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Money talk!
                       YEAH Conf.




Hello! I’m Dimitris
That’s HackFwd
Lets start with a principle
money = hapiness #not
money = startup success
        #not
ask color




- Color raised $41m pre-launch
- Said “No” to Google for a $200m acquisition
color again




- Lost its first co-founder a couple of weeks later
- Other startups (with less money) do it better!
- No good news so far
start small*



               *small is beautiful
YEAH 2011 Conference Workshop on how to raise capital
this is you
you don’t need a million
what you need is:
trust, guidance (and money)
the (usual) path

      1. 3F
2. Angel and Seed
      3. VC
chapter one
let me show you your first
         investor
family
friends
3F (family, friends, fools)

- They trust you (and vice versa)
- They are here for you
- They know you really well
+
- They don’t know the market you are in
how to benefit from them

- money (10 to 15k Euro)
- Pitch your idea (Practice)
- your very first pre-alpha users (yay!)
- Ask ask ask (direct feedback)
you now have

- a working prototype (yay!)
- a small team (max. 3ppl)
- a business plan
- the courage to continue
chapter two
YEAH 2011 Conference Workshop on how to raise capital
angel/seed level investments
your first “real” investor

- they are experts
- they want to invest their time,
resources and money in your team/idea
- they don’t know you
a misconception
“seed funding is just about
         money”
no!
benefits
- money (around 20-50k Euro for
angels / 50 to 200k Euro for seed funds)
- 3-12 months programs
- guidance (mentors!)
- partnerships with other portfolio
startups
- networking
- they prepare you for the “big
guys” (VCs)
YEAH 2011 Conference Workshop on how to raise capital
well known tech seed funds

US:
y Combinator, TechStars, 500 Startups

EU:
Seedcamp, HackFwd, StartupBootCamp
you now have
- proof of concept
- user/client base
- team (7-10 ppl)
- a network of mentors and business
partners
- Someone to push you to the next step
chapter three
VC
VC
- money (1m Euro to IPO)
- board members (that’s how they call
“mentors” now)
- C and G level networking
- they prepare you for the “big
thing” (IPO + your exit)
Q: Do you have a web
startup? Are you looking for
          money?
Connect with me!
  dimitris@away.gr
@kalavros on Twitter
facebook + linkedin

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YEAH 2011 Conference Workshop on how to raise capital