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Strategic Doing:
An Introduction
Ed Morrison
Purdue Center for Regional Development
!
Southampton, UK
February, 2014
THE STARTING POINT
THE CHALLENGES WE FACE
2
3
Our future is not linear
Our old systems no longer work
5
Complex messes overcome us
6
What to do?
7
What happens
when this
goes away?
8
9
Oklahoma City
1993
Oklahoma City
Today
Photo by: Luke Barrett
Building on
the lessons of
Oklahoma city
13
Thinking Differently
Behaving Differently
Doing Differently
THE SHIFT: HIERARCHIES TO NETWORKS
14
HIERARCHY: STABILITY AND CONTROL
15
NETWORKS: ADAPTION AND LEARNING
16
COLLABORATE
17
Link and leverage assets
18
How do we do that?
THE ANSWER: FOLLOW SIMPLE RULES
SIMPLE RULES MANAGE COMPLEXITY
19
STRATEGIC DOING
AN OVERVIEW
20
STRATEGY AS SIMPLE RULES
21
STRATEGY FOR INNOVATING NETWORKS
22
AN EFFECTIVE STRATEGY ANSWERS TWO QUESTIONS
23
STRATEGY IN AN OPEN NETWORK
STRATEGIC DOING DIVIDES TWO QUESTIONS INTO FOUR
IT’S A COLLECTIVE HABIT OF ITERATION
24
SIMPLE, BUT NOT EASY...MASTERY REQUIRES PRACTICE
DOING DIFFERENTLY
ALIGNMENTS EMERGE OVER TIME

25
MEETING THE CHALLENGES: THE CHOICE
STRATEGIC
PLANNING
STRATEGIC
DOING
CHARTING A NEW PATH
PURDUE STRATEGIC DOING WORKSHOPS, 2008-2013
27
STRATEGIC DOING IS ACHIEVING SCALE
CHARTING A NEW PATH
28
IS SOUTHAMPTON WILLING TO…
Think differently?
Behave differently?
Do differently?
THANK YOU
Ed Morrison
edmorrison@purdue.edu

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Introduction to Strategic Doing | Southampton UK Feb 2014