
• Marketplace
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12. Introducing Cloud Data Masking
• Our first Information Lifecycle Management (ILM) app
in the cloud
• Pre-release in April
• General Availability targeted for May
http://www.informaticacloud.com/products/data-masking.html
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13. Why Cloud Data Masking?
• Security is always #1 barrier to cloud adoption
• People focus on production data, but…
• Test Data is where most of the risk is today!
• Sensitive data is exposed during development
• Takes too long to create a full copy
A data breach costs
an organization on
average $5.5M
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14. How do customers do it today?
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15. The cost of no solution?
“Many customers wait days for IT to change the
sensitive or confidential data, delaying releases.
For example, I was at customer last week where
the customer was waiting 5 days for IT to mask
the sensitive data.“
– Dave Cheung, Cloud Sherpas
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16. Next Steps:
Primary Use Cases: 1) Take the survey
2) Register for the
• Reduce testing costs pre-release
• Reduce development costs
• Mitigate risk for exposed data
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17. • New Apps
• Cloud Process Design
• Cloud Data Masking
• Updated Apps:
• DQ and Cloud MDM Updates
• Enterprise Integration Updates
• Platform
• Connectors
• Templates
• Marketplace
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18. What’s New in Spring
Data Quality / MDM
• Contact Validation Service
• New features, new
certifications
• Cloud MDM
• New Salesforce
multi-org features
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19. • New Apps
• Cloud Process Design
• Cloud Data Masking
• Updated Apps:
• DQ and Cloud MDM Updates
• Enterprise Integration Updates
• Platform
• Connectors
• Templates
• Marketplace
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20. What’s New in Spring
Integration
• Security and Administration
• Hybrid security option (store credentials on the Agent)
• Org-level blackout
• 15+ customer requests (CRs) and Ideas posts
https://community.informatica.com/community/products/informatica_cloud?view=idea
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21. Informatica Cloud Integration
DEMONSTRATION
Krupa Natarajan,
Informatica Cloud Product Management
https://community.informatica.com/docs/DOC-3106
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22. What’s New in Spring
Integration +30 Templates
Some by partners
Many for DQ
Get It Now Integration
New Connectors Templates
www.informaticamarketplace.com
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23. Resources:
http://www.informaticacloud.com/spring2013
https://community.informatica.com/community/products/informatica_cloud
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24. See you in Vegas!
http://www.informaticaworld.com
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