1. Creative Blogging
With Indosat
Elga Yulwardian, SST, MM, MBuss IT
Training of Trainer – Ikatan Guru Indonesia & Blogger Bekasi
Jatiluhur, 26‐27 Desember 2011
2. Profile
Elga Yulwardian
Bachelor of Computer Statistics STIS
Master of Marketing Prasetiya Mulya Business School
Master of Business & Information Technology The University of Melbourne
Department Head Media Partnership PT. Indosat, Tbk
Co Founder Zipp Communication
Owner Kotamainan.com
Owner Kawasan.Net
Speaker for Commerce & Online Marketing Topics
@elgayulwardian
www.elga.web.id
elga.yulwardian@gmail.com
3. Agenda
1 Internet Penetration
2 Blog
Blog Evolution
Appreciation for Blogging
Success Story of Bloggers
3 Creative Blogging
4 Creative Blogging for Teaching
5 Creative Blogging with Indosat
4. Internet Penetration
How the internet
will influence our daily life
in the future?
5. Internet Adoption
Pranav Mistry
Born 1981, Palapur India
PhD Candidate MIT, USA
6. Internet Penetration
1 out of 5 people in
Indonesia use Internet
*prediction 2012
No 2 Facebook Users
No 3 Twitter Users
No 3 Foursquare Users
One of the highest e‐commerce growth
7.
8. Internet Penetration
Are you in the 1 or the 5 group?
And if you are in the 1 group,
What’s the internet mean for you?
9. What is a Blog?
The word ‘blog’ comes from ‘web log’
By Jorn Barger in 1995’s
Be ‘Blog’ by Peter Merholz
‘An online journal that is updated
frequently in a cronological entries
called ‘post’.. ’
20. Creative Blogging
Yes, the basic blog form is a writing.
But the technology has enable people
to create rich content on the blog,
for many purposes..
22. Creative Blogging
Yes, the basic blog form is a writing.
But the technology has enable people
to create rich content on the blog,
for many purposes..
28. Creative Blogging for Teaching
• Makes learning independent of time & places
• Makes education demand oriented & participant centered
• Encourages learners to be active throughout the cource
period
• Helps learners improve their writing competencies
• Invites people to collaborate, and involve also external people
• Makes education more informal
• Makes contents more interactive
Source: Frank, The Advantage of Blog for Teaching
30. Indosat & Creative Blogging
Indosat understand the needs
Mobile Internet
• Strong network all around Indonesia
• Affordable tariff
• Wide range of products
• Mobility, blogging anywhere without doubt
