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www.flickr.com/photos/sea-turtle/2946672221
The past




           2
The present




www.flickr.com/photos/nnova/3950714672
The future
You are here

www.flickr.com/photos/ellemccann/4767192816
"The future belongs to those who see possibilities
 before they become obvious.”
                                         - John Scully




“The best way to predict the future is to create it.”
                                       - Peter Drucker
Drivers of change
Top Future Internet Trends: 2020*                          Extreme future
•   The Net will be wireless and pervasive, with access anytime, anywhere.
•   Full information on every manufactured product, object, and material
    will be online.
•   Telephone and TV will be fully integrated into the Internet.
•   The internet will develop a type of “personal awareness” of itself.
•   Real-time access to 80% of all information in the world will be provided
    free.
•   All e-mail will be multi-media, audio and video-streaming enabled.
•   Real-time video conferencing will be widely available.
•   “Telepresence”: The Net will be an immersive experience.
•   All merchants, banks and consumers will be linked.
•   The Net will be a vibrant trading market of more than 3 billion people.
•   Collaboration will drive trade and entrepreneurship will drive demand.
•   Personal privacy will be recognised as a major national-security issue.
                                       *The Extreme Future by James Canton, Ph. D, 2006
Blended reality

www.flickr.com/photos/leonardlow/310039863
Put yourself in the picture




            “People are not afraid of change.
             They fear the unknown.”
                              - Dick Brown, CEO of EDS

                                                         www.flickr.com/photos/
                                                           nnova/2841741385
Fresh perspectives
                     11
Wishing for change




    www.flickr.com/photos/superzelle/3853482206
“The only thing we know about the future is
that it will be different.”

“There is only one valid definition of
business purpose: to create a customer.”

Today’s challenge is how to create customers
in the era of the internet?

“The entrepreneur always searches for
change, responds to it, and exploits it as an
opportunity.”
                                   - Peter Drucker
Departure gate




                 www.flickr.com/photos/presta/4401008231
Selling Your Ideas
Social media
How will we get
to our destination?




    http://www.flickr.com/photos/pingnews/497344136
Perspective




              www.flickr.com/photos/designwallah/3786243086
Fear of turbulence

www.airliners.net/photo/Singapore-Airlines-Cargo/Boeing-747-412F-SCD/1316695/&sid=488fe7daac12e998a053a953b08013f5
www.flickr.com/photos/kt/285181540
No surprises

               www.flickr.com/photos/homeofbastian/2222201044
No unexpected surprises
How can we create
predictable outcomes?




                        www.flickr.com/photos/13965522@N00/2951789599
4 Abilities to Building the Future:


     1   Anticipation
     2   Adaptation
     3   Evolution
     4   Innovation
Anticipation
Anticipation
Anticipate change




                    32
Listen to your customers
Anticipate the future




                        34
Alignment: see the same future
High level view




                  www.flickr.com/photos/tjt195/9198926/in/set-336734
High levelSalesChannel
                                                             viewEurope




©2008 SalesChannel Europe SARL. All rights reserved   www.flickr.com/photos/edyson/108514257
High level view
Destination postcard
3 Time Horizons
Destination postcard
4 Abilities to Building the Future:


     1   Anticipation
     2   Adaptation
     3   Evolution
     4   Innovation
“It is not the
     strongest of the
species that survive,
         nor the most
  intelligent, but the
one most adaptable
          to change.”
                     Charles Darwin
        12 February 1809 – 19 April 1882
What is your
  Adaptive
 Capacity?
How do you respond to change?




                                www.flickr.com/photos/stephangeyer/2438944054
Resistance
Jack Welch




             www.flickr.com/photos/nathaninsandiego/3466495191
External speed of change




                           www.flickr.com/photos/sergei24/306212854
Internal speed of change




          www.flickr.com/photos/14degrees/440515255
Misperception
Broken Business Models




                         www.flickr.com/photos/nnova/2890901782
A typical buyer’s journey




                        55
Entrepreneurial mindset




        www.flickr.com/photos/thetruthabout/3550778966
Expected obstacles
Unexpected obstacles

        www.flickr.com/photos/wehardy/119632223
Overcoming obstacles

         www.flickr.com/photos/bfraz/63649121
Resilient thinking

                     www.flickr.com/photos/nnova/1294405955
4 Abilities to Building the Future:


     1   Anticipation
     2   Adaptation
     3   Evolution
     4   Innovation
Democracy drives innovation




              www.flickr.com/photos/1suisse/2868011429
Question:
  How much time do you spend
  thinking about the future?




                               www.flickr.com/photos/karola/3623768629
Increase your
thinking capacity
Confusing signals




  www.flickr.com/photos/nielssienaert/3164133089
Recognize the past




                     www.flickr.com/photos/dvids/3554139099
“I am always doing that which I
can not do in order that I may
learn how to do it.”

                       – Pablo Picasso




                                         67
Change your thinking




     www.flickr.com/photos/oriol_gascon/2172565951
Divergent thinking

                     http://www.flickr.com/photos/ferranp/2333698704
Focused thinking




www.flickr.com/photos/pursuethepassion/3822008906
AND thinking
AND thinking




               www.flickr.com/photos/artwithrays/3919906312
AND thinking

www.flickr.com/photos/candiedwomanire/3912628475
Overcome resistance




                      77
Constraint-based
   thinking
                   www.flickr.com/photos/squonk/651697384
Recurrent constraints




       www.flickr.com/photos/johnduffell/3646401418
Collective constraint based thinking
Entrepreneurial mindset
Child-like thinking




    www.flickr.com/photos/toekneesan/3847444842
A journey into the unknown
Show others how
  to get there




 www.flickr.com/photos/19779889@N00/4098873568
The journey is never
  straight forward
Constraints ahead




                    www.flickr.com/photos/executionsinfo/2115921367
Victims of change




  www.flickr.com/photos/29425486@N03/3478100507
Collaborative thinking




                         www.flickr.com/photos/xrrr/2478140383
4 Abilities to Building the Future:


     1   Anticipation
     2   Adaptation
     3   Evolution
     4   Innovation
Leonardo da Vinci
Mona Lisa




www.flickr.com/photos/frf_kmeron/3615997711
Edison

         www.flickr.com/photos/kh-67/3282504934
Phonograph

             www.flickr.com/photos/49909881@N07/4580070703
Cyclonic Separation




                      94
Innovator extraordinaire
           www.flickr.com/photos/naystin/470812840
• "I just want things to work properly.”
• "Enjoy failure and learn from it.
   You can never learn from success."
• "After the idea, there is plenty of
   time to learn the technology."
How many prototypes?




“You could regard the first 5,126 as mistakes,
       but failure is essential to innovation.”
Certainty

            www.flickr.com/photos/osbourneslife/2719963294
Say good bye to the past

         www.flickr.com/photos/eyesontheroad/3183446506
Say Hello to . . .
4 Abilities to Building the Future:


     1   Anticipation
     2   Adaptation
     3   Evolution
     4   Innovation
Hint
Yes you can!




               www.flickr.com/photos/maestropastelero/258000448
Personal commitment




      www.flickr.com/photos/eyesontheroad/2568045126
Building our future
David R Ednie
                      President & CEO
                  SalesChannel Europe
            Ph: +33 676 60 09 25 (FRA)
            Ph: +61 415 94 51 57 (AUS)
Email: david@saleschannel-europe.com
Website: www.saleschannel-europe.com

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