1. -Music Video Questionnaire-
I am carrying out this questionnaire as I wish to gain the responses and views of the
general public to help me produce my media digipak, which will include an album
cover, a magazine advertisement and a digipak music video.
Gender:
Male Female
Age Range:
Under 16 16-20 21-25 26-30 31-35 36-40 41-49 50+
Where do you live?
Harlow Bishop Stortford Sawbridgeworth Roydon Other
How many CD’s do you purchase a month?
None 1 2 3 4 5 6 7 8+
What is your employment statement?
Full Time Student Part-time Student Full Time Worker Part-time Worker
Unemployed Retired
How much on average do you spend on music music purchases per month? (CD,
Digital Downloads)
£0-£10 £11-£20 £21-£30 £31-£40 £41-£50 £60+
How do you prefer to purchase music based purchases?
iTunes Independent Music Stores Supermarkets Play.com Ebay
Amazon HMV
Which language style would most appeal to you within an advertisement?
Friendly Funny Formal Informal Serious
How often do you watch music videos?
Everyday Twice a week Once a month Other

2. On which platform do you usually watch music videos?
TV Channels Computer Phone Tablet Ipod
Other________________________
What of these narratives would you expect to see within the music video?
One which has a storyline One that focuses on the artist
One filmed at a live show One that used images to represent the song
How would you expect the artist to look in the music video based on the images
below?
Why?
Clothing Hair Pose
Which magazine advertisement appeals for you the most?

3. Why have you chosen this advert?
Colour Layout Font Image Other______________________________