1. Agency 2013 - 04
Launch of
SOCIAL MEDIA
WATKYKJY
Submit blog articles
Let us build a
PACKAGE
Around your needs
2. Did you know
Our stats just keep growing....
Unique Visitors: 835,910
Uniques Sessions: 4,727,528
Page Views: 35,690,386
Average Time Spend: 10:51
* 2013-03-01 - 2012-03-31 audited by Effective Meassure
More interesting facts...
- Our Webmail users recieve over 2,2 Million emails a
day
- We average 800 new registered users a day on the
Webmail platform, that is 800 new people a day
which you can market to
- The size of our audience is over 723,000 users, this fills
Ellis park over 10 times
- Premium mag is the largest online mag in S.A, (now
being developed in HTML5 so we will be able to
improve reporting)
- We can send up to 20,000 sms a day and drive over
20,000 clicks a day to your website through this
medium
- The average South African Internet user has good
access to credit with over 60% of them owning a
credit card. More than half of the respondents with
monthly household incomes greater than R12,000
have credit cards. This figure increases to around 75%
when monthly household incomes are above
R16,000.
- We know the home language of our users and can
talk to them in banners and mailers in their mother
tongue - this includes Englsih, Afrikaans, Xhosa, Zulu,
Northern Sotho and the other official languages.
Some of our business...
YOUR BRAND
HERE
3. The Bounce
Social media blog
- Social blog that hosts a variety of great sporting topics
Joining our stables soon!
Contact us for a custom solution for
your client...
We have a wide variety of products and media streams, feel free to
contact us and we will put together a package to best accommodate
all of your clients needs!
We are Google Certified Partners
We offer free audits on any existing accounts, try us to see if we can get
you better response for adwords campaigns.
Some of our clients:
This Months Specials
iTalk
4. New homepage ad format that allows fast
and simple ad implementation
Combine a Rich Media banner with an auto-
play video
Increase your video view counts with user-
initiated playbacks
Reengage with viewers, using remarketing
Website
www.youtube.com
What is a MastHead Lite - Over 800 million unique users visit
YouTube each month
- Over 4 billion hours of video are
watched each month on YouTube
- 70% of YouTube traffic comes from
outside the US
Site stats
*Masthead Lite
(standard and expandable)
Adverts and specifications
Advert Dimension
YouTube Video URL
Will render to 265 x 150 (16:9) and is
expandable to 640 x 360
Banner Asset
495 x 150, JPG, static GIF
Backup Image
760 x 150 JPG, static GIF
Expanded Background Image
970 x 500, video will render at 640 x 360
JPG, static GIF
- Light R60k p/d
- Full R90k p/d
- Light + Webmail
home page R100k
- Full + Webmail
home page R120k
5. Webmail Mobile Email: Webmail launched a
mobile email interface, creating a powerful
platform for mobile advertising. All adverts are
scale to the users phones pecification.
There are currently around 90,000 unique
visitors per month making it a great mobile
adverting channel.
Website
m.webmail.co.za
Adverts and specifications
Advert Dimension Format
Mobile h/p notice board 300w x 150h gif
Generic notice board 300w x 50h gif
Mobile text bar 50 char text
| mobile
*
Demographics
Gender
Male: 59,79%
Female: 40,21%
Age Group
up to 16: 1.9%
17 to 24: 19.0%
25 to 34: 40.7%
35 to 44: 16.7%
45+: 21.7%
Run of site
for only
R100 CPM
6. Advertising on
Social Networks2013
Only
R36 000
1. Create and customise:
- Facebook Business page
- Twitter profile
- Google+ Business Page
- LinkedIn Business Page
2. Add Social to your website:
- Social share buttons
- Social follow buttons
- your social feed
3. Import your email contacts to Facebook
inviting people to “like” you, creating a fan base
4. Establish a content distribution plan inline
with your business activities
5. Provide you with access details and guidelines
to help you manage your channels
6. Seed your channels with a total of 24 posts
7. Reporting channel activity, network engagement
and generated website traffic
Businesses who need
to increase
engagement with
existing and potential
customers on a frequent
basis.
NEWPRODUCT
LAUNCH
*
7. TAKE YOUR MARKETING TO THE NEXT LEVEL!
WE GUARANTEE
10 000 VIEWSOF YOUR ADVERTISING
How it works
- You have the ability to choose your target audience according to:
age, income, area and gender
- We Guarantee 10 000 views of your advertising
- Plus included free banner advertising
All this for only
R15 k
8. Webmail is a FREE email service
in SouthAfrica (similar to Gmail
and Yahoo mail) focused only in
South Africa for local users.
In exchange for our users
information (demographic and
psychographic) we offer them a
free email and sms service in
which we have the rights to serve
highly targeted offers.
Website
www.webmail.co.za
Adverts and specifications
Advert Dimension Format
Sponsored Links 35 chars text
Page Peel Orig. state: 73w x 73h px jpg
Over state: 500w x 500h px jpg
Billboard 300 x 250 gif / swf
Tab 125 x 50 gif
Sponsorship 261 x 70 (banner) gif/swf
100 x 16 (icon/chip) png
Vertical rectangle 300x 600 swf
Floater 100 x 100 gif
Demographics
Gender
Male: 59,79%
Female: 40,21%
HOME PAGE
Billboard
300 x 250
Tab
125 x 50
Tab
125 x 50
Tab
125 x 50
Tab
125 x 50
Tab
125 x 50
Tab
125 x 50
Billboard
251 x 180
Sponsorship banner
261 x 70
Chip 100 x 60
Floater
100 x 100
anner
Chip 100 x 60
Vertical
rectangle
300 x 600
Webmail
is one of the
top 5 busiest sites
in South Africa
talking to over 46 %
of the total online community!
Page peel
73 x 73
expands to
500 x 500
Sponsored Links 35 chars
Home Page
Take Over
R50k
9. Premium is a monthly lifestyle digital maga-
zine featuring high end top quality lifestyle
content appealing to the broad
sophisticated female market and this
content is made up of travel, decor,
tech, trends, fashion and more.
Website
www.futuredigital.co.za
- Subscribers: 500,409
- Session duration: ± 09:00
- Open & Read Rate: 50-72%
- Growth: 6,000 - 9,000 new subscribers
per week
- Target market: Trendy, upmarket
Site stats
FullPage1240x1625DoublePage2480x1625
*
Adverts and specifications
Advert Dimension Format
Full Page 1240 x 1625 pdf
Double Page 2480 x 1625 pdf
*must supply in a layered format in order to animate
*artwork to be supplied last week of every month
Full Page
advert - only
R10k
10. To: 36789
Win 1 of 250 Beats by
Dr. Dre headphones.
Visit your nearest
Sasol Delight before
17 April
2013. For T’s & C’s
visit www.sasol.com
iTalk
*Through many successful campaigns, SMS
marketing has proven to be the
most effective method of connecting
with a specified target market. Our SMS
platform gives clients the freedom to run
their own customized campaigns,
and connect with their consumers
through targeted SMS marketing
techniques.
iTalk facilitates a broad spectrum of character-
izing and profiling capabilities on consumer
and Business2Business (B2B) data. With access
to over 42 million records and the expertise of
our exclusive support team, we offer data that
is accurate, relevant and in line with our
client’s marketing requirements.
Available fields include (but are not limited to):
Name
Surname
Date of Birth
Title
Address Fields
Contact information
Cipro Information
Deeds information
Deceased flags for tracing purposes
Base:
42 mil records (SMS)
User profiles:
LSM 1-10 (SMS) : Diverse targeting
100% opt in and managed
Creatives:
160 characters including spaces and URL
Do you want to talk to people
in a 5km radius of an event
happening on a specific
time and day?
Try iTalk for your real time
bulk sms partner...
11. Rectangle
180 x 150180 x 150
“Wat kyk jy” is South Africa’s
best lifestyle and entertainment
blog (Blog Awards 2011)
and caters for a very loyal
audience focussed on the
Afrikaans market.
The site has huge viral
potential and is great to
spread a campaign which
requires word of mouth.
Website
www.watkykjy.co.za
Adverts and specifications
Advert Dimension Format
Leaderboard 728 x 90 gif
Wide Skyscraper 160 x 600 gif
Rectangle 180 x 150 gif
Full Banner 468 x 60 gif
Article / Post Text
- Active users: 63,355
- User Sessions: 165,130
- Session duration: ± 03:55
- Impressions: 422,990
- Twitter Followers: 7,715
- YouTube subs: 2,067
(for November 2011, source Google Analytics)
Site stats
*
Leaderboard - 728 x 90
Rectangle
180 x 150
Wide
Skyscraper
160 x 600
Rectangle
180 x 150
Strategic posts
Article driven content
Blog Special
4 Blogs +
20 000 ads
All for R15k
12. SpecSheet
Site Ad Type Placement Target Creative Dimension Type Size Sold
Web Own the Home Page (OTHP) Home Page Graphic
1 day per month /
time based
Web Page peel Home Page Graphic
Orig. state: 73w x 73h px
Ov er state: 500w x 500h px
jpg
jpg
4 kb
40 kb
Impressions / Month
Web Billboard Front Page Graphic 300w x 250h px gif / swf 40kb impressions / month
Web Billboard logout Page Graphic 300w x 250h px gif / swf 40kb impressions / month
Web Floater front / logout Graphic 100w x 100h px gif 4kb impressions / month
Web Floater logout Graphic 100w x 100h px gif 4kb impressions / month
Web Sponsored links front and logout Text 30 chars text Min 6 mnths/monthly
Web Sponsored links front or logout Text 30 chars text Min 6 mnths/monthly
Web Vertical Rectangle front Graphic 300w x 600h px gif / swf 40kb impressions / month
Web Vertical Rectangle logout Graphic 300w x 600h px gif / swf 40kb impressions / month
Web Home Page Background Home Page Graphic 1400w x 800h px jpg 80kb
Web Front tabs logout Graphic 125w x 50h px gif / swf 5kb impressions / month
Web Logout tabs flogout Graphic 125w x 50h px gif / swf 5kb impressions / month
Web Sponsorship front and logout Graphic
Banner: 261 x 70
Chip: 100 x 16
gif / swf
png only
8 kb
4 kb
monthly
Site Ad Type Placement Target Creative Size Type Size Sold
Web Leaderboard (univ ersal) Inbox Graphic 728w x 90h px gif / swf 30kb impressions / month
Web Leaderboard (targetted) Inbox
Full
demographics
Graphic 728w x 90h px gif / swf 30kb impressions / month
Web Inbox tabs (National) Inbox user groups Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox tabs (National) Inbox
Career
Climbers
Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox tabs (National) Inbox High flyers Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox tabs (Regional) Inbox user groups Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox tabs (Regional) Inbox
Career
Climbers
Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox tabs (Regional) Inbox High flyers Graphic 125w x 30h px gif 4kb impressions / month
Web Inbox text adv erts (National) Inbox user groups Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Inbox text adv erts (National) Inbox
Career
Climbers
Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Inbox text adv erts (National) Inbox High flyers Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Inbox text adv erts (Regional) Inbox user groups Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Inbox text adv erts (Regional) Inbox
Career
Climbers
Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Inbox text adv erts (Regional) Inbox High flyers Text
Title: 30 chars
Ad text: 70 chars
Text 4kb impressions / month
Web Compose tower Compose user groups Graphic 120w x 240h px gif / swf 12kb monthly
Web V Tower
Help, Profile,
Files, Facebook
Graphic 120w x 430h px gif / swf 20kb monthly
Web Direct Mail Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web
Direct Mail
(Regional - CPT/DBN)
Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Viral campaign added to mailers Direct mailer Full demogs Graphic
Orig mail: A4 page
Ref. mail: subject line + content
html
20kb excl
images
Unlimited
Web
Mail Tag - The graphic appears in
HTML mails. The text in text mails
Sent Mail n/a
Graphic +
text
Graphic: 468w x 60h px
Text: 80characters
.gif 12 kb
impressions / month
(max 14 clients)
Webmail - Mailbox
Webmail - Home page (Front & Log out)
Expandable Vertical Rectangle + Home Page Background
Site Ad Type Placement Target Creative Size Type Size Sold
Mobile Mobile Home Page Notice Board Home Page Graphic 320w x 50h px jpg 15kb impressions / month
Mobile Mobile Notice Boards - Generic Login / Main Graphic 320w x 50h px jpg 10kb impressions / month
Mobile Mobile text Bars
Folder Items;
read email
inbox, sent
items, folder list
Text 50 characters text 10kb impressions / month
Mobile Mobile Splash Page / Interstitial ev ery 100 clicks Graphic 320w x 300h px jpg 15kb monthly
Webmail - Mobile (webmail mobi)
Web Av usa - small @ 5c/ impression all or any section Graphic 150w x 150h px gif/swf 22kb impressions / month
Sowetan Live / Times Live
13. SpecSheet
Web Blabba Small Banner Compose Graphic 460w x 90h px gif/jpeg/sw 30kb
Web Blabba Large Banner Sent Graphic 460w x 400h px
gif/jpeg/sw
f
50kb
Mobile Blabba SMS Tag Line Text 49 chars incl url text -
Web Blabba Guaranteed Click Text URL text -
Mobille Blabba Mobi Submit Page HTML 300w x unlimited height px HTML
20kb exl
images
Mobile Blabba Mobile Small Banner Compose Graphic 300w x 50h px jpg/gif 10kb
Mobile Blabba Mobile Large Banner Sent Graphic 300w x 50h px jpg/gif 15kb
Mobile Blabba SMS Tag Line Text 49 chars incl url text -
Mobile Blabba Mobi Submit Page HTML 300w x unlimited height px HTML
20kb exl
images
Web Leaderboard All Graphic 728w x 90h px gif / swf 40kb impressions / month
Web Wide Skyscraper All Graphic 160w x 600h px gif / swf 40kb impressions / month
Web Rectangle All Graphic 180w x 150h px gif / swf 40kb impressions / month
Web Full Banner All Graphic 468w x 60h px gif / swf 40kb impressions / month
Web Article / Post Home Text 1/2 A4 page or YouTube v ideo text monthly
Web Custom Widget All custom XML feed, iframe or YouTube custom monthly
Site Ad Type Placement Target Creative Size Type Size Sold
Web Full Page page Graphic 1240w x 1625h px
pdf open
file
monthly
Web Double Page page Graphic 2480w x 1625h px
pdf open
file
monthly
Web News Tab All Graphic 120w x 120h px gif 22kb impressions / month
Web News Tab All Graphic 120w x 120h px gif 22kb impressions / month
Web News Tab All Graphic 120w x 120h px gif 22kb impressions / month
Premium Mag
News24/Wheels24
Wat kyk jy
Blabba FREE SMS
Age,
Income,
Area and
Gender
CPC On the
guaranteed click
page the rest are
additional
Blabba Mobile FREE SMS
Age,
Income,
Area and
Gender
CPC On the
guaranteed click
page the rest are
additional
Site Ad Type Placement Target Creative Size Type Size Sold
Web Leader board all pages Graphic 728w x 90h gif 30kb impressions/month
Web Rectangle all pages Graphic 180w x 150h gif 30kb impressions/month
Web Sponsored links all pages Text 35 chars text min 6 mnths/monthly
Web Calculator Tower
Calculator
popup
Graphic 176w x 266h gif 20kb Sponsorship
Site Ad Type Placement Target Creative Size Type Size Sold
Web SMS <50 000 SMS 160 Char Text sms bundle
Web SMS 100 000 SMS 160 Char Text sms bundle
Web SMS 150 000 SMS 160 Char Text sms bundle
Web SMS 200 000 SMS 160 Char Text sms bundle
Web SMS 250 000 SMS 160 Char Text sms bundle
Web SMS >300 000 SMS 160 Char Text sms bundle
Web Direct Mail <10 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail <50 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail <100 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail <200 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail <500 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail <1 000 000 Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Web Direct Mail 1 000 000+ Inbox Full demogs HTML A4 Page + subject line html
20kb excl
images
impressions / send
Site Ad Type Placement Target Creative Size Type Size Sold
Web Fax Receipt Inbox Full demogs 578 x 300 jpeg, gif 100kb max Impressions / Month
FaxFx
Car Key
iTalk
14. HEAD OFFICE
25 West Street, Houghton, Johannesburg
Tel: (011) 628 9700
Cape Town: (021) 442 5040 | Pretoria: (012) 665 0366
This document is confidential.
It can not be used or shared with any third party without our written permission.
Images may be subject to copyright of the respective companies and /or brands.
All images and concepts in this document is for illustrative purpose only.