The document provides steps for building an online brand through blogging, social media, and online content. It discusses setting up accounts on platforms like Facebook, LinkedIn, YouTube, SlideShare and optimizing profiles, content and sharing across channels. Specific content types are recommended like videos, documents, presentations. Delegating tasks to assistants for relationship building, content capture, production and uploading is also covered.
28. Kodak Zi8 Pocket
Video Camera
• HD 1080
• SD Card
• Mic jack
• Still pictures
http://store.kodak.com/store/ekconsus/en_US/pd/
Zi8_Pocket_Video_Camera/productID.156585800
29. Categories of Videos
• Video tours
• Neighborhood videos
• Video testimonials
• Live events
• Video screen capture
31. YouTube Playlists
• Neighborhood tour
• Property tour
• Video testimonials
• Screen capture videos
• Live events
• Mobile uploads
• Personal
32. Playlist Views
Grid View vs. Player View
http://www.youtube.com/ http://www.youtube.com/
movewithdoug#g/p movewithdoug#p/p
Every playlist is assigned its own hyperlink.
37. Types of Presentations
List Process Presentation
22 Ways to 11 Steps to Buy a
Maximize Your Property Using Investor
Investment Your IRA
8 Steps to Get
56 Problems
Pre-approved for Buyer
Inspectors Will Find
a Home Loan
54. Tips for Fan Pages
• Create yourself
• Name the page the
product of your service
• Post helpful business
related content
• Comment on your
comments
58. PDF Documents
• Buyer agreement
• Sales contract
• Country information
• Buyer relocation package
• Investment property guide
• Loan approval documentation
• Legal and tax information as a foreigner
59. Excel Documents
• Financing alternatives
• Investment analysis
• Rent vs. own analysis
• Principle - Interest - Taxes - Insurance
• Monthly budget for living in country
68. Spreadsheet of Answers
• Publish result to web in
real time
• Report to Board of
Directors for action
• Import into email
marketing software
• Import into Gmail/
Twitter
77. Optimize and Upload
• Blog posts
• YouTube videos
• Podcasts
• Flickr photos
• Box.net documents
• PowerPoint/Keynote/Prezi
78. Subscribe to the Action
http://feeds.feedburner.com/dougdevitredelivers/
http://www.facebook.com/DougDevitreDelivers
http://twitter.com/dougdevitre
http://www.linkedin.com/in/dougdevitre
http://delicious.com/dougdevitre
http://www.flickr.com/photos/dougdevitre/
http://www.youtube.com/user/MoveWithDoug
Notas del editor
To upload photos to your Flickr profile you follow these steps:
Start from the home page
Click upload photos on the right side of the page
A list of steps will now be displayed
Click under step 1 Choose Photos
A window will pop open under My Documents to browse for pictures to upload to Flickr. You may select as many as you like but the maximum size of photos one can upload is 100MB per month unless you want to pay a monthly fee for more storage.
Once the photos have been selected choose the privacy settings and select Upload Photos
At the bottom of the screen a check mark will appear and to the right click on the link Add a Description
The Photostream shows all of your recent photos in the middle and the photo sets on the right hand side. This is the site that you want to direct people to instead of your profile page. Copy the URL at the top of the screen from the Photostream page and use this in your email marketing. At the bottom of the Photostream there is a link for others to subscribe to receive your photos as you upload them to your website. Use this feed also to promote your photos among other online social profiles.