A College Project On Advertising to show what can be done for an Investment firm who is looking for marketing and Advertising tack tics

1. Gain Max with Faith…

2. MaxGain Pvt.Ltd - A Financial Advisory firm.
 It is based in Gujarat which provides Assistance
and Advice to High Income Group (HIG)
clients on matters of growth of their Wealth in
Secured and continuous development basis.
 The firm keeps itself abreast with prevailing
market trends in all spheres of investments like
Shares, Mutual funds, Various Insurances,
Property and other miscellanies aspects of
financial management.

3. USP
 Vast Knowledge and Experience in the World
of Finance.
 Providing High Quality Consultation to clients.
 Constituently in touch with clients for advicing
them in changing scenarios of market.
GOAL
 High Quality Services with complete
satisfaction to clients.
 Max Profits to clients viz a viz prevailing market.
 Long term relationship with our customers.

4.  Max gain Pvt. Ltd caters to High Income
Group(HIG) population who wants to
invest their money for maximum and
secured returns.
 HIG – Middle and Higher level corporate
in MNCs, Industrialists, Rich Farmers etc.
 Target Age Group – 35 years onwards.

5.  To position itself in the mind of customers / clients as
 “Company which focus in giving Quality and Satisfying
service to select customers rather than increasing
quantity of customers.”
 Our marketing strategy is more into personal level.
 Various Tools implied to reach the specific audience :
Seminars,
Sponsorships in various Life Style Events like
Golf Tournament, High end Exhibitions etc
Pamphlets/ Flayers in Executive class of Airlines
Hiring of PR company,
Company Website
Ads in costly magazines like Business World, Good House
keeping etc

6.  Continued---
 Apart from above tools we will also
approach customers in personal level
through:
- Approaching Solicitors & Accountants
- Cold Calling
- Personal Visits to prospective clients
- Presentations

7. Public
Relations
Flyers
Pamphlets
Advertise
Marketing
Counseling
Interacting
Seminar
Events
Broachers
Catalogue
Company
Website

8. Deepen Upadhyay
Itika Srivastava
Chitra Patel
Saumya Singh
Sanjeev Verma
Paresh Chauhan
Deep Panchal
Deepali Gandhi