The presentation that Claudia Ruge and myself shared at NowHaus on April 5th 2012. The story goes, from the why we choose to look at the coffee experience at ID to how we tested our hypothesis.

1. The Coffee Bean
A full scale user experience prototype

2. The Coffee Bean
A full scale user experience prototype

3. Douglas Radecki & Claudia Ruge The Coffee Bean 2

4. Douglas Radecki & Claudia Ruge The Coffee Bean 3

5. Douglas Radecki & Claudia Ruge The Coffee Bean 4

6. Douglas Radecki & Claudia Ruge The Coffee Bean 5

7. Douglas Radecki & Claudia Ruge The Coffee Bean 6

8. Douglas Radecki & Claudia Ruge The Coffee Bean 7

9. Douglas Radecki & Claudia Ruge The Coffee Bean 8

10. Douglas Radecki & Claudia Ruge The Coffee Bean 9

11. Douglas Radecki & Claudia Ruge The Coffee Bean 10

12. Douglas Radecki & Claudia Ruge The Coffee Bean 11

13. Douglas Radecki & Claudia Ruge The Coffee Bean 12

14. Douglas Radecki & Claudia Ruge The Coffee Bean 13

15. Douglas Radecki & Claudia Ruge The Coffee Bean 14

16. Douglas Radecki & Claudia Ruge The Coffee Bean 15

17. Thank You!
Douglas Radecki & Claudia Ruge The Coffee Bean