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http://www.flickr.com/photos/8of12/229738541/ - cornfed1975
But it costs a fortune…..

                       It doesn’t have to




http://www.flickr.com/photos/ari/3730927999
Data enrichment
Uses wide range of
3rd party data
sources
Extensive data
revisions
Linked data
Parliamentary data
Guardian news articles about
archaeology – mine them for reuse
The British Museum
Acropolis museum
Museums on twitter


                                          Is this indicative of quality
                                          content?
                                          Probably not…..
                                          Stats are also flawed as there’s
                                          cross following of institutions.




http://www.museummarketing.co.uk/?p=132
Statistical analysis
Geographic reach - developed world?
CASPAR launch

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CASPAR launch