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Introduction to
Previously, people relied almost entirely on
radio announcers, TV hosts, and traditional
media to shape their opinions.
Klout measures your online influence
from your social networks
How Klout helps you

We provide you with insights to help you better understand your own
influence:
● Do others trust your opinions online?
● What topics are you the most influential on?
● How do you compare with your friends?
Your Klout Score measures your
online influence on a scale of 1 to 100

●
●
●
●
●
●
●

Twitter: Retweets and Mentions
Facebook: Comments, Wall-Posts, Likes
LinkedIn: Comments, Likes
Foursquare: Tips, To-Do's, Done
Google+: Comments, Reshares, +1
Facebook Pages,
Youtube

●
●
●
●
●
●

Instagram
Tumblr
Blogger
Wordpress
Last.fm
Flickr
Klout Core Concepts

●
●
●
●
●
●

Influence is the ability to drive action
Connecting networks can only help your Score
Everyone has Klout
Influence is built over time
Being active is different than being influential
Klout is constantly evolving
Why Use Klout?

Understand and improve your
online influence
●
●

Benchmark your success.
Learn about your influence network.

Unlock your Influence
●
●
●

Earn Klout Perks.
Your VIP Pass to the World
Be discovered in the topics you care about.

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Klout - A Brief Introduction

  • 2. Previously, people relied almost entirely on radio announcers, TV hosts, and traditional media to shape their opinions.
  • 3. Klout measures your online influence from your social networks
  • 4. How Klout helps you We provide you with insights to help you better understand your own influence: ● Do others trust your opinions online? ● What topics are you the most influential on? ● How do you compare with your friends?
  • 5. Your Klout Score measures your online influence on a scale of 1 to 100 ● ● ● ● ● ● ● Twitter: Retweets and Mentions Facebook: Comments, Wall-Posts, Likes LinkedIn: Comments, Likes Foursquare: Tips, To-Do's, Done Google+: Comments, Reshares, +1 Facebook Pages, Youtube ● ● ● ● ● ● Instagram Tumblr Blogger Wordpress Last.fm Flickr
  • 6. Klout Core Concepts ● ● ● ● ● ● Influence is the ability to drive action Connecting networks can only help your Score Everyone has Klout Influence is built over time Being active is different than being influential Klout is constantly evolving
  • 7. Why Use Klout? Understand and improve your online influence ● ● Benchmark your success. Learn about your influence network. Unlock your Influence ● ● ● Earn Klout Perks. Your VIP Pass to the World Be discovered in the topics you care about.