SlideShare una empresa de Scribd logo
1 de 56
Descargar para leer sin conexión
WHAT NO ONE’S TELLING YOU ABOUT
                              CUSTOMER SERVICE AND SOCIAL MEDIA

                              SEPTEMBER 27, 2010
                              Ed Lee, Director, Social Media




Tuesday, September 27, 2011
Preconceptions
           Misconception
           My Perception
           Conception
                              REINVENTING CUSTOMER
                                            SERVICE
Tuesday, September 27, 2011
Digital content and sites that allow consumers to
                  connect and share everything from opinions and
                     recommendations to music, video and photos

Tuesday, September 27, 2011
More SOCIAL than MEDIA

Tuesday, September 27, 2011
The
            landscape
            is changing




Tuesday, September 27, 2011
WE ARE IN THE MIDST OF A
               PROFOUND CULTURAL SHIFT



Tuesday, September 27, 2011
Social Media allows us
                               to express ourselves




Tuesday, September 27, 2011
In an instant

Tuesday, September 27, 2011
Without much thought


Tuesday, September 27, 2011
Before, during or after
Tuesday, September 27, 2011
Social media is the new...
               Water Cooler         Coffee Break   Cigarette Break




Tuesday, September 27, 2011
Tuesday, September 27, 2011
Tuesday, September 27, 2011
Tuesday, September 27, 2011
UBLISH
                                              TY TO P
                                     ER ABILI
                              CONSUM
Tuesday, September 27, 2011
Preconceptions
   What you may have heard


Tuesday, September 27, 2011
Killer app?


Tuesday, September 27, 2011
Richard



Tuesday, September 27, 2011
Frank
Tuesday, September 27, 2011
These Guys
Tuesday, September 27, 2011
X
                              Time; Not Twitter
Tuesday, September 27, 2011
It Depends

Tuesday, September 27, 2011
Whatʼs Out There?

Tuesday, September 27, 2011
Reactive: respond

Tuesday, September 27, 2011
Reactive:
                              Find and respond

Tuesday, September 27, 2011
Reactive:
                              Direct into Funnel
Tuesday, September 27, 2011
Proactive
Tuesday, September 27, 2011
Misconceptions
   What I’ve heard


Tuesday, September 27, 2011
Killer App
Tuesday, September 27, 2011
Talking makes things better
Tuesday, September 27, 2011
One Size Fits All
Tuesday, September 27, 2011
3
Tuesday, September 27, 2011
                              Types of Consumers
1. Fans
Tuesday, September 27, 2011
2. Critics
Tuesday, September 27, 2011
3. Ragers
Tuesday, September 27, 2011
I can start...




Tuesday, September 27, 2011
One Size Fits All
Tuesday, September 27, 2011
My Perception
   Customer service and social media



Tuesday, September 27, 2011
Competitive Advantage
Tuesday, September 27, 2011
Are we training people
  to shout at us online?
Tuesday, September 27, 2011
Canadian Example




Tuesday, September 27, 2011
Directions



Tuesday, September 27, 2011
Don’t push the toothpaste
   back into the tube




Tuesday, September 27, 2011
Learn, Store and Share
Tuesday, September 27, 2011
Actionable Insights
Tuesday, September 27, 2011
Integrate into
  existing systems
Tuesday, September 27, 2011
Not a product plug
Tuesday, September 27, 2011
Conception
   Customer service and social media



Tuesday, September 27, 2011
Start Now
Tuesday, September 27, 2011
LISTEN                                                        ANALYZE
    What are people saying?                           What does it mean?
    Where? How? Who?                                 What can we change?


                                SOCIAL MEDIA

                                    AND

                              CUSTOMER SERVICE




   APPLY                                                           LEARN
   Action
                                                 Weave the strands together
   Rinse, Repeat
Tuesday, September 27, 2011
Social Business
Tuesday, September 27, 2011
Social Business Models
Tuesday, September 27, 2011
Impact of Social Media
Tuesday, September 27, 2011
THANk YOU


Tuesday, September 27, 2011
Resources



                   edlee.ca/reinvent-customer-service


Tuesday, September 27, 2011
QUESTIONS?

  edl@tribalddb.ca
  @edlee
  slideshare.net/edlee
  linkedin.com/in/edlee
Tuesday, September 27, 2011

Más contenido relacionado

Similar a Reinventing Customer Service

The End of Us and Them: SI Newhouse School of Public Communication
The End of Us and Them: SI Newhouse School of Public CommunicationThe End of Us and Them: SI Newhouse School of Public Communication
The End of Us and Them: SI Newhouse School of Public Communicationedward boches
 
Presentatie qurius - 23juni2011 - part i
Presentatie   qurius - 23juni2011 - part iPresentatie   qurius - 23juni2011 - part i
Presentatie qurius - 23juni2011 - part iRonnie Overgoor
 
MDW Boulder April '11 | Tim Malbon_How to actually make something
MDW Boulder April '11 | Tim Malbon_How to actually make somethingMDW Boulder April '11 | Tim Malbon_How to actually make something
MDW Boulder April '11 | Tim Malbon_How to actually make somethingBoulder Digital Works at CU
 
2011 10 27 the challenge of relevance
2011 10 27 the challenge of relevance2011 10 27 the challenge of relevance
2011 10 27 the challenge of relevanceGianni Catalfamo
 
Regan\'s Visual Resume
Regan\'s Visual ResumeRegan\'s Visual Resume
Regan\'s Visual ResumeRegan Judd
 
Using content & conversation to build community
Using content & conversation to build communityUsing content & conversation to build community
Using content & conversation to build communityFirebelly Marketing
 
Fall11 day3-Twitter & Facebook
Fall11 day3-Twitter & FacebookFall11 day3-Twitter & Facebook
Fall11 day3-Twitter & FacebookAndrew Hoffman
 
Teletrain liever geen mensen om service te geven
Teletrain liever geen mensen om service te gevenTeletrain liever geen mensen om service te geven
Teletrain liever geen mensen om service te gevenVincent Everts
 
Social media 28.6.2011
Social media 28.6.2011Social media 28.6.2011
Social media 28.6.2011IFsbh
 

Similar a Reinventing Customer Service (10)

The End of Us and Them: SI Newhouse School of Public Communication
The End of Us and Them: SI Newhouse School of Public CommunicationThe End of Us and Them: SI Newhouse School of Public Communication
The End of Us and Them: SI Newhouse School of Public Communication
 
Presentatie qurius - 23juni2011 - part i
Presentatie   qurius - 23juni2011 - part iPresentatie   qurius - 23juni2011 - part i
Presentatie qurius - 23juni2011 - part i
 
MDW Boulder April '11 | Tim Malbon_How to actually make something
MDW Boulder April '11 | Tim Malbon_How to actually make somethingMDW Boulder April '11 | Tim Malbon_How to actually make something
MDW Boulder April '11 | Tim Malbon_How to actually make something
 
2011 10 27 the challenge of relevance
2011 10 27 the challenge of relevance2011 10 27 the challenge of relevance
2011 10 27 the challenge of relevance
 
Regan\'s Visual Resume
Regan\'s Visual ResumeRegan\'s Visual Resume
Regan\'s Visual Resume
 
Yeswecan
YeswecanYeswecan
Yeswecan
 
Using content & conversation to build community
Using content & conversation to build communityUsing content & conversation to build community
Using content & conversation to build community
 
Fall11 day3-Twitter & Facebook
Fall11 day3-Twitter & FacebookFall11 day3-Twitter & Facebook
Fall11 day3-Twitter & Facebook
 
Teletrain liever geen mensen om service te geven
Teletrain liever geen mensen om service te gevenTeletrain liever geen mensen om service te geven
Teletrain liever geen mensen om service te geven
 
Social media 28.6.2011
Social media 28.6.2011Social media 28.6.2011
Social media 28.6.2011
 

Más de Ed Lee

Maximizing Twitter for Business pt 2
Maximizing Twitter for Business pt 2Maximizing Twitter for Business pt 2
Maximizing Twitter for Business pt 2Ed Lee
 
Maximizing Twitter for Business pt 1
Maximizing Twitter for Business pt 1Maximizing Twitter for Business pt 1
Maximizing Twitter for Business pt 1Ed Lee
 
OCA - Pathways to Practice
OCA - Pathways to PracticeOCA - Pathways to Practice
OCA - Pathways to PracticeEd Lee
 
Shift Disturbers: Cindy Gallop
Shift Disturbers: Cindy GallopShift Disturbers: Cindy Gallop
Shift Disturbers: Cindy GallopEd Lee
 
What Would Bernbach Say?
What Would Bernbach Say?What Would Bernbach Say?
What Would Bernbach Say?Ed Lee
 
Facebook best practice guide for marketers
Facebook best practice guide for marketersFacebook best practice guide for marketers
Facebook best practice guide for marketersEd Lee
 
Barry Lachapelle: Game Mechanics from SXSWi
Barry Lachapelle: Game Mechanics from SXSWiBarry Lachapelle: Game Mechanics from SXSWi
Barry Lachapelle: Game Mechanics from SXSWiEd Lee
 
Doxim Exchange - Social Media in the Financial Services Industry
Doxim Exchange - Social Media in the Financial Services IndustryDoxim Exchange - Social Media in the Financial Services Industry
Doxim Exchange - Social Media in the Financial Services IndustryEd Lee
 
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010Ed Lee
 
Facebook Stats - beyond
Facebook Stats - beyondFacebook Stats - beyond
Facebook Stats - beyondEd Lee
 
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...Ed Lee
 
Esa essential facts_2010 gaming
Esa essential facts_2010 gamingEsa essential facts_2010 gaming
Esa essential facts_2010 gamingEd Lee
 
DDB Social Media Survey
DDB Social Media SurveyDDB Social Media Survey
DDB Social Media SurveyEd Lee
 
Social Media Aggregation
Social Media AggregationSocial Media Aggregation
Social Media AggregationEd Lee
 
Belgium Ad Agencies Strike
Belgium Ad Agencies StrikeBelgium Ad Agencies Strike
Belgium Ad Agencies StrikeEd Lee
 
Veritas and com.motion Dr. Mom presentation
Veritas and com.motion Dr. Mom presentationVeritas and com.motion Dr. Mom presentation
Veritas and com.motion Dr. Mom presentationEd Lee
 

Más de Ed Lee (16)

Maximizing Twitter for Business pt 2
Maximizing Twitter for Business pt 2Maximizing Twitter for Business pt 2
Maximizing Twitter for Business pt 2
 
Maximizing Twitter for Business pt 1
Maximizing Twitter for Business pt 1Maximizing Twitter for Business pt 1
Maximizing Twitter for Business pt 1
 
OCA - Pathways to Practice
OCA - Pathways to PracticeOCA - Pathways to Practice
OCA - Pathways to Practice
 
Shift Disturbers: Cindy Gallop
Shift Disturbers: Cindy GallopShift Disturbers: Cindy Gallop
Shift Disturbers: Cindy Gallop
 
What Would Bernbach Say?
What Would Bernbach Say?What Would Bernbach Say?
What Would Bernbach Say?
 
Facebook best practice guide for marketers
Facebook best practice guide for marketersFacebook best practice guide for marketers
Facebook best practice guide for marketers
 
Barry Lachapelle: Game Mechanics from SXSWi
Barry Lachapelle: Game Mechanics from SXSWiBarry Lachapelle: Game Mechanics from SXSWi
Barry Lachapelle: Game Mechanics from SXSWi
 
Doxim Exchange - Social Media in the Financial Services Industry
Doxim Exchange - Social Media in the Financial Services IndustryDoxim Exchange - Social Media in the Financial Services Industry
Doxim Exchange - Social Media in the Financial Services Industry
 
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010
Jeff Swystun - Conversuasion by Ad Lounge - Insights That Incite Oct 2010
 
Facebook Stats - beyond
Facebook Stats - beyondFacebook Stats - beyond
Facebook Stats - beyond
 
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...
Acuity Forums: Social Media Metrics - A Marketers Guide. Ed Lee, Tribal DDB, ...
 
Esa essential facts_2010 gaming
Esa essential facts_2010 gamingEsa essential facts_2010 gaming
Esa essential facts_2010 gaming
 
DDB Social Media Survey
DDB Social Media SurveyDDB Social Media Survey
DDB Social Media Survey
 
Social Media Aggregation
Social Media AggregationSocial Media Aggregation
Social Media Aggregation
 
Belgium Ad Agencies Strike
Belgium Ad Agencies StrikeBelgium Ad Agencies Strike
Belgium Ad Agencies Strike
 
Veritas and com.motion Dr. Mom presentation
Veritas and com.motion Dr. Mom presentationVeritas and com.motion Dr. Mom presentation
Veritas and com.motion Dr. Mom presentation
 

Último

Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
Fundamentals Welcome and Inclusive DEIB
Fundamentals Welcome and  Inclusive DEIBFundamentals Welcome and  Inclusive DEIB
Fundamentals Welcome and Inclusive DEIBGregory DeShields
 
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdfSherl Simon
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfDanny Diep To
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamArik Fletcher
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...ssuserf63bd7
 
MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024Chandresh Chudasama
 
How to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHow to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHelp Desk Migration
 
Interoperability and ecosystems: Assembling the industrial metaverse
Interoperability and ecosystems:  Assembling the industrial metaverseInteroperability and ecosystems:  Assembling the industrial metaverse
Interoperability and ecosystems: Assembling the industrial metaverseSiemens
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...PRnews2
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesAurelien Domont, MBA
 
Darshan Hiranandani (Son of Niranjan Hiranandani).pdf
Darshan Hiranandani (Son of Niranjan Hiranandani).pdfDarshan Hiranandani (Son of Niranjan Hiranandani).pdf
Darshan Hiranandani (Son of Niranjan Hiranandani).pdfShashank Mehta
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSendBig4
 
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersEUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersPeter Horsten
 
Vladyslav Fliahin: Applications of Gen AI in CV (UA)
Vladyslav Fliahin: Applications of Gen AI in CV (UA)Vladyslav Fliahin: Applications of Gen AI in CV (UA)
Vladyslav Fliahin: Applications of Gen AI in CV (UA)Lviv Startup Club
 

Último (20)

Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deck
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
Fundamentals Welcome and Inclusive DEIB
Fundamentals Welcome and  Inclusive DEIBFundamentals Welcome and  Inclusive DEIB
Fundamentals Welcome and Inclusive DEIB
 
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management Team
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
 
MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024
 
Authentically Social - presented by Corey Perlman
Authentically Social - presented by Corey PerlmanAuthentically Social - presented by Corey Perlman
Authentically Social - presented by Corey Perlman
 
How to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHow to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your Business
 
Interoperability and ecosystems: Assembling the industrial metaverse
Interoperability and ecosystems:  Assembling the industrial metaverseInteroperability and ecosystems:  Assembling the industrial metaverse
Interoperability and ecosystems: Assembling the industrial metaverse
 
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdfWAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and Templates
 
Darshan Hiranandani (Son of Niranjan Hiranandani).pdf
Darshan Hiranandani (Son of Niranjan Hiranandani).pdfDarshan Hiranandani (Son of Niranjan Hiranandani).pdf
Darshan Hiranandani (Son of Niranjan Hiranandani).pdf
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
 
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersEUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exporters
 
Vladyslav Fliahin: Applications of Gen AI in CV (UA)
Vladyslav Fliahin: Applications of Gen AI in CV (UA)Vladyslav Fliahin: Applications of Gen AI in CV (UA)
Vladyslav Fliahin: Applications of Gen AI in CV (UA)
 

Reinventing Customer Service