India's e-commerce market was worth about $2.5 billion in 2009, it went up to $6.3 billion in 2011 and ...The ecommerce market in India is expected to grow by 33 per cent to reach Rs 62,967 crores by the end of 2014 predicted a report..Market size and growth - Infrastructure - Funding - See more
1. Footprint of e-commerce industry in
India
As per a survey the worldwide internet users have grown considerably, this has led to the
growth of various e-commerce portals in India. This increased number of users has given
confidence to various portals to come up with a wide variety of online services. From the towns
to metropolitan cities, Indian consumers have shifted to a more convenient and diverse way of
shopping i.e. online shopping. Today, the modern consumers just have to work their fingers to
place an online order and they don’t have to worry about the safety of the payments that they
are making.
2. A few years back, India witnessed a realty boom but at the moment the real estate sector is
also not creating much waves. This slump has not influenced the e-commerce industry, which
is progressing by leaps and bounds in the country. As per a survey, India has surpassed over 100
million internet users
and the majority of them make use of various e-commerce portals. Sectors which are growing
rapidly are travel, apparel, and entertainment. Talking about the entertainment industry, the
industry is estimated to generate over Rs. 91, 700 crore (approx US$ 16 billion). Recent release,
Chennai Express is an ideal example for this as it has already crossed Rs. 100 crore mark. Seeing
the e-commerce shift in India, there are various portals which have come up, of late, like
officeyes, shopclues, DietKart and many others. Every online portal is looking for offering the
best services and competitive price. Yes, this has certainly given a rise to the competition
3. amongst them but it has only benefitted the consumers as they get to enjoy the best online
deals.
The consumers are offered the best discounts and offers at regular intervals and on special
occasions. Online portals also keep their consumers updated about the latest product launches
and their features. More traffic has been witnessed at these e-commerce portals as the
consumers get to purchase global brands.
Recently, Snapdeal has raised around Rs. 280 crore ($500 million) from three venture capital
companies and angel investors. Dietkart, # 1 start-up web portal in 2013, is also eyeing to raise
$2 million (nearly Rs. 11 crore) via Venture Capital. The portal has catered to the varied needs
of sports, health and nutrition, mother and baby care and personal care products.
One of the spokespersons of the company has said that they are having big dreams and they
are keeping their fingers crossed. Well, it would not be wrong to say that, with the way things
are going, the future of e-commerce in India is quite bright.