Ideas and Inspiration from iMedia’s Brand Summit: Brands as Content Creators, including quotes by David Shing @shingy and more

1. Ideas and Inspiration from iMedia’s Brand Summit: Brands as Content Creators
September, 2013
Coronado, CA

2. Jeff Rosenblum, Co-Founder / Documentary Filmmaker,
Questus
Building Brands by Creating Content • by denise lee yohn

3. Nancy Bhagat, VP Global Marketing Strategy & Campaigns,
Intel Corp.
Building Brands by Creating Content • by denise lee yohn

4. Jeff Rosenblum, Co-Founder / Documentary Filmmaker,
Questus
Building Brands by Creating Content • by denise lee yohn

5. Bill Pearce, Former CMO, Del Monte Foods, Taco Bell, The
Campbell Soup Co.
Building Brands by Creating Content • by denise lee yohn

6. David Shing, Digital Prophet, AOL
Building Brands by Creating Content • by denise lee yohn

7. Harsh Jawharkar, Managing Director - New Channel Development
& Content Marketing, Charles Schwab & Co., Inc.
Building Brands by Creating Content • by denise lee yohn

8. David Shing, Digital Prophet, AOL
Building Brands by Creating Content • by denise lee yohn

9. Harsh Jawharkar, Managing Director - New Channel Development
& Content Marketing, Charles Schwab & Co., Inc.
Building Brands by Creating Content • by denise lee yohn

10. Nancy Bhagat, VP Global Marketing Strategy & Campaigns,
Intel Corp.
Building Brands by Creating Content • by denise lee yohn

11. Dana Shank, Associate Director, Kraft Foods Group
Building Brands by Creating Content • by denise lee yohn

12. Joe Curry, Social Media Manager, Communications, Target
Building Brands by Creating Content • by denise lee yohn

13. 13
13
 Steve Jobs on Brand Building
 Nine Retail Tenets for 2013
 Whole Foods for Thought
 Brand-As-Business Perspectives from Jim Stengel’s
GROW
denise lee yohn
http://deniseleeyohn.com
@deniseleeyohn
Building Brands by Creating Content • by denise lee yohn