1. Web Design Fresno Reminds Site Owners of the
Importance of Backlinks for SEO Success
Posted on Tuesday, July 15, 2014
http://www.sbwire.com/press-releases/web-design-fresno-reminds-site-owners-of-the-importance-of-backlinks-for-seo-
success-530566.htm
Cloud1Marketing a provider of premium multiple IP hosting and international SEO hosting, has reminded clients and other
site owners of the continued importance of backlinks to search engine optimization.
Fresno, CA -- (SBWIRE) -- 07/15/2014 -- CLOUD1MARKETING, a provider of premium multiple IP hosting and
international SEO hosting, has reminded clients and other site owners of the continued importance of backlinks to search
engine optimization. The reminder was prompted by the growing feeling among site owners that, in the wake of
improvements to Google’s algorithms, investing in link building and outreach is of reduced importance relative to other SE
strategies.
While it’s true that the improved algorithms of Google and other search engine providers now rely more heavily on a mix o
signals, especially following the Panda and Penguin updates, links remain enormously important and are likely to do so for
the foreseeable future. In recent Webmaster video, Matt Cutts, the head of Google’s webspam team, affirmed the continuin
importance of links as a signal for determining a page’s search engine rank, saying: “Backlinks have many years left in
High-quality content is provides the necessary foundation for link building, and social signals, authority, and on-site factors
are likely to increase in importance, along with improvements in the search engines’ ability to extract semantic cues to
determine relevance and quality. Nevertheless, a strong inbound link profile is still the strongest signal that a page contains
valuable information and has received approval from the online community.
It is worth noting that Google’s ability to discriminate the quality of backlinks has improved, so not all links are equally
beneficial. Spam link building techniques like comment and forum spamming are no longer viable long-term strategy and
are likely to have a negative impact, potentially leading to penalties. White hat link building techniques, including
publishing valuable, shareable content, outreach to relevant sites, and high-quality guest blogging retain their effectiveness.
“We see a lot of coverage in the SEO space focused on the increasing intelligence of search engine algorithms and their
ability to determine page quality using authority, semantic signals, and social signals,― commented CLOUD1MARKETING
Vice President of Customer Relations, Daniel Page, “We felt it was time to remind site owners than in spite of Google’s
continued improvements, PageRank and backlinks are still the major component of search engine ranking technology.―
CLOUD1MARKETING is a leading provider of premium SEO web hosting, with a comprehensive selection of multiple IP
hosting products, ranging from shared hosting to dedicated server hosting, situated in both the US and EU.
CLOUD1MARKETING’s SEO hosting products are built on their high-performance platform and include round-the-clock
support from a dedicated team of SEO hosting specialists, easy-to-use and comprehensive configuration options with the
industry-leading cPanel control panel, daily and weekly backups, and unlimited email, MySQL, and FTP accounts.
The great news is that if one get the basics right the website can operate as a highly effective, efficient and influential
communication tool that, on its own, can elevate one above the competition and project the business as an industry leader.

2. About Web Design Fresno
Web Design and SEO Fresno is the search arm of Cloud1 Marketing and is California's #1 SEO & PPC Company. Web
Design and SEO Fresno specializes in ensuring that small and medium businesses get prominently displayed in search
results of leading search engines like Google, Yahoo!, Bing and more, to help small & medium enterprises connect with
customers searching for what they offer on their website. Cloud1Marketing
For more information about their Web Design Fresno SEO & PPC services, please visit http://www.cloud1marketing.com/
or call Paul Singh
Media Relations Contact
Paul Singh
CEO
Website Design Frersno
559-940-4181
http://www.cloud1marketing.com/Website-Design-Fresno