The market for Green Buildings in Vietnam | www.solidiance.com |

Is there a future for
green buildings
in Vietnam?
August 2013
This white paper is produced for information purposes only by Solidiance through a partnership with
Vietnam Green Building Council. Whilst every effort in regards to the production of this white paper has
been made to ensure the accuracy of the information and data contained herein, Solidiance bears no
responsibility for any possible errors and omissions caused.All information,views and advice are given in
good faith but without any legal responsibility-the information contained herein should not be regarded
as a substitute for legal and/or commercial advice.Copyright restrictions (including those of third parties)
are to be observed.

2 SOLIDIANCE | www.solidiance.com
What is the current state of green buildings in Vietnam?
What drives green initiatives in Vietnam…
…and what are the barriers stalling market development Vietnam?
There are two primary green certifications currently used in Vietnam…
…with LOTUS being recognized as more user-friendly in Vietnam
Alternative certifications in use in Vietnam
Green buildings are seen throughout the country but concentrated in the
country’s 2 primary metro areas
Industrial facilities are leading green adoption in Vietnam…
…in order to lower OpEx and adhere to global guidelines at their Vietnam
facilities
4
5
7
8
10
12
13
14
16
INDEX

3www.solidiance.com | SOLIDIANCE
What are the costs and benefits of going green in Vietnam?
What are the opportunities in Vietnam’s Green Building industry?
How can a Green Building culture take root in Vietnam?
How is Vietnam developing a skilled workforce to build green?
How is Vietnam‘s regulatory environment impacting green building
development?
How can industry players, government agencies, civil society, and multilaterals
boost the industry in Vietnam?
What are the key takeaways for green buildings in Vietnam?
18
19
20
22
24
27
28

What is the current state of
green buildings in Vietnam?
The green buildings market in Vietnam is still at the early stages of development,
primarily as a result of cost sensitivities, low electricity prices, short-term thinking and
misaligned incentives between building developers and users, an underdeveloped
regulatory market, and a limited supply of skilled employees with green building
awareness. However, with the advent of the locally-tailored green building standards
knownasLOTUS,movestowardsmarket-basedelectricitypricing,andglobalcorporate
guidelines requiring green practices, the market is seeing tentative signs of awakening.
At present, there are only approximately
40 buildings that have achieved a green
building certification in Vietnam. These
are concentrated in the industrial sector,
initiatives driven by global corporate
guidelines, CSR, and the need to reduce
operating expenses. However, office
buildings and the hospitality sector are
also seeing increased green building
adoption as property developers seek to
attract premium rates and stand out in
crowded markets.The residential segment
has been lagging on low awareness and
short-term cost considerations, though
certain technologies such as solar water
heaters have taken off.
Where the green buildings industry in
Vietnam goes from here will be the result
of decisions made in boardrooms, policy
chambers, public forums, and individual
households. This is the focus of our white
paper which examines the current state
and potential future of green buildings in
Vietnam.
In the following pages, we will examine
the drivers and barriers to the growth of
the green buildings market in Vietnam,
describe the different green buildings
certifications in Vietnam, point out which
industries are first adopters of green
building standards in Vietnam, take a look
at the regulatory environment, analyze
the potential for the industry moving
forward, highlight opportunities in the
industry, and issue recommendations for
how to advance the market in Vietnam.
More than 20 industry leaders including
industry suppliers, architects &
contractors, and project consultants were
interviewed by Solidiance during the
course of writing this paper to help us
answer these questions.

Sales &
marketing
consideration
Savings due
to increased
efficiency
Corporate
guidelines and
CSR
Low supply
of premium
buildings
Major
demand
drivers
for green
buildings
”
It is likely that the gloomy economic situation coupled
with the lack of actual high-grade quality benchmarks in
Vietnam, will contribute to raise the general interest for
real premium buildings, which includes green buildings.
Yannick Millet
Executive Director, VGBC
What drives green
initiatives in
Vietnam…
• Global corporate guidelines are leading many multinationals to go green. This is
the case with Big C’s Green Square store in southern Binh Duong province, as well
many industrial facilities.
• Sales & marketing strategies for offices and residential buildings to enhance
brand value, increase occupancy rates, and ultimately attract premium rental fees.
President Place, the first LEED gold office building in Vietnam, was opened in 2012
in Ho Chi Minh City, aiming to capitalize on its status as first in market.
• Cost savings aimed at reducing operating expenses by building users, especially
for energy costs. The need to reduce energy costs will increase in urgency and
importance as Vietnam’s government continues to move towards market-based
pricing of power, resulting in price hikes.
• Low supply of high-grade buildings a chance for green buildings to carve out
a niche and attract those companies looking for superior office space to what is
currently on the market.
Companies in Vietnam are only beginning to adopt
green building trends. The market is primarily driven by:
Source: USGBC, Solidiance 2013

”
The only thing which is really distinctive for the
Vietnamese market is the fact that the electricity is still
very much cheaper than anywhere else in the region...
and in my perspective this is the biggest hindrance to the
development of a green building market.
Xavier Denoly
Country President, Vietnam & Cambodia,
Schneider Electric

• LowelectricitypricesrelativetotherestofSoutheastAsiaisadisincentive
to promoting energy efficiency. The government is planning to raise
electricity prices but tariff hikes have been gradual to limit the impact on
inflation, production, and low-income consumers.
• Limited skills availability in the market as universities and training
institutions are only beginning to address the topic of green buildings.
• Short-termthinkingandmisalignedincentivesbypropertydevelopers
focused on short-term costs rather than long-term savings available to
building users.
• Lack of government incentives has not provided property developers
with the short-term benefits needed to drive green building adoption.
• Low awareness and price-sensitivity among domestic companies
that tend to work with local suppliers without green building materials
or technologies, as leading suppliers of green buildings materials and
technologies are typically multinational corporations who work primarily
with international developers.
Market development is at the early stages with barriers
to faster growth, including:
”
International companies are definitely more aware of
Holcim advantages in Green Building, as they have
experience from other countries.
Pieter Keppens
Technical Marketing Adviser, Holcim
Electricity price
Limited skills
availability
Government
policy & action
Short-term
thinking
Price sensitivity
Major
demand
Barriers
for green
buildings
…and what are the
barriers stalling
market development
Vietnam?
Source: Solidiance 2013

There are two primary
green certifications
currently used in
Vietnam…
Property developers in Vietnam have two primary choices when aiming for green
buildingcertification:LEEDandLOTUS.LEED wasdevelopedbytheU.S.GreenBuilding
Council (USGBC) and is recognized around the world as a leading ratings tool. LOTUS
is based on the same principles as other green buildings ratings tools including LEED
but it was developed to fit Vietnam’s climate, infrastructure, regulations, and level of
economic development in order to increase its relevance to the local market.
At present, there are more LEED-certified buildings in Vietnam but the first pilot set of
criteria for LOTUS was only introduced in 2010. With support from VGBC and due to its
local relevance, LOTUS will continue to gain in prominence in Vietnam.

LEED
Current # of certified in
Vietnam: 8, with 13 in
process, including facilities
for multinationals including
Coca-Cola, Pepsi, and Nokia
Strengths
• International recognition
• Consistency for MNC’s building green facilities
around the world
Weaknesses
• Not developed for the local Vietnam context
• Potentially more expensive to implement
LOTUS
Current # of certified
in Vietnam: 2, with 7 in
process, including 3 Big C
stories and United Nations
House
Strengths
• Developed for Vietnam’s context
• In-country support through VGBC
• Regular training courses in Vietnam
Weaknesses
• Little known outside of Vietnam
• Does not provide a globally consistent blueprint
for MNC’s seeking to establish green buildings at
global facilities
Source: USGBC, VGBC, Solidiance 2013

…with LOTUS being
recognized as more
user-friendly in
Vietnam

0
1
2
3
4
5
Source: : Solidiance 2013
Effectiveness to promote
sustainable practices
Ease of
training
Ease of
obtaining
recognition
(marketing)
implementation
costs
LOTUSLEED
The following diagram
compares each criteria between
LOTUS and LEED.
(5 is best – 0 is worst)
”
Some of the criteria required by LEED are not
compatible to the Vietnamese context, and make LEED
very difficult to obtain and therefore too expensive.
Didier Thiefin
General Director, Big C Vietnam
Through interviews and surveys sent
to major players in the green building
industry, Solidiance evaluated LEED
and LOTUS on 5 criteria in order to
gauge which tool is more user-friendly
in Vietnam. LEED was seen as enjoying
higher recognition, both are effective
in promoting sustainable practices, but
LOTUS was perceived to have lower
implementations costs. The 5 criteria are
as follows:
• Effectiveness to promote sustainable
practices
• Ease of training
• Ease of obtaining
• Recognition
• Implementation costs

LEED and LOTUS are not the only certifications used in Vietnam.The use of other country and industry certifications have
had their relevance in specific situations but these are typically niche applications.
Forexample,Singapore’sBCAGreenMarkhasbeenusedincircumstanceswhenthepropertydeveloperwasSingaporean,
for example CapitaLand. There are currently a handful of buildings – residential and office – seeking BCA Green Mark
Certification. Australia’s Green Star guidelines have been adhered to at a handful of buildings but they are limited to
those that are Australian in origin (RMIT University) or having been developed before LOTUS was created.
The future outlook of these third country-specific certifications in Vietnam is limited to specific instances where the
developer or MNC seeking certification is either following the guidelines they are most comfortable with or seeking to
maintain consistency across global locations.
However, industry-specific certifications have a brighter long-term outlook in Vietnam due to their industry relevance
and global branding considerations. For example, there are two different hospitality certifications currently used in
Vietnam, including The Green Globe Standard and EarthCheck. The hospitality industry is a growing adopter of green
buildings in order to keep operational costs down as well as boost their image as an eco-friendly destination. A total of 9
hotels, from Ho Chi Minh City to south-central coast resorts to Hanoi have achieved certification so far.
Alternative certifications
in use in Vietnam
”We would like to bring to our guests
not only outstanding hospitality
service, but also eco-value as one of
the most eco-friendly hotels in town.
Mr. Tran Dinh Khoa
Environmental Manager,
Caravelle Hotel
Source: BCA, AGBC, Green Globe, EarthCheck, Solidiance 2013

Green buildings are
seen throughout
the country but
concentrated in the
country’s 2 primary
metro areas
Intercontinental
Westlake
Earthcheck
Nokia
LEED-registered
UN House
LOTUS Gold
Hanesbrand Phu Bai II
LEED Silver
Green Square Big C
LEED – LOTUS Silver
CenterPoint
Following
GreenStar
Requirements
Novotel Nha
Trang
Green Globe
Certification
Pou Chen
Kindergarten
LOTUS Silver
Anantara, Mui Ne
EarthCheck
Certification
President Place
LEED Gold Office
building
Vietnam’s two major metropolitan areas – Ho Chi Minh City and Hanoi – and their
surrounding suburban industrial areas are the centers for green buildings in
Vietnam but the hospitality sector has led the green building sector at popular
tourist destinations along the south-central coast. Some examples of green
certified buildings in Vietnam can be seen on this map.
What the Green Building industry in Vietnam needs right now is the trend setter
and we are hopeful that President Palace will be the one..
Alex Crane - Senior Manager, Savills
Source: USGBC, VGBC, AGBC, Green Globe, EarthCheck, Solidiance 2013

Industrial facilities
are leading green
adoption in
Vietnam…

Sectors doing green
Total : 41
Green buildings which
are LEED, LOTUS,
EarthCheck, BCA
GreenMark or following
GreenStar
(includes both certified
and registered)
42%
22%
19%
8%
6%
3%
Factory
Office
Hospitality
Supermarket
School
Residential
Factories
Decision to go green driven by corporate guidelines, the largest segment of green buildings in
Vietnam, and to lower operating costs.
Hospitality
Hotels are aware of the advantages of having their building more efficient. Reducing costs, marketing,
and global corporate guidelines are the main drivers for adopting green practices.
Offices
Green office buildings in Vietnam are either aimed at attracting high-paying tenants or are part of a
larger green industrial facility.
Retail
A segment likely to see increased green building activity after Big C’s decision to follow LOTUS
requirements for all of their future supermarkets.
Schools
There are two green schools in Vietnam: a kindergarten for a factory and RMIT’s
Ho Chi Minh City campus.
Residential
Residential real estate market is underdeveloped in terms of green practices because many buyers do
not yet see the benefit of green buildings.
Green building adoption has been limited inVietnam, with only 41 buildings receiving
certifications to date. Factories have led the way thus far out of the total of 6 different
industries with certified green buildings.
Source: USGBC, VGBC, EarthCheck, GreenStar, BCA, Solidiance 2013

…in order to lower
OpEx and adhere to
global guidelines
at their Vietnam
facilities

Headquarters
locations
Asia
Outside Asia
Vietnam
53%40%
7%
Multinational corporations are leading the way…
Manufacturing is a major destination for FDI inflows in Vietnam, reaching nearly US$8 billion in 2011. Much of this
investment is into the suburban areas surrounding Ho Chi Minh City and Hanoi.WithVietnam’s large population, relatively
low labor costs, proximity to China, and conducive investment environment, manufacturers are likely to continue coming
to Vietnam to set up production facilities.
Lower operating costs is a driving factor in adopting green building standards but the headquarters of these companies
are typically based in countries with strong environmental laws, which is also driving their adoption. As multinationals
are increasingly issuing global guidelines for their overseas factories, the number of green industrial facilities is likely to
continue to grow.
”
While there are uncertainties about the speed of economic recovery, foreign investment is
returning and companies are once again looking for growth opportunities. Buildings consume
up to 40% of energy and more sustainable ways to develop and construct buildings will drive
future change in Vietnam.
Heiko Bugs - Partner Asia, Solidiance
Source: General Statistics Office, Solidiance 2013

What are the costs and benefits
of going green in Vietnam?
Short-term costs
A primary barrier to green building adoption is short-term cost considerations and the perception that going green is markedly more
expensive than not doing so. But is it really that much more expensive to go green? As LOTUS certification has yet to become widely
adopted, data on implementation costs are not yet available. However, experience from implementation in other tropical areas shows
that the cost premium for going green is anywhere from 1-10% that of a normal building. With local suppliers of green building
materials and technologies still limited in Vietnam, the costs might prove higher in the short-term but as demand for such products
increases, supply will rise, and costs will drop.
Long-term gains
Payback on investment will happen with lower operating costs as well as increased rental income and potentially higher occupancy
rates for green office buildings and hotels. Lower operating costs come primarily in the form of lower electricity bills, with efficient
air-conditioners, low-energy lights, and energy-efficient glass each providing anywhere from 5-10% energy savings. In addition to
hard monetary savings, a greener building that provides natural light, improved air quality, and access to green space has been
demonstrated to improve employee productivity and lower absentee rates.
Source: VGBC, IFC, BCA, American Journal of Public Health, Solidiance 2013

”
We foresee the demand of energy-efficient elevators in Vietnam and in Asia to keep increasing
due to their proven track records for lowering operating costs.”
Ashok Ramachandran
Managing Director,
Jardine Schindler Vietnam
Financialattractiveness
Roofing
Insulation
Surfacing
Growth potential
HVAC
Waste
Lighting
Architect Services
Building
Automation
Consulting
Financial attractiveness and growth potential were determined
through interviews and a survey sent to industry players in
Vietnam.
Bubble size represents the number of suppliers from Vietnam
Green Building Council database.
What are the opportunities
in Vietnam’s Green Building
industry?
Source: VGBC, Solidiance 2013

Show that
environmental
concerns require
adoption of sustainable
building practices
Promote
green
industry
Establish
support
Encourage
cooperation
Develop market and
public education
awareness
Help government
agencies to be
proactive
Instigate
legislation,
governmental
support and
initiative
Coordinate training and
networking with subject matter
experts
Improve cross-sectorial
cooperation between market,
government and academia
Demonstrate
return on
investment
(ROI) of green
projects
Assess the
demand for
green building
projects
Current Next step Final step
How can a Green Building
culture take root in Vietnam?

The main issue for Vietnam is education... for
the end-user, for the developer... they have to
understand what it means and how to apply the
green concepts in the building and the day-to-day
operations.
Hang Phan
Technical Marketing Manager,
Saint-Gobain Gyproc
”

How is Vietnam developing a
skilled workforce to build
green?
A handful of universities and training centers have responded to the small, but, growing market demand by:
• Offering green architecture and energy- saving classes.
• Hosting urban development and energy-saving conferences through partnership with foreign universities.
The private sector is also involved in green initiatives
For example, Holcim promotes green and sustainable practices inVietnam by holding a competition for universities students annually.
The challenge is to develop green and sustainable ideas. The jury votes and Holcim finances the best ideas into reality.
TheVietnam Green Building Council (VGBC), key to skills development inVietnam, began offering LOTUS training in June 2011 with
its LOTUS Accredited Professional course and Green Buildings Basics. Interest in LOTUS training courses has mainly been concentrated
in Ho Chi Minh City, which registers 3x more participants than Hanoi.
For the green buildings industry to take off, green building industry leaders with the
required skills need to emerge. Developing these skills at Vietnam’s universities will be
key to promoting green buildings.

LOTUS
training
LOTUS AP
(Accredited
Professional)
98 persons
accredited
75 participants
85% are
Vietnamese
60% from
architects or
consulting
companies
80% from
construction
industry
(architects,
consultants,
suppliers)
Green Buildings
Basics
”
There are few good programs in Ho Chi Minh City but they are starting to emerge now…
Vietnamese students are very interested in green and that is a good sign.
Melissa Merryweather
Director,
Green Consult-Asia
Source: VGBC, Solidiance 2013

While economic development has been the primary focus of policymakers, the
government has begun to put regulations in place designed to promote energy
efficient buildings and define a green buildings development road map. During the
2005-2012 period, a series of laws were passed to promote energy efficiency. What is
needed to further boost the industry is clear and attractive incentives for developers
to build green, possibly including preferential and fast-track approvals process for
new building permits, as well as the establishment of green building standards in
public buildings, which would help raise awareness and drive demand for green
building materials and technologies.
How is Vietnam‘s regulatory
environment impacting green
building development?

2005
Release of the first
Energy Efficient
Building Codes (EEBC)
2010:2011
• Develop renewable
energy such as
wind power,
solar power and
biomass power by:
- 2020: 4.5%
- 2030: 6%
2009
National Strategy en Comprehensive management
of solid waste
• Target concerning recycling, reuse and energy
recovery of solid waste will force developers to
focus on the life cycle of buildings and on the
products they choose to build them by:
• 2015: 60%
• 2020: 85%
• 2025: 90%
• 2050: 100%
• Waste management is part of LEED and LOTUS
requirements
2006
National Goals in Energy
Efficiency and Conservation
2010
Law on Energy Efficiency and
Conservation and Circular
speficifying the usage of unbaked
materials
2012
Green Growth Strategy
• Reduce energy
consumption per unit
of GDP by:
• 2.5 – 3% per year
until 2020
• Reduce greenhouse
gas emissions by:
• 2 – 3% per year from
2020 to 2030Source: Ministry of Construction, IFC, Solidiance 2013

Industry players can :
• Generate demand by raising awareness, promoting showcase projects, and most
importantly, demonstrating return on investment.
• Develop and promote products and technologies that are suitable to Vietnam’s
environment and market.
• Partner with other leading multinationals to offer integrated and complementary
green buildings solutions.
• Get involved through Vietnam Green Building Council (VGBC), EuroCham’s
GreenBizWorking Group, and other industry associations to advise the government
on regulatory reform, promote best practices, and build a network of like-minded
professionals.
• Support universities and advise them on the development of a green building
curriculum, as well as offer internships to students to give them practical, on-the-
ground experience in the industry.
Government agencies – Ministry of Planning & Investment,
Ministry of Construction can…
• Implement incentives for developers to build green
• Establish green building standards for public buildings
• Define a green buildings development road map, following the release of the Green
Growth Strategy
• Carrot and stick approach - in addition to offering incentives, provide clear
punishments for those violating green buildings regulations and regularly enforce
Vietnam Green Building Council can…
• Train people who work in sustainable construction (architects, project managers,
suppliers)
• Develop green buildings network, raise awareness in Vietnam
• Advocate and advise policymakers
Multilateral agencies (i.e., IFC) can…
• Initiate and finance trainings on green buildings and LOTUS throughVietnam’s NGO
network
• Offer technical advice to government ministries to improve the regulatory
environment
How can industry
players, government
agencies, civil
society, and
multilaterals boost
the industry in
Vietnam?

Vietnam’s green building industry is at the early stages of development but the
groundwork has been laid for the industry to take off with the advent of LOTUS
standards, moves towards market-based pricing of electricity, rising awareness,
increasing capacity-building at the university level, continued adoption by industrial,
office and hospitality sector. Key to further development will be a more conducive
regulatory environment, increased need for energy efficiency, and demonstrating a
clear return on investment from going green.
What are the key takeaways for
green buildings in Vietnam?

In summary :
VGBC’s LOTUS standards were an important development in providing the market a locally-relevant green building certification
standard. Raising awareness, expanding LOTUS training, and demonstrating ROI will be key to expansion of LOTUS adoption.
Energy costs are low but increasing, which will drive demand for energy efficient materials and technologies. The government is
making moves towards market-based pricing, a trend that will need to continue before the potential of the green building industry in
Vietnam can begin to be realized.
Universities are beginning to adapt their curriculum to promote an understanding of green building principles to boost the skills of
graduating architects and engineers, but further awareness and adoption by educators are needed to facilitate the creation of a skilled
workforce.
Factories, offices, and hotels have been among the industry leaders as they seek to lower energy consumption, conform to global
corporate guidelines, and promote their brand.
Real estate market slowdown caused by tight lending conditions and oversupply across several segments including office has not
only increased cost sensitivities among developers and buyers, but also provided an opportunity for developers to differentiate their
buildings by going green.
Regulatory environment is still underdeveloped and reforms are needed to promote energy efficiency and the adoption of green
building standards.
Cost of a green building certification and payback in Vietnam will be available once Lotus-certified buildings are fully evaluated.
Demonstrating a clear return on investment will be the key to expanding the adoption of green buildings standards.

ABOUT SOLIDIANCE
Authors
WhatWe Do
We help multinational clients understand the Asian market landscape by profiling industries and competition,
sizing the markets, segmenting customers, analyzing distribution channels, determining the best locations,
preparing investment feasibility studies, identifying suppliers, reviewing potential joint ventures or acquisitions,
and delivering market entry and growth strategy in Asia.
WhatWe Are Focus On
Ourindustryexperienceiscenteredonindustrialapplications,greenbuildings,cleantechandtechnology.OurAsian
market entry and growth strategy services provide the required insights and the necessary roadmap to capture a
profitable market share in the region.
Additional Details
Solidiance has offices in China, India, Indonesia, Malaysia, Singapore, Thailand, Myanmar and Vietnam. We are fast
expanding and always on the lookout for exceptional people.
Damien Duhamel - Managing Partner Asia
Damien has more than 23 years of B2B marketing strategy consulting related experience in the Asia
Pacific region. From 1995- and 2000, he managed a boutique market intelligence consultancy based
In Vietnam and helped dozens of foreign investors enter Vietnam. Damien has worked on multiple
Fortune 500 and Government Green buildings projects across Asean - he has worked with the
Singapore Building Construction Authority and also initiated the very first Asia Pacific Green Cities
index ranking Singapore as the number one city for Green Buildings. Damien has extensively advised
global corporations with their green building and construction materials launch, distribution and
growth strategy in Asia.
Heiko Bugs - Partner Asia
Heiko regularly advises Fortune 500 companies on market growth strategies across Asia. Relevant
construction industry clients include AkzoNobel, Bluescope, Canadian Wood Council, CSR, DuPong
building materials, Emerson, Heidelberg Cement, Johnson Controls, Kimmco, Kirby Steel Building,
Lafarge, Legrand, Monier, Owens Corning, Philips Lighting, Rockwell Automation, Siegenia Aubi,
Somfy, Stiebel Eltron, Roxul, Trex, Voestalpine and others. His functional expertise encompasses
assessment,benchmarkingandbestPractices,productvsserviceoptimization,andpricingstrategies,
with green building expertise includes concrete and additives, paint, facade and windows, blinds/
shading, home automation security and fire, pre-engineered buildings, and flooring.

Michael Sieburg, Manager
Michael is the manager for Solidiance’s Ho Chi Minh City office. With 5 years of experience working
and studying in Vietnam, Michael has led market entry, market growth, and site selection projects
across a range of sectors, including construction materials, high-tech, manufacturing, and energy.
Previously based in New York City, Michael worked as a research analyst covering Vietnam,
Cambodia, and Laos for Roubini Global Economic Monitor, a leading global economic and market
strategy research firm.While in NewYork, he also carried out bespoke research assignments covering
Vietnam for the Eurasia Group, the world’s premiere political risk consulting firm. Michael graduated
with a Master’s degree in International Affairs from Columbia University.
Peter Nguyen, Analyst
Peter Nguyen is an analyst in our Vietnam office where his experience includes market analysis in
construction materials, industrial tools, and automotive. Prior to joining our team, he conducted
research in supply chain management at CEIBS in Shanghai, China. Working with Fortune 500
companies such as Siemens, his optimization studies in SCM sustainability and competitiveness has
led to two forthcoming journal papers, business teaching cases, and direct recommendations to
Chinese SME and global companies. For his undergraduate studies, Peter obtained his Bachelor of
Business Administration from University of California, Berkeley with Dean’s List distinction.
Marion Plisson -Visiting Analyst
Marion utilized her academic training at California Berkeley and professional background in green
business real estate to lead the research of this paper.
Authors

VGBC is an international non-profit organisation, established in
2007, to raise awareness and build capacity for the development
of green building in Vietnam. VGBC’s goal is to act as a catalyst
encouraging government, academia and private sector
cooperation to achieve a more sustainable built environment.
China
Suite 516, Fuxing Plaza
109 Yan Dang Road
Shanghai 200020
Phone: +86 2153019980
Malaysia
5th Floor, Menara Hap Seng
Jalan P.Ramlee
Kuala Lumpur 50250
Phone: +60 320221400
Thailand
Interchange Tower 21
#2109 - 21F
399 Sukhumvit Road
North Klongtoey, Wattana
Bangkok 10110
Phone: +66 26112664
India
A-9, Third Avenue
Bandh Road
New Delhi
Phone: +91 9999988859
Myanmar
33B, Thiri Mingalar Lane
Maynagone - 7 Miles
Yangon
Phone: +95 943154745
Vietnam
Suite 704, Satra Dong Khoi
Building
58 Dong Khoi street
District 1, Ho Chi Minh City
Phone: +84 835218639
Indonesia
Suite 6A, 15/F, Menara Palma
Jl Rasuna Said Block X-2 Kav 6
Jakarta 12950
Phone: +62 2157957465
Singapore
Suite 07-05
High Street Centre
1 North Bridge Road
Singapore 179094
Phone: + 65 31520301
www.solidiance.com info@solidiance.com
Our OFFICES
About VGBC

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