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Mortgage Coach        Sales Meeting  February 24, 2010  How Mortgage Coach is key to massive success in 2010
Making              Rate-Shopping Easier   Encouraging Rate-Shopping  Interest Rates are going higher
New Decade New MarketNew You
FED is going to raise interest rates  So what do you do?
2010 is the year to change your game Vs. Lenders Lenders Are you going to be a low price leader or high value leader?
The average loan officer closes less than 3 loans per month
The average loan officer has inconsistent production
The average loan officer has inconsistent lead generation systems
The average loan officer doesn’t have a Wow presentation
The average loan officer still delivers a basic cost estimate at the POS
The average loan officer doesn’t have the confidence to Wow a Realtor
The average loan officer isn’t providing an obvious value to Realtors or homeowners
It’s time to change the game
It’s time to master the ART & SCIENCE of selling
Success Formula 90% can do better  70% can do much better  50% can do better
It’s time to take action one small step at a time if you want to have a successful 2010
The Tracy Cavanaugh Story Last year she went from struggling to close 3 loans per month to closing 9 loans per month in just 90 days – today in 2010 is raising the bar and working to close over 12 loans per month
It’s time to be a Mortgage Coach
Change your game over the weekend  Vs.
Total Cost Analysis
Average Loan Officer
Mortgage Coach Loan Officer
WOW Loan Officer
Total Cost Analysis Guaranteed WOW within first 4 minutes
Mortgage Coach makes it easy
Seller Buydown Flyer
Rent vs. Own Analysis
Tracy gets all the buyers assumptions on the table
Tracy shows the obvious value of buying now
Tracy blows up the value over time
Tracy makes it simple and obvious to everyone
You must deliver the value on one single page
RateWatch
This is from last Thursday
The way I stay on top of the market from minute to minute is through the icon that stays active right on your computer…it’s cool.  Here’s what it looks like…
It’s amazing how one day can make a difference
Lenders alerts improve rate lock execution and put you clients to rest that you have your hand on the pulse of the market
ART is your natural gift, SCIENCE requires focus & intention effort
It’s time for new SKILLS & HABITS
13 Years Of Expertise
Certified Mortgage Coach SUCCESS “I really appreciate the Certified Mortgage Coach experience. The RateWatch, story-selling and presentation information is simply priceless. My confidence has risen to a 10 after completing the course work. I highly recommend it for all loan originators (as long as they don’t live in the San Francisco Bay Area :o) ). Certified Mortgage Coach is right on time for an industry going through so many changes, because it is game changing. John Payne
Access Anytime > Anywhere
13+ hours of online video curriculum  68 page workbook  5 Complete Modules covering the most important and relevant information
Make Compliance an Advantage
2.25 hours of content
2.25 hours of content + 33 page workbook
2.25 hours of content + 16 page workbook
InspireFirst Time Home Buyers
MotivateMove up buyers
CreateWOWPresentations
Mortgage Coach helps you master the SCIENCE of selling
Mortgage Coach makes SUCCESS SIMPLE
RateWatch makes being a Marketing Leader SIMPLE  Interactive Charts DayWatch Lender Watch Commentary  Mobile & Desktop Alert
Mortgage Coach makes SCIENCE SIMPLE Total Cost Analysis  Seller Buydown Flier  Rent vs. Own Analysis  Market Watch Reports Dozens of other reports & brochures
MC Community making you part of a WINNING TEAM Chat Room Forms Library  Weekly Coaching Calls  Weekly Q & A Sessions
50 Week Coaching Calls to help take action & win more business
Value is Priceless > Price is $2,485 $595 $895 $995
Regular Price is $2,485 > Save $995 Limited to the first 25 calls $595 $895 $995 $495 Option 1          $995 Savings  Call Today at 800-485-7251
Regular Price is $2,485 > Save $1,590 Limited to the first 10 calls $595 $895 $995 $895 Option 2          $1,590 Savings  Call Today at 800-485-7251
PLUS, you need Realtors…
Access our database of over 1,200,000 Realtors  ,[object Object]
Realtor name
Phone numbers
Email address
Mail Address ,[object Object]
Mortgage Coach Risk FREE

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MC Sales Meeting: How MC membership is key to success in 2010

Editor's Notes

  1. Changed her game last May – going from struggling to close 3 loans per month to closing 9 loans in one month and consistently closing over 7 loans per month sinceToday we’re going to focus on the chapter of her story about how she is going to address the forces in the industry and still take her production from 7-9 loans per month and raise the game to north of 10 loans per month
  2. WE don’t want to use an example with the yellow notes – this is a marketing piece – we should use an actual mortgage planners example