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Localizing mobile learning policy for
maximum return on investment and
stakeholder satisfaction
Associate Professor David Parsons
Massey University, Auckland, New Zealand

UNESCO Mobile Learning Week 2014
Starting Point
• „There is widespread agreement that
policy should encourage broadband
deployment and reduce digital divides.
The vast majority of the policy debate
centers on the appropriate means to
realize the potential benefits of
broadband‟
– Bauer, J., Kim, J. & Wildman, S. (2005). An
integrated framework for assessing broadband
policy options. Michigan State Law Review, 21.
UNESCO’s Policy Guidelines
• Core policy is provision of robust and
affordable broadband and mobile
networks
• Delivery must consider
equity, safety, advocacy and resources
• These are generic guidelines, which
need to be adapted to local conditions
– http://unesdoc.unesco.org/images/0021/002196/2196
41e.pdf
New Zealand
• Informative global case study
• Schools largely selfgoverning, categorised in socioeconomic deciles
• Government taking major initiatives in
– National broadband for schools
– Internal school networks (including
wireless)
» Note: all financial figures included in this
Research Questions
• How is mobile learning policy enacted
in New Zealand and what policy
assumptions underlie return on
investment (ROI) projections?
• What can this tell us about localizing
mobile learning policy for maximum
ROI and stakeholder satisfaction?
Stakeholder Interviewees
Sector

Representative

National government
Ministry of Education

Howard Baldwin (Manager,
Sector Engagement)

School
Orewa College

Kate Shevland (Principal)
Mark Quigley (Deputy Principal)

Commercial service provider
Isometric Solutions

Conrad Stewart (Managing
Director)

Educational trust
Manaiakalani Trust

Dorothy Burt (Professional
Learning Programme Leader)

Educational researcher
University of Waikato

Noeline Wright (Senior Research
Officer)

Crown agency
Network 4 Learning

John Hanna (CEO)

Industry organisation
NZTech

Candace Kinser (CEO)

Local government organisation
ATEED

Brett O’Reilly (CEO)
Intervention Strategies
• „Medium-intervention strategies can be
considered an effective broadband
policy in the light of the empirical
analysis.‟
• Cava-Ferreruelaa & Alabau-Muñozc. (2006).
Broadband policy assessment: A crossnational empirical analysis.
Telecommunications Policy 30(8)
Investment in UFB
• Overall investment in ultra fast
broadband (UFB) is $1.5bn
– Government contributing $1.35bn with
private co-investment

• $28.2 million for fibre connections from
school boundaries into the schools
– http://www.med.govt.nz/sectorsindustries/technology-communication/fastbroadband
School Broadband
• 97.7 per cent of schools and 99.9 per
cent of students will receive ultra-fast
broadband capability by 2016, with the
remaining 2.3 per cent of schools in
remote areas given wireless or satellite
services
– http://www.minedu.govt.nz/theMinistry/EducationInit
iatives/UFBInSchools.aspx
SNUP
• The School Network Upgrade Project
(SNUP) to upgrade internal school
networks
• Includes a wireless option
• $600 per student
– Approx 750,000 students, if all schools
were upgraded
– $450 Million (!)
– http://elearning.tki.org.nz/Ministryinitiatives/Getting-connected2/SNUP
Return on Investment
• Measured in $
• „Profit‟ or „Savings‟
• What are these in education?
UFB RoI Projection
• „Alcatel-Lucent estimated the gains in
education at $3.6b [over 20 years]. The
benefits included the “consumer
surplus” – gains to consumers that
aren't directly reflected in higher
incomes or GDP‟
– http://www.stuff.co.nz/business/industries/6450713/
Huge-payoff-from-ultrafast-broadband-predicted
Measured ROI
• ‘Half within improved teaching and
learning … leading therefore to better
student outcomes, 30% around
streamlining and making
administration easier for schools …
20% benefits of centralised
procurement to drive down costs’
(Govt.)
Better Teaching and Learning
• ‘The return on investment is a better
educated, better prepared, graduating
cohort … students who are more aware
of what the future might hold’ (School)
• ‘Opportunities for learning as a young
person are exponentially improved by
UFB’ (Trust)
Streamlining Administration
• ‘Streamlining school administration,
moving a lot of school systems onto
the cloud… gives you richer
systems…[After the Christchurch
earthquake] The school itself wasn't
functional but people would get on the
Internet and return to study’ (Local
Govt.)
Reducing Overheads
• ‘One of the immediate benefits [of a
fibre network] was to reduce the
number of hours that kids spent on
buses being shipped from one school
to another so they could receive
specialist teaching’ (Agency)
Consumer Surplus
• What something is „worth‟ over and
above what it costs to consume
• Note:
– producer surplus (profit) + consumer
surplus = social surplus
What it’s ‘Worth’
• ‘The flow on effect for our lowest
socio-economic community is that
suddenly they are able to access a
whole world that they were never able
to before…it’s life changing’ (Trust)
• ‘Kids come to school early. There is a
decline in truanting, in in-class off-task
behaviour and other anti social things’
(Govt.)
Return in Opportunity
• ‘ROI is probably one of the most
unquantifiable of all - what you're
doing is providing an opportunity, the
means for people to access any kind of
knowledge any time…Making the Wi-Fi
the schools have available in some
way for the community to use so that
poverty itself doesn't become an
impediment’ (Researcher)
Policy Challenges
• Policy faces challenges in:
– Changes to education
– Meeting the (future) needs of the economy
– Levels of participation
– Degree of specification
– The multi faceted and long term nature of
creating equity
Changes to Education
• ‘In about five years students will be
able to do their assessments online
any time they feel like it so that has
huge implications for how the learning
in schools is structured’ (Researcher)
• ‘I think it changes the whole nature of
how we train teachers’ (School)
Needs of the Economy
• ‘Right now we have a deficit of 15,000
[IT people] how do we actually urgently
and directly fix this situation? or do we
forget about being a technology
enabled country?’ (Industry)
• „More technologically developed
economies may actually need fewer
educated people‟
– Chang, H-J. (2010). 23 Things They Don‟t Tell You
About Capitalism.
Levels of Participation
• ‘Schools don't typically like central
control. There’s an all of government
scheme for purchasing computers.
We’ve got two and a half thousand odd
schools, less than 30 have signed up,
and yet it’s cheaper. They like to do
their own thing.’ (Provider)
Degree of Specification
• ‘It would've been useful to have had a
little more input from the market …
seems a little like we’ve undercooked
it’ (Agency)
• ‘Some of the ministry schemes are
totally over specified…the school is
paying 20% of something they
shouldn't be paying for’ (Provider)
Long Term Equity
• ‘It'll take generations to truly resolve
the inequity of experience or
the inequity of outcome across our
society and across demographics so
the further forward we can look the
better’ (Agency)
Local Policy Questions (1)
• Do you drive people towards ICT usage
or give them the option?
• Do you address today‟s questions or
tomorrow‟s?
• To what extent do you educate people
to be able to create ICT artefacts using
industrial tools?
Local Policy Questions (2)
• How can we get on and do things
without leaving some people behind?
• Are concepts such as ICT, mobile
devices, 21st century skills, still
relevant to future education policy?
• To what extent should central policy
drive local procurement and practice?
Contact
•
•
•
•

Associate Professor David Parsons
Massey University, New Zealand
D.P.Parsons@massey.ac.nz
http://www.massey.ac.nz/~dpparson

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Localizing mobile learning policy for maximum return on investment and stakeholder satisfaction

  • 1. Localizing mobile learning policy for maximum return on investment and stakeholder satisfaction Associate Professor David Parsons Massey University, Auckland, New Zealand UNESCO Mobile Learning Week 2014
  • 2. Starting Point • „There is widespread agreement that policy should encourage broadband deployment and reduce digital divides. The vast majority of the policy debate centers on the appropriate means to realize the potential benefits of broadband‟ – Bauer, J., Kim, J. & Wildman, S. (2005). An integrated framework for assessing broadband policy options. Michigan State Law Review, 21.
  • 3. UNESCO’s Policy Guidelines • Core policy is provision of robust and affordable broadband and mobile networks • Delivery must consider equity, safety, advocacy and resources • These are generic guidelines, which need to be adapted to local conditions – http://unesdoc.unesco.org/images/0021/002196/2196 41e.pdf
  • 4. New Zealand • Informative global case study • Schools largely selfgoverning, categorised in socioeconomic deciles • Government taking major initiatives in – National broadband for schools – Internal school networks (including wireless) » Note: all financial figures included in this
  • 5. Research Questions • How is mobile learning policy enacted in New Zealand and what policy assumptions underlie return on investment (ROI) projections? • What can this tell us about localizing mobile learning policy for maximum ROI and stakeholder satisfaction?
  • 6. Stakeholder Interviewees Sector Representative National government Ministry of Education Howard Baldwin (Manager, Sector Engagement) School Orewa College Kate Shevland (Principal) Mark Quigley (Deputy Principal) Commercial service provider Isometric Solutions Conrad Stewart (Managing Director) Educational trust Manaiakalani Trust Dorothy Burt (Professional Learning Programme Leader) Educational researcher University of Waikato Noeline Wright (Senior Research Officer) Crown agency Network 4 Learning John Hanna (CEO) Industry organisation NZTech Candace Kinser (CEO) Local government organisation ATEED Brett O’Reilly (CEO)
  • 7. Intervention Strategies • „Medium-intervention strategies can be considered an effective broadband policy in the light of the empirical analysis.‟ • Cava-Ferreruelaa & Alabau-Muñozc. (2006). Broadband policy assessment: A crossnational empirical analysis. Telecommunications Policy 30(8)
  • 8. Investment in UFB • Overall investment in ultra fast broadband (UFB) is $1.5bn – Government contributing $1.35bn with private co-investment • $28.2 million for fibre connections from school boundaries into the schools – http://www.med.govt.nz/sectorsindustries/technology-communication/fastbroadband
  • 9. School Broadband • 97.7 per cent of schools and 99.9 per cent of students will receive ultra-fast broadband capability by 2016, with the remaining 2.3 per cent of schools in remote areas given wireless or satellite services – http://www.minedu.govt.nz/theMinistry/EducationInit iatives/UFBInSchools.aspx
  • 10. SNUP • The School Network Upgrade Project (SNUP) to upgrade internal school networks • Includes a wireless option • $600 per student – Approx 750,000 students, if all schools were upgraded – $450 Million (!) – http://elearning.tki.org.nz/Ministryinitiatives/Getting-connected2/SNUP
  • 11. Return on Investment • Measured in $ • „Profit‟ or „Savings‟ • What are these in education?
  • 12. UFB RoI Projection • „Alcatel-Lucent estimated the gains in education at $3.6b [over 20 years]. The benefits included the “consumer surplus” – gains to consumers that aren't directly reflected in higher incomes or GDP‟ – http://www.stuff.co.nz/business/industries/6450713/ Huge-payoff-from-ultrafast-broadband-predicted
  • 13. Measured ROI • ‘Half within improved teaching and learning … leading therefore to better student outcomes, 30% around streamlining and making administration easier for schools … 20% benefits of centralised procurement to drive down costs’ (Govt.)
  • 14. Better Teaching and Learning • ‘The return on investment is a better educated, better prepared, graduating cohort … students who are more aware of what the future might hold’ (School) • ‘Opportunities for learning as a young person are exponentially improved by UFB’ (Trust)
  • 15. Streamlining Administration • ‘Streamlining school administration, moving a lot of school systems onto the cloud… gives you richer systems…[After the Christchurch earthquake] The school itself wasn't functional but people would get on the Internet and return to study’ (Local Govt.)
  • 16. Reducing Overheads • ‘One of the immediate benefits [of a fibre network] was to reduce the number of hours that kids spent on buses being shipped from one school to another so they could receive specialist teaching’ (Agency)
  • 17. Consumer Surplus • What something is „worth‟ over and above what it costs to consume • Note: – producer surplus (profit) + consumer surplus = social surplus
  • 18. What it’s ‘Worth’ • ‘The flow on effect for our lowest socio-economic community is that suddenly they are able to access a whole world that they were never able to before…it’s life changing’ (Trust) • ‘Kids come to school early. There is a decline in truanting, in in-class off-task behaviour and other anti social things’ (Govt.)
  • 19. Return in Opportunity • ‘ROI is probably one of the most unquantifiable of all - what you're doing is providing an opportunity, the means for people to access any kind of knowledge any time…Making the Wi-Fi the schools have available in some way for the community to use so that poverty itself doesn't become an impediment’ (Researcher)
  • 20. Policy Challenges • Policy faces challenges in: – Changes to education – Meeting the (future) needs of the economy – Levels of participation – Degree of specification – The multi faceted and long term nature of creating equity
  • 21. Changes to Education • ‘In about five years students will be able to do their assessments online any time they feel like it so that has huge implications for how the learning in schools is structured’ (Researcher) • ‘I think it changes the whole nature of how we train teachers’ (School)
  • 22. Needs of the Economy • ‘Right now we have a deficit of 15,000 [IT people] how do we actually urgently and directly fix this situation? or do we forget about being a technology enabled country?’ (Industry) • „More technologically developed economies may actually need fewer educated people‟ – Chang, H-J. (2010). 23 Things They Don‟t Tell You About Capitalism.
  • 23. Levels of Participation • ‘Schools don't typically like central control. There’s an all of government scheme for purchasing computers. We’ve got two and a half thousand odd schools, less than 30 have signed up, and yet it’s cheaper. They like to do their own thing.’ (Provider)
  • 24. Degree of Specification • ‘It would've been useful to have had a little more input from the market … seems a little like we’ve undercooked it’ (Agency) • ‘Some of the ministry schemes are totally over specified…the school is paying 20% of something they shouldn't be paying for’ (Provider)
  • 25. Long Term Equity • ‘It'll take generations to truly resolve the inequity of experience or the inequity of outcome across our society and across demographics so the further forward we can look the better’ (Agency)
  • 26. Local Policy Questions (1) • Do you drive people towards ICT usage or give them the option? • Do you address today‟s questions or tomorrow‟s? • To what extent do you educate people to be able to create ICT artefacts using industrial tools?
  • 27. Local Policy Questions (2) • How can we get on and do things without leaving some people behind? • Are concepts such as ICT, mobile devices, 21st century skills, still relevant to future education policy? • To what extent should central policy drive local procurement and practice?
  • 28. Contact • • • • Associate Professor David Parsons Massey University, New Zealand D.P.Parsons@massey.ac.nz http://www.massey.ac.nz/~dpparson