7. What is strategy ? What is Organization’s Strategy ? … Market strategy…. Military Strategy…. Country’s Strategy…
8. The High class Car market The Leader Company of High class Car Market Core Competition Core Competition decision1 decision1 Organization Strategy is a process Mercedes Benz Company Competitor XXX Company
11. Organizational Domain and Core Domain OK…Car industry, specially the highest class car
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13. Four Level of Organization strategy Global Strategy Corporate-Level Strategy Business-Level Strategy Functional-Level Strategy
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17. Corporate-Level Strategies For Entering New Domain Input Domain (Iron industry, Tire industry) Unrelated Domain (Bank, Travel company…etc) Output Domain (Repair service, Car insurance) Related Domain (Cheapest car industry, Motorcycle) Mercedes Benz Company (High class car industry)
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19. Global Matrix Structure Canadian Division Automobile product group Chemicals product group Consumer goods product group North American Area United States Division Mexican Division European Area British Division French Division Pacific Area Japanese Division T aiwan Division
28. In sourcing Company Outsourcing Company Fabless Company Organization in the Globalization Nike Co.,LTD “ XXX” TEXTAIL COMPANY Order: 1,000,000 sports shoes Products: 1,000,000 sports shoes