SlideShare a Scribd company logo
1 of 10
5 Ways to Engage Your
     Blog Readers
           ... like never before.

   Jacob Attias, jacob.attias@dsero.com
dSero Online Publishers Community Manager
Why is it important to have
            engaged readers?




by: Seth Godin
The Bloggers
1. Seth Godin




2. A VC (Fred Wilson)




3. Chris Brogan
1. Comfort

"Who are you?
Do I trust you?
Am I afraid of it?
Will this work for me?
Who says it's important?
What will my peers think?"

-Seth Godin, Blogger
2. Ask questions that get responses

Paul Wilson is a smart man

...And asks smart questions
3. Creative Interaction
● This guy gets more comments than BBC news.



      Chris Brogan, blogger, business consultant
4. Relate life to an interesting message

● Boxes

● Bacon!!!???

● "Choose your customer"

● Where did this interaction
   take place?


                                 By: Chris Brogan
5. Drive traffic with #Twitter
"Nobody in Israel understands what to do with
this tool." -Moshe Kaplan

                  Found on A VC blog:
Follow us on Twitter @dSero
Feb. 7, 2012
Happy WordPressing!

More Related Content

Viewers also liked

Viewers also liked (7)

SideLang 5min Presentation @ WP TLV
SideLang 5min Presentation @ WP TLVSideLang 5min Presentation @ WP TLV
SideLang 5min Presentation @ WP TLV
 
Responsive Sites with WordPress
Responsive Sites with WordPressResponsive Sites with WordPress
Responsive Sites with WordPress
 
RightAd Lecture
RightAd LectureRightAd Lecture
RightAd Lecture
 
One Hour Translation at WPTLV
One Hour Translation at WPTLVOne Hour Translation at WPTLV
One Hour Translation at WPTLV
 
G+ for Bloggers
G+ for BloggersG+ for Bloggers
G+ for Bloggers
 
サマープログラム2012「english adventure」
サマープログラム2012「english adventure」サマープログラム2012「english adventure」
サマープログラム2012「english adventure」
 
Wix Apps in WP TLV
Wix Apps in WP TLVWix Apps in WP TLV
Wix Apps in WP TLV
 

Similar to Engage Your Readers

Maximizing on the benefits of linken in
Maximizing on the benefits of linken inMaximizing on the benefits of linken in
Maximizing on the benefits of linken in
donsangsterm
 
Making Sense Of Social Media General Presentation
Making Sense Of Social Media  General PresentationMaking Sense Of Social Media  General Presentation
Making Sense Of Social Media General Presentation
Tyson Goodridge
 

Similar to Engage Your Readers (20)

Essay On Self Confidence. Essay about gaining self confidence, confidence gai...
Essay On Self Confidence. Essay about gaining self confidence, confidence gai...Essay On Self Confidence. Essay about gaining self confidence, confidence gai...
Essay On Self Confidence. Essay about gaining self confidence, confidence gai...
 
Pcc #97 Zen And The Art Of Networking Public
Pcc #97 Zen And The Art Of Networking PublicPcc #97 Zen And The Art Of Networking Public
Pcc #97 Zen And The Art Of Networking Public
 
Maximizing on the benefits of linken in
Maximizing on the benefits of linken inMaximizing on the benefits of linken in
Maximizing on the benefits of linken in
 
FAU - Introduction to the Power of LinkedIn
FAU - Introduction to the Power of LinkedInFAU - Introduction to the Power of LinkedIn
FAU - Introduction to the Power of LinkedIn
 
6 ‘Ordinary’ things that you already know about blogging… that you need to k...
6 ‘Ordinary’ things that you already know about blogging…  that you need to k...6 ‘Ordinary’ things that you already know about blogging…  that you need to k...
6 ‘Ordinary’ things that you already know about blogging… that you need to k...
 
Purposeful LinkedIn Networking for Business
Purposeful LinkedIn Networking for BusinessPurposeful LinkedIn Networking for Business
Purposeful LinkedIn Networking for Business
 
LinkedIn and Job Search
LinkedIn and Job SearchLinkedIn and Job Search
LinkedIn and Job Search
 
Making Sense Of Social Media General Presentation
Making Sense Of Social Media  General PresentationMaking Sense Of Social Media  General Presentation
Making Sense Of Social Media General Presentation
 
How to create content people love
How to create content people loveHow to create content people love
How to create content people love
 
Finding Your Dream Job Using Social Networking
Finding Your Dream Job Using Social NetworkingFinding Your Dream Job Using Social Networking
Finding Your Dream Job Using Social Networking
 
How To Insert A Quote In An Essay - ShortQuotes.Cc
How To Insert A Quote In An Essay - ShortQuotes.CcHow To Insert A Quote In An Essay - ShortQuotes.Cc
How To Insert A Quote In An Essay - ShortQuotes.Cc
 
Social Media - Challenges and Opportunities
Social Media - Challenges and Opportunities Social Media - Challenges and Opportunities
Social Media - Challenges and Opportunities
 
Personal Branding
Personal BrandingPersonal Branding
Personal Branding
 
Networking Know-How
Networking Know-HowNetworking Know-How
Networking Know-How
 
CSAE Winter Summit 2017
CSAE Winter Summit 2017CSAE Winter Summit 2017
CSAE Winter Summit 2017
 
FENG Toronto 2017
FENG Toronto 2017FENG Toronto 2017
FENG Toronto 2017
 
Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session ...
Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session  ...Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session  ...
Rock The Post Webinar: "Crowdfunding 101 - Learn the basics"Webinar session ...
 
Zoom Webinar Series: 5 Steps for Building Your Personal Brand
Zoom Webinar Series: 5 Steps for Building Your Personal BrandZoom Webinar Series: 5 Steps for Building Your Personal Brand
Zoom Webinar Series: 5 Steps for Building Your Personal Brand
 
How to Take Charge of Your Future and Plan for Success - ACS International Sc...
How to Take Charge of Your Future and Plan for Success - ACS International Sc...How to Take Charge of Your Future and Plan for Success - ACS International Sc...
How to Take Charge of Your Future and Plan for Success - ACS International Sc...
 
Your personal board
Your personal boardYour personal board
Your personal board
 

More from dsero (8)

WordPress SEO
WordPress SEOWordPress SEO
WordPress SEO
 
Transposh WPTLV
Transposh WPTLVTransposh WPTLV
Transposh WPTLV
 
WordPress What Ya Need to Know: Branded
WordPress What Ya Need to Know: BrandedWordPress What Ya Need to Know: Branded
WordPress What Ya Need to Know: Branded
 
The 10 Must-Have Plugins for Your Sites
The 10 Must-Have Plugins for Your SitesThe 10 Must-Have Plugins for Your Sites
The 10 Must-Have Plugins for Your Sites
 
MySQL Tips for WordPress
MySQL Tips for WordPressMySQL Tips for WordPress
MySQL Tips for WordPress
 
Transposh
TransposhTransposh
Transposh
 
How to create and promote a drupal anti ad block module
How to create and promote a drupal anti ad block moduleHow to create and promote a drupal anti ad block module
How to create and promote a drupal anti ad block module
 
WordPress Performance
WordPress PerformanceWordPress Performance
WordPress Performance
 

Recently uploaded

Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
 

Recently uploaded (20)

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of Brazil
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 

Engage Your Readers

  • 1. 5 Ways to Engage Your Blog Readers ... like never before. Jacob Attias, jacob.attias@dsero.com dSero Online Publishers Community Manager
  • 2. Why is it important to have engaged readers? by: Seth Godin
  • 3. The Bloggers 1. Seth Godin 2. A VC (Fred Wilson) 3. Chris Brogan
  • 4. 1. Comfort "Who are you? Do I trust you? Am I afraid of it? Will this work for me? Who says it's important? What will my peers think?" -Seth Godin, Blogger
  • 5. 2. Ask questions that get responses Paul Wilson is a smart man ...And asks smart questions
  • 6. 3. Creative Interaction ● This guy gets more comments than BBC news. Chris Brogan, blogger, business consultant
  • 7. 4. Relate life to an interesting message ● Boxes ● Bacon!!!??? ● "Choose your customer" ● Where did this interaction take place? By: Chris Brogan
  • 8. 5. Drive traffic with #Twitter "Nobody in Israel understands what to do with this tool." -Moshe Kaplan Found on A VC blog:
  • 9. Follow us on Twitter @dSero Feb. 7, 2012