Employee engagement is a hot topic in our industry and a key concern for many companies. Despite the heightened focus, companies still struggle with these questions: Why should we invest in employee engagement? Where do you invest for the greatest impact? What is the tangible business value of internal communication? In this webinar, we will explore in-depth the case for Employee Engagement and ways to initiate strategic discussions in your organization and the impact on your bottom line.

1. How to Improve Your Bottom Line Through
Employee Engagement
May 29, 2013
Presented by: Maysa Hawwash, National Manager – Talent
Management Solutions
For audio, it is recommended you dial in
A copy of the slides + recording will be available post webinar
AUDIO: 1-877-668-4493
Access Code: 663 647 774
Event Password: 1234
WebEx Support: 1-866-863-3910

2. For more information, call 416.216.1067
Free Offer
• We’re offering a free 30-minute Consultation that will
include:
– A discussion about employee engagement in your
organization
– A brief analysis
Contact Maysa to take advantage of this exclusive offer!
mhawwash@na.drakeintl.com
416.216.1067

3. For more information, call 416.216.1067
Agenda
• What is Employee Engagement
• The Engagement Factor
• Metrics
• Customer Engagement
• Fit
• How to Drive Employee
Engagement

4. For more information, call 416.216.1067
What is Employee Engagement?
Engagement
vs
Satisfaction

5. For more information, call 416.216.1067
Engaged Employees
• Come up with new ideas
• Work until the task is done
• Look for ways for company to improve performance
• Promote your brand
• Recruit/recommend other high performers
• Look for ways/routes to grow INSIDE your company
• Use free time to learn and get better at their job
• Volunteer for committees/community service projects
• Foster Engagement in other employees

6. For more information, call 416.216.1067
Signs of Disengagement
• Withdrawal
• Oppositional
• Undermining
• Apathy

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Engagement vs Disengagement

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The Engagement Factor

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Cost of Disengagement
• Actively disengaged employees are
disruptive and negatively influence
their peers
• Loss of key talent
• Severe client dissatisfaction
• Significant impact on
Organization’s bottom line

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Measuring Engagement

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Metrics
• Ratio of engaged vs. non-engaged employees
• Measured over a period of time
• Look at business unit, team, or country scores
• Measure favourable scores as well as unfavourable
scores
• Focus hugely on customer interacting employees
• Measure customer engagement
• Communicate results openly to employees

12. For more information, call 416.216.1067
Metrics

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Employee Engagement =
Customer Engagement
• Emotional decision-making
• Emotional engagement
• What drives employee
behaviour?
• Environment directly impacts
customer engagement

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The Importance of Fit
Are you looking for the right fit when hiring?
Fit with
culture
Fit with
Manager
Fit with the
team
Fit within Role
or task

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What Drives Engagement?
1. Knowing what’s expected at
work
2. Having the tools needed to
perform work
3. Having the opportunity to
leverage one’s strengths
4. Recognition
5. Feeling supported
6. A mentor or a coach

16. For more information, call 416.216.1067
What Drives Engagement?
7. Being heard
8. Sense of importance of the job performed
9. Commitment of co-workers to quality work
10.Frequent and relevant feedback on work performance
11.Having a friend or a trusted confidant
12.Opportunities to learn and grow

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How Can You Drive Engagement
It’s a continuous process that requires involvement and
commitment across all levels within an organization:

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Critical Skill
Recognize strengths of individuals and teams and align
them with your organization’s goals.

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QUESTIONS?

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Upcoming Webinar
Register @
https://drakeintl.webex.com/
June 19, 12pm EDT
Legal Shield
Presented by: Ejay Russell
HR Consultant

21. Thank You for Attending
For Questions please contact Maysa Hawwash
mhawwash@na.drakeintl.com
416-216-1067
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