All You Really Need to Know About Twitter You Learned in Kindergarten

1. All You Really Need to Know About Twitter You
Learned in Kindergarten.
State Bar Annual Meeting 2010
@dhowell
bagandbaggage.com; denise@howell.net

2. All You Really Need to Know About Twitter You
Learned in Kindergarten.
State Bar Annual Meeting 2010
@dhowell
bagandbaggage.com; denise@howell.net

3. Part 1: Get to Know Twitter
What it’s for.
Share | Help | Laugh

4. Part 1: Get to Know Twitter
Listen, sign up, ready your phone.
Getting started Setting up
To get ideas for how you want to engage, Signing up for an account takes a few
do some searches on topics you’re minutes. Fill out your profile and include a
interested in at search.twitter.com. picture. Download a Twitter app for your
smartphone.
To read more, go to business.twitter.com/twitter101/starting

5. Part 1: Get to Know Twitter
Tweet and follow.
Tweet Follow and be followed
Remember kindergarten: share, help, Following means to pay (continuous,
laugh. Also, it was hard to be verbose. partial) attention to what someone says. If
Each tweet gives you 140 characters to you don’t follow someone, you will not see
communicate tips, links, responses, their tweets on a regular basis; you must go
thoughts, wit, wisdom, praise, analysis, to their page (if it’s public). You can also
complaints, jokes, cries for help... interact without following by sending a
tweet: e.g., @andyourlittledogtoo
To know who to follow, go to twitter.com/invitations/twitter_suggests, wefollow.com, and lextweet.com

6. Part 1: Get to Know Twitter
Understand what you’re seeing.

7. Part 1: Get to Know Twitter
Understand what you’re seeing.

8. Part 1: Get to Know Twitter
Understand what you’re seeing.

9. Part 1: Get to Know Twitter
Understand what you’re seeing.

10. Part 1: Get to Know Twitter
Understand what you’re seeing.

11. Part 1: Get to Know Twitter
Understand what you’re seeing.

12. Part 1: Get to Know Twitter
Understand what you’re seeing.

13. Part 1: Get to Know Twitter
Twitterese and best practices.
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

14. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

15. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

16. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

17. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

18. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and
give them credit
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

19. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and
give them credit
• @username is a public message to a
user (unlike a private DM)
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

20. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and
give them credit
• @username is a public message to a
user (unlike a private DM)
• a hashtag--a word proceeded by the #
symbol--is a way of categorizing tweets by
topic
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

21. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and
give them credit
• @username is a public message to a
user (unlike a private DM)
• a hashtag--a word proceeded by the #
symbol--is a way of categorizing tweets by
topic
• short URLs. Twitter automatically
shortens some URLS to fit links in.
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

22. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and
give them credit
• @username is a public message to a
user (unlike a private DM)
• a hashtag--a word proceeded by the #
symbol--is a way of categorizing tweets by
topic
• short URLs. Twitter automatically
shortens some URLS to fit links in.
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

23. Part 1: Get to Know Twitter
Twitterese and best practices.
What the...?
It’s like this...
Terms
• to follow someone is to subscribe to
their messages
• a tweet is an individual message
• a DM or direct message is a private,
intraservice message - like an email
• RT or retweet is to repost a message
you like from someone else on twitter and Be Courteous, Kind, and
give them credit
• @username is a public message to a Forgiving...
user (unlike a private DM) Introduce new friends to old ones.
• a hashtag--a word proceeded by the # Welcome folks you’re glad to see.
symbol--is a way of categorizing tweets by Retweet generously and often. Answer
topic questions and give help. (And don’t be
• short URLs. Twitter automatically afraid to put a live chicken in your
shortens some URLS to fit links in. underwear.)
To read more, go to business.twitter.com/twitter101/learning, business.twitter.com/twitter101/bestpractices, and denise.howell.net/rts

24. Part 2: Use Twitter
Discover, assess.
Real-time snapshot
Twitter’s search archive includes each user’s Gather intelligence
3,200 most recent tweets. Google’s Twitter’s trending topics identify topics that
Realtime search includes tweets back to are popular right now. Clicking through
02.10. The Library of Congress will soon gives you real-time search results for the
archive more than 6 billion public tweets -- term. Alan Mislove calls it a national/global
more than 167 terabytes of information -- mood ring, and a new lens through which
going back to 02.06 (but only for to view society.
noncommercial research by qualified and
credentialed researchers).
To read more, go to web.resourceshelf.com/go/resourceblog/60121 and cnn.com/2010/OPINION/08/03/mislove.twitter.research/index.html

25. Part 2: Use Twitter
Enlist, narrate, notify, enjoy.
Get help, report in
Twitter is phenomenal if you’re stumped or
in need of immediate help, suggestions or
inspiration on any subject. (Think Kate
Hepburn in Desk Set.) Twitter-like tools
(e.g. Yammer) let coworkers collaborate
confidentially in real-time. Announcements
in real-time are more timely and don’t glut
inboxes. Tying actions, needs, and
observations to mobile locations make Have fun
interactions even more relevant and useful.
To read more, go to twit.tv/natn167 and support.twitter.com/articles/78525-about-the-tweet-with-your-location-feature

26. thanks.
All You Really Need To Know About Twitter You Learned in Kindergarten
presented by Denise Howell
bagandbaggage.com; denise@howell.net
Slides at slideshare.net/denisehowell

27. Licensing and Credits
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Includes the following Creative Commons licensed images from Flickr users:
• clevercupcakes, flickr.com/photos/clevercupcakes/3920802507/
• jfchenier, flickr.com/photos/jfchenier/1062001838/
• davef3138, flickr.com/photos/davef3138/4099918306/
• nicholasjon, flickr.com/photos/nicholasjon/4324082928/
• zachware, flickr.com/photos/zachware/4373586013/