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Portfolio
David E. Schpok
Design Spirit
Principal - 2004 - Present

ex;it
Senior Project Designer - 2009 - 2013

Joel Katz Design Associates
Principal - 2001 - 2004
Senior Associate - 1998 - 2001
wayfinding &

Signage

Information Kiosks
Chestnut Hill Business Improvement District
Philadelphia, PA
wayfinding &

Signage
Exterior Wayfinding and Identity
Martha Jefferson Hospital
Charlottesville, VA
Role: Project Lead/Designer
Developed at: ex;it
wayfinding &

Signage
Site Identification and Wayfinding
Stafford Park - Walters Group
Manahawkin, NJ
Role: Project Lead/Designer
Developed at: AGS Design Studio

Norton’s
Sporting
Goods

Susan’s
Fabrics

Susan’s
Fabrics

Tenant
Four
Tenant
Five
Tenant
Six
Tenant
Seven

Tenant
Four
Tenant
Five
Tenant
Six
Tenant
Seven

Tenant	
 1
Tenant	
 2
Tenant	
 3
Tenant	
 4
Tenant	
 5
Tenant	
 6

Susan’s
Fabrics
12 Clifton Avenue
Merchantville, NJ 08109
856.661.1654 Phone
Date:

Project Number:

7.1.08

Anchor 1
Anchor 2
Anchor 3

70501

Client Address:

ID.2 - Entrance ID
10’-6” h. x 9’-0” w. x 1’-6” d.
Two sided, internally illuminated
95 sq. ft. surface area

ID.1 - Primary Site ID
12’-0” h. x 26’-6” w. x 2’-11 1/4” d.
One sided, halo lit reverse channel lettering.
318 sq. ft. surface area

ID.3 - Secondary Site ID
20’-0” h. x 24-0” w. x 4’-6” d.
Two sided, internally illuminated
480 sq. ft. surface area

ID.4 - Primary Site ID
11’-6” h. x 24’-0” w. x 2’-4” d.
One sided, internally illuminated
276 sq. ft. surface area

THE MALL

PREIT
200 South Broad Street
Philadelphia PA 19102

Project Address:

THE MALL
THE MALL

Voorhees Town Center
Exterior Signage Program
Somerdale & Burnt Mill Rds.
Voorhees, NJ
Drawn:

Tech. Review:

DES

.

Revised:

.
.
.
.
.
.
.

THE MALL

THE BOULEVARD

Notes:

ID.5A - Entrance ID
9’-11” h. x 9’-0” w. x 1’-6” d.
One sided,
internally illuminated
95 sq. ft. surface area

ID.5B - Entrance ID
10’-6” h. x 9’-0” w. x 1’-6” d.
One sided,
internally illuminated
95 sq. ft. surface area

THE FOOD COURT

ID.17 - Entrance ID
5’-10” h. x 5’-0” w. x
1’-4” d.
Two sided,
externally illuminated
32 sq. ft. surface area

ID.6 - Entrance ID
5’-10” h. x 5’-0” w. x
1’-4” d.
Two sided,
externally illuminated
32 sq. ft. surface area

ID.7 - Entrance ID
4’-9” h. x 6’-0” w. x
1’-0” d.
Two sided,
externally illuminated
30 sq. ft. surface area

ID.8 - Destination Marker
4’-1 1/2” h. x 2’-4” w. x 1” d.
14’-0“ h. - 4” diameter pole
Two sided, non-illuminated
10 sq. ft. surface area

ID.9 - Destination Marker
6’-3” h. x 3’-6” w. x 2” d.
21’-0“ h. - 6” diameter pole
Two sided, non-illuminated
23 sq. ft. surface area

ID.10 - Upper Mall Entrance ID
14’-3” h. x 28-6” w. x 1’-2” d. One sided, multi-layered
Halo lit chevron, internally illuminated channel lettering.
406 sq. ft. surface area

Scale: 1/8”=1’-0”
Square foot calculations have been
rounded up to the nearest whole
number.
Facade mounted allowable sign size
calculations are provided on page 2.25

THE MALL • VOORHEES TOWN CENTER

ID.11 - Food Court Mall Entrance
1’-0” h. x 14’-2” w. x 5” d. One sided, internally illuminated
channel lettering. 15 sq. ft. surface area.

ID.12 - Lower Mall Entrance
1’-8” h. x 24’-6” w. x 6” d. One sided, Internally illuminated
custom cabinet. 42 sq. ft. surface area

THE MALL
The Mall
The
Boulevard

Columbia Bank

Sign Type:
Day Care
Bank Branch

Anchor 1
Anchor 2
Anchor 3

New Restaurant

ID.16 - Abitare Entrance ID
5’-6” h. x 5’-0” w. x 1’-4” d.
Two sided, externally illuminated
27.5 sq. ft. surface area

DR.1 - Vehicular Directional
5’-1” h. x 3-2” w. x 1/4” d.
12’-0” h. - 4” dia. pole
One sided, non-illuminated
16 sq. ft. surface area

ID.18 - Entrance ID/Directional Replacement
3’-2” h. x 13’-0” w. x 4” d.
Two sided, internally illuminated
43 sq. ft. surface area

ID.13 - Entrance ID
11’-0” h. x 9’0” w. x 1’-6” d.
Two sided, internally illuminated
99 sq. ft. surface area

wayfinding &

Drawing Description:

Exterior Wayfinding & Id Signs

Chain Pharmacy

ID.15 - Abitare Residence ID
7’-0” h. x 11’-2” w. x 2’-2 1/8” d.
One sided, externally illuminated
125 sq. ft. surface area

ID.1 – ID.17

ID.14 - Entrance ID
14’-0” h. x 9’-3” w. x 2’-6” d.
Two sided, internally illuminated
3’-3” h. x 6’-4” w. LED display
129.5 sq. ft. surface area

Section:

1 Overview
Drawing Number:

1.01

Signage
Site Identification, Interpretive and Wayfinding
Voorhees Town Center - Cope Linder Architects/PREIT
Voorhees, NJ
wayfinding &

Signage
Site Identification, Interpretive and Wayfinding
Voorhees Town Center - Cope Linder Architects/PREIT
Voorhees, NJ
wayfinding &

Signage
Gateway Identification Signage
Cope Linder Architects/
City Avenue Special Services District
Philadelphia, PA
Role: Senior Associate/Designer
Developed at: Joel Katz Design Associates
wayfinding &

Signage
Shop Identification
The Bakery at The Mills - Philadelphia, PA
Role: Senior Associate/Designer
Developed at: Joel Katz Design Associates

Shop Identification
The Bakery at The Mills - Philadelphia, PA
Brand

Identity
Success Concepts International, LLC
dba Sphera Designs
31 North Hawthorne Road
West Brandywine, PA 19320 USA
(800) 749-8310
www.SpheraDesigns.com

12 November 2013
Mr. Valued Customer
President, Market Sector
Suite 700
1223 Long Street Name Here

Dear Valued,
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec fermentum lectus et
arcu ultrices gravida. Donec iaculis adipiscing tempus. Vestibulum dui ligula, ultrices
et ultricies vitae, viverra eu lorem. Suspendisse nec ullamcorper lacus, ac sodales
dolor. Pellentesque leo metus, laoreet vitae congue eget, dignissim a sapien. Cras
ultrices fringilla risus, sit amet elementum metus condimentum sed. Phasellus vel
sem mauris. Integer porttitor ac enim ac pretium.
Proin ornare in eros vel egestas. Aenean pharetra interdum purus, eget aliquet ante
fringilla at. Nulla facilisi. Phasellus et ligula erat. Sed nec arcu est. Duis auctor hen
drerit fermentum. Etiam ut nulla at augue condimentum rhoncus.
Quisque tincidunt tortor in urna consectetur, id vehicula dui lacinia. Phasellus in
mattis ligula. Aenean rhoncus ligula at arcu faucibus, in rutrum lectus ultrices. Prae
sent vitae fermentum dui. Vivamus at lacus hendrerit, posuere nunc eget, tincidunt
ligula. Maecenas venenatis orci sed augue tempus adipiscing. In pharetra nibh sem,
quis interdum lacus molestie tincidunt. Vivamus a consectetur metus, id volutpat
justo. Donec at feugiat odio, at bibendum turpis. Etiam molestie sed enim vitae
consectetur.
Sincerely,

President

Brand Identity Program
Sphera Designs - West Brandywine, PA
Brand

Identity
Logo
Wharton / University of Pennsylvania
Philadelphia, PA
Role: Principal
Developed at: Joel Katz Design Associates
Brand

Identity
Logo
True Position
King of Prussia, PA
Role: Senior Designer
Developed at: Joel Katz Design Associates
Brand

Identity
Logo
Helena Center for Creative Living
Helena, MT
Brand

Identity
Logo
Bucking Buffalo Supply Company
Montana
Developed at:
Katz Wheeler Design
Brand

Identity
Logo
Affiliated New Thought Network
Pacific Grove, CA

Affiliated New Thought Network
Brand

Identity
Conference Logo & Brochure
Affiliated New Thought Network
2014 National Conference Brand Identity

ANTN’s
22nd Annual Conference
April 7 – 11, 2014
Atlanta, Georgia

ANTN 2014 Conference Overview

Sacred Awakening

Stone Mountain

Pray & Play in Divine Nature

Martin Luther King
Center for Non-Violence

Prayer is a movement of consciousness in the universe
of the possible. We do it every day, all day, manifesting
mighty works of consciousness. Too often, though, in
the busy-ness of our lives, we forget to play. Philosopher
Martin Buber said, “Play is the exultation of the possible.”
Imagine the POWER of combining praying and playing to
create an exultant movement of consciousness to ignite the
entire universe of the possible and exalt you through Divine
grace! Now imagine the power and the joy of doing it with
like-minded spiritual beings in a place of breathtaking
beauty! That is Spirit’s call to you, a call to come together in
consciousness to enter the bliss of Divine grace.
Join us as we pray, sing, dance, drum and delight in
nature on the luscious grounds of Simpsonwood Lodge.
Experience the profound exultation of awakening to your
Sacred Self as we are inspired by phenomenal speakers,
healed through harmonies and rhythm, filled with love and
uplifted by deep connections with friends new and old as
we gather for the 2014 ANTN conference.
Come. Join us! ANTN is inviting you. Atlanta is welcoming
you. This is the place, now is the time. Awaken to the Truth
of infinite possibilities within all of us as we pray and play
together in Divine Nature.
Register Today for this Unique Retreat Experience!

The Lodge

at Simpsonwood

A conference and retreat center nestled in the
heart of metro Atlanta, Georgia. The Lodge at
Simpsonwood Conference and Retreat Center
is designed to harmonize with nature. Situated
on 227 acres of woodlands, all facilities on
this beautiful campus are within easy walking
distance of one other. Surrounded by towering
trees nestled alongside the Chattahoochee River,
this peaceful site provides an ideal location to
reconnect with Spirit.

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Signage and Graphic Design Portfolio

  • 1. Portfolio David E. Schpok Design Spirit Principal - 2004 - Present ex;it Senior Project Designer - 2009 - 2013 Joel Katz Design Associates Principal - 2001 - 2004 Senior Associate - 1998 - 2001
  • 2. wayfinding & Signage Information Kiosks Chestnut Hill Business Improvement District Philadelphia, PA
  • 3. wayfinding & Signage Exterior Wayfinding and Identity Martha Jefferson Hospital Charlottesville, VA Role: Project Lead/Designer Developed at: ex;it
  • 4. wayfinding & Signage Site Identification and Wayfinding Stafford Park - Walters Group Manahawkin, NJ Role: Project Lead/Designer Developed at: AGS Design Studio Norton’s Sporting Goods Susan’s Fabrics Susan’s Fabrics Tenant Four Tenant Five Tenant Six Tenant Seven Tenant Four Tenant Five Tenant Six Tenant Seven Tenant 1 Tenant 2 Tenant 3 Tenant 4 Tenant 5 Tenant 6 Susan’s Fabrics
  • 5. 12 Clifton Avenue Merchantville, NJ 08109 856.661.1654 Phone Date: Project Number: 7.1.08 Anchor 1 Anchor 2 Anchor 3 70501 Client Address: ID.2 - Entrance ID 10’-6” h. x 9’-0” w. x 1’-6” d. Two sided, internally illuminated 95 sq. ft. surface area ID.1 - Primary Site ID 12’-0” h. x 26’-6” w. x 2’-11 1/4” d. One sided, halo lit reverse channel lettering. 318 sq. ft. surface area ID.3 - Secondary Site ID 20’-0” h. x 24-0” w. x 4’-6” d. Two sided, internally illuminated 480 sq. ft. surface area ID.4 - Primary Site ID 11’-6” h. x 24’-0” w. x 2’-4” d. One sided, internally illuminated 276 sq. ft. surface area THE MALL PREIT 200 South Broad Street Philadelphia PA 19102 Project Address: THE MALL THE MALL Voorhees Town Center Exterior Signage Program Somerdale & Burnt Mill Rds. Voorhees, NJ Drawn: Tech. Review: DES . Revised: . . . . . . . THE MALL THE BOULEVARD Notes: ID.5A - Entrance ID 9’-11” h. x 9’-0” w. x 1’-6” d. One sided, internally illuminated 95 sq. ft. surface area ID.5B - Entrance ID 10’-6” h. x 9’-0” w. x 1’-6” d. One sided, internally illuminated 95 sq. ft. surface area THE FOOD COURT ID.17 - Entrance ID 5’-10” h. x 5’-0” w. x 1’-4” d. Two sided, externally illuminated 32 sq. ft. surface area ID.6 - Entrance ID 5’-10” h. x 5’-0” w. x 1’-4” d. Two sided, externally illuminated 32 sq. ft. surface area ID.7 - Entrance ID 4’-9” h. x 6’-0” w. x 1’-0” d. Two sided, externally illuminated 30 sq. ft. surface area ID.8 - Destination Marker 4’-1 1/2” h. x 2’-4” w. x 1” d. 14’-0“ h. - 4” diameter pole Two sided, non-illuminated 10 sq. ft. surface area ID.9 - Destination Marker 6’-3” h. x 3’-6” w. x 2” d. 21’-0“ h. - 6” diameter pole Two sided, non-illuminated 23 sq. ft. surface area ID.10 - Upper Mall Entrance ID 14’-3” h. x 28-6” w. x 1’-2” d. One sided, multi-layered Halo lit chevron, internally illuminated channel lettering. 406 sq. ft. surface area Scale: 1/8”=1’-0” Square foot calculations have been rounded up to the nearest whole number. Facade mounted allowable sign size calculations are provided on page 2.25 THE MALL • VOORHEES TOWN CENTER ID.11 - Food Court Mall Entrance 1’-0” h. x 14’-2” w. x 5” d. One sided, internally illuminated channel lettering. 15 sq. ft. surface area. ID.12 - Lower Mall Entrance 1’-8” h. x 24’-6” w. x 6” d. One sided, Internally illuminated custom cabinet. 42 sq. ft. surface area THE MALL The Mall The Boulevard Columbia Bank Sign Type: Day Care Bank Branch Anchor 1 Anchor 2 Anchor 3 New Restaurant ID.16 - Abitare Entrance ID 5’-6” h. x 5’-0” w. x 1’-4” d. Two sided, externally illuminated 27.5 sq. ft. surface area DR.1 - Vehicular Directional 5’-1” h. x 3-2” w. x 1/4” d. 12’-0” h. - 4” dia. pole One sided, non-illuminated 16 sq. ft. surface area ID.18 - Entrance ID/Directional Replacement 3’-2” h. x 13’-0” w. x 4” d. Two sided, internally illuminated 43 sq. ft. surface area ID.13 - Entrance ID 11’-0” h. x 9’0” w. x 1’-6” d. Two sided, internally illuminated 99 sq. ft. surface area wayfinding & Drawing Description: Exterior Wayfinding & Id Signs Chain Pharmacy ID.15 - Abitare Residence ID 7’-0” h. x 11’-2” w. x 2’-2 1/8” d. One sided, externally illuminated 125 sq. ft. surface area ID.1 – ID.17 ID.14 - Entrance ID 14’-0” h. x 9’-3” w. x 2’-6” d. Two sided, internally illuminated 3’-3” h. x 6’-4” w. LED display 129.5 sq. ft. surface area Section: 1 Overview Drawing Number: 1.01 Signage Site Identification, Interpretive and Wayfinding Voorhees Town Center - Cope Linder Architects/PREIT Voorhees, NJ
  • 6. wayfinding & Signage Site Identification, Interpretive and Wayfinding Voorhees Town Center - Cope Linder Architects/PREIT Voorhees, NJ
  • 7. wayfinding & Signage Gateway Identification Signage Cope Linder Architects/ City Avenue Special Services District Philadelphia, PA Role: Senior Associate/Designer Developed at: Joel Katz Design Associates
  • 8. wayfinding & Signage Shop Identification The Bakery at The Mills - Philadelphia, PA Role: Senior Associate/Designer Developed at: Joel Katz Design Associates Shop Identification The Bakery at The Mills - Philadelphia, PA
  • 9. Brand Identity Success Concepts International, LLC dba Sphera Designs 31 North Hawthorne Road West Brandywine, PA 19320 USA (800) 749-8310 www.SpheraDesigns.com 12 November 2013 Mr. Valued Customer President, Market Sector Suite 700 1223 Long Street Name Here Dear Valued, Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec fermentum lectus et arcu ultrices gravida. Donec iaculis adipiscing tempus. Vestibulum dui ligula, ultrices et ultricies vitae, viverra eu lorem. Suspendisse nec ullamcorper lacus, ac sodales dolor. Pellentesque leo metus, laoreet vitae congue eget, dignissim a sapien. Cras ultrices fringilla risus, sit amet elementum metus condimentum sed. Phasellus vel sem mauris. Integer porttitor ac enim ac pretium. Proin ornare in eros vel egestas. Aenean pharetra interdum purus, eget aliquet ante fringilla at. Nulla facilisi. Phasellus et ligula erat. Sed nec arcu est. Duis auctor hen drerit fermentum. Etiam ut nulla at augue condimentum rhoncus. Quisque tincidunt tortor in urna consectetur, id vehicula dui lacinia. Phasellus in mattis ligula. Aenean rhoncus ligula at arcu faucibus, in rutrum lectus ultrices. Prae sent vitae fermentum dui. Vivamus at lacus hendrerit, posuere nunc eget, tincidunt ligula. Maecenas venenatis orci sed augue tempus adipiscing. In pharetra nibh sem, quis interdum lacus molestie tincidunt. Vivamus a consectetur metus, id volutpat justo. Donec at feugiat odio, at bibendum turpis. Etiam molestie sed enim vitae consectetur. Sincerely, President Brand Identity Program Sphera Designs - West Brandywine, PA
  • 10. Brand Identity Logo Wharton / University of Pennsylvania Philadelphia, PA Role: Principal Developed at: Joel Katz Design Associates
  • 11. Brand Identity Logo True Position King of Prussia, PA Role: Senior Designer Developed at: Joel Katz Design Associates
  • 12. Brand Identity Logo Helena Center for Creative Living Helena, MT
  • 13. Brand Identity Logo Bucking Buffalo Supply Company Montana Developed at: Katz Wheeler Design
  • 14. Brand Identity Logo Affiliated New Thought Network Pacific Grove, CA Affiliated New Thought Network
  • 15. Brand Identity Conference Logo & Brochure Affiliated New Thought Network 2014 National Conference Brand Identity ANTN’s 22nd Annual Conference April 7 – 11, 2014 Atlanta, Georgia ANTN 2014 Conference Overview Sacred Awakening Stone Mountain Pray & Play in Divine Nature Martin Luther King Center for Non-Violence Prayer is a movement of consciousness in the universe of the possible. We do it every day, all day, manifesting mighty works of consciousness. Too often, though, in the busy-ness of our lives, we forget to play. Philosopher Martin Buber said, “Play is the exultation of the possible.” Imagine the POWER of combining praying and playing to create an exultant movement of consciousness to ignite the entire universe of the possible and exalt you through Divine grace! Now imagine the power and the joy of doing it with like-minded spiritual beings in a place of breathtaking beauty! That is Spirit’s call to you, a call to come together in consciousness to enter the bliss of Divine grace. Join us as we pray, sing, dance, drum and delight in nature on the luscious grounds of Simpsonwood Lodge. Experience the profound exultation of awakening to your Sacred Self as we are inspired by phenomenal speakers, healed through harmonies and rhythm, filled with love and uplifted by deep connections with friends new and old as we gather for the 2014 ANTN conference. Come. Join us! ANTN is inviting you. Atlanta is welcoming you. This is the place, now is the time. Awaken to the Truth of infinite possibilities within all of us as we pray and play together in Divine Nature. Register Today for this Unique Retreat Experience! The Lodge at Simpsonwood A conference and retreat center nestled in the heart of metro Atlanta, Georgia. The Lodge at Simpsonwood Conference and Retreat Center is designed to harmonize with nature. Situated on 227 acres of woodlands, all facilities on this beautiful campus are within easy walking distance of one other. Surrounded by towering trees nestled alongside the Chattahoochee River, this peaceful site provides an ideal location to reconnect with Spirit.