1. Drinkstantly
Josh Kleyman | Max Blank | Philip Butler
Info@Drinkstantly.com
2. Business Model
Venue
Venue User
User Primary
Primary Secondary
Secondary
Acquisition
Acquisition Acquisition
Acquisition Revenue
Revenue revenue
revenue
•• Receive
Receive •• Featured
Featured
•• Founder’s
Founder’s •• Social media
Social media
commission
commission listings
listings
relationship
relationship •• Guerilla
Guerilla
from each
from each •• Events
Events
with venues
with venues marketing
marketing
transaction
transaction •• Rewards
Rewards
•• Cold calling
Cold calling •• Word of
Word of
based on gross
based on gross program
program
mouth
mouth
sale
sale •• Sponsorships
Sponsorships
Future Potential: Advertising
Large
Large High quality
High quality Premium
Premium High profit
High profit
expected user
expected user + + =
user data
user data targeted ads
targeted ads potential
potential
base
base
3. Customer Acquisition
Constan
Constan
Launch
Launch Growth
Growth Maturity
Maturity
tt
•• Guerilla
Guerilla •• Social media
Social media
marketing
marketing •• Company
Company
•• Press •• Organic SEO
Organic SEO •• Affiliate
Affiliate
Press blog
blog
attention •• Direct e-mail
Direct e-mail network
network
attention
•• Co-marketing
Co-marketing •• Online
Online
with venues
with venues advertising
advertising
•• Endorsements
Endorsements •• Word of
Word of
•• Nightclub
Nightclub mouth
mouth
events
events •• Viral sharingg
Viral sharin
4. Participating Venues
NIGHTCLUBS
NIGHTCLUBS RESTAURANTS
RESTAURANTS
EVR
EVR JACK DOYLE’S
JACK DOYLE’S
Cave
Cave BRYANT PARK RESTAURANT
BRYANT PARK RESTAURANT
CLYDE FRAZIER’S
CLYDE FRAZIER’S
5. Venue Benefits
Free Marketing
Free Marketing No “Dine and Dash”
No “Dine and Dash”
Venues viewable to all users
Venues viewable to all users Upfront payment from customers
Upfront payment from customers
Increased Cash Flow
Increased Cash Flow
No Risk or Commitment
No Risk or Commitment
Higher per customer spending
Higher per customer spending
Avoid Waste
Avoid Waste
24/7 Customer Support
24/7 Customer Support
Control what sells and when
Control what sells and when
Complete Authority Over Deals
Complete Authority Over Deals
6. Customers Benefits
Drinkstantly Access:
Drinkstantly Access:
Buy deals at any time
Buy deals at any time
Instant access to most venues
Instant access to most venues
First opportunity event tickets
First opportunity event tickets
Pay In advance::
Pay In advance
Don’t argue over the check
Don’t argue over the check
No open tab
No open tab
Avoid carrying cash
Avoid carrying cash
7. Team & Advisors
Josh Kleyman
Josh Kleyman CEO - Sock Drawer Inc. (Online and physical retail chain)
CEO/Founder
CEO/Founder Executive Director – National Student Initiative (non-profit)
Philip Butler
Philip Butler CEO/Founder - RefFinder (Competition software)
CFO/Founder
CFO/Founder Marketing Team Leader – Hertz Rental Cars
Max Blank
Max Blank Founder – MB Entertainment
COO/Founder
COO/Founder (Denver, CO Event Promotion Agency)
Johnu Celestine
Johnu Celestine Lead Technology Consultant – AOL
CTO
CTO Chief Technology Analysts – Sock Drawer Inc.
Investors and Advisors:
Investors and Advisors:
Mitchell Goldstein, MD (Tech Start-Up Investor)
Mitchell Goldstein, MD (Tech Start-Up Investor)
8. Competition
BookABottle
BookABottle VIP Pronto
VIP Pronto Groupon
Groupon
(Daily Deal Sites)
(Daily Deal Sites)
•• Only bottle
Only bottle •• No venue
No venue
service
service •• Only in San
Only in San relationships
relationships
Francisco
Francisco
•• No strong
No strong •• Inconsistent
Inconsistent
marketing
marketing •• Limited options
Limited options deals
deals
•• No mobile
No mobile •• Weak mobile
Weak mobile •• Not beneficial
Not beneficial
presence
presence apps
apps to venues
to venues
13. Risk & Precautions
Offer flash deals and expand
Offer flash deals and expand
Weak user commitment
Weak user commitment incentives
incentives
24/7 monitoring by
24/7 monitoring by
Technology issues
Technology issues development team
development team
Exclusive rights in contracts
Exclusive rights in contracts
New Competition
New Competition with venues
with venues
Utilize founder’s connections
Utilize founder’s connections
Slow venue acquisition
Slow venue acquisition in nightlife industry
in nightlife industry
14. What We Need
We need: $150,000
We need: $150,000 In Return For: 30% Equity
In Return For: 30% Equity
To Finance:
To Finance:
Our Mobile Platform
Our Mobile Platform
Marketing Expenses
Marketing Expenses
Software Expenses
Software Expenses
Hardware Expenses
Hardware Expenses
You Get:
You Get: Travel Expenses
Travel Expenses
Voting Stock
Voting Stock Unexpected Costs
Unexpected Costs
Weekly Updates
Weekly Updates
Corporate Benefits
Corporate Benefits
15. Exit Strategy
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Increase presence | Expand local deal | Integrate with existing | Public offering
over competitors in | business to compete | Facebook business | on NYSE
local deal industry | with larger competitors | pages |
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