This integrated media series is a promotional website for A Night of Mistakes, a short movie about the implications from a night of underage drinking. It stars Chase Daniels, a star athlete from an underprivileged family who attends a party and partakes in drinking, drug use and even sexual relations. This leads to immediate implications with his parents, his personal life and education as he impregnates a girl from the party. After a series of events that unfolds from that night of partying, Chase looks back and realizes that it really was not worth it. The website for the unreleased movie will help educate children about underage drinking.

4. % who had 5+ drinks in a row in previous two weeks *From 50,000 students in over 400 schools

6. % saying its “Easy” or “fairly easy” to get alcohol *From 50,000 students in over 400 schools

9. - Mothers Against Drunk Driving (MADD) is an organization committed to stop drunk driving. - Kids can participate in extracurricular activities, such as sports or organizations. - Parents must inform and instil the knowledge of effects to their children and not be naive to the fact that they will and do drink. - Increased fines and punishments will help to control underage drinking. Prevention/Alternatives to Underage Drinking