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VRT goes mobile
Lode Nachtergaele
VRT
Why going mobile ?
Tomorrow on youtube
Mobile market

Devices   Network




 Users    Content
Nokia is the market leader
Talktime 3G handsets
Mobile gaming
Mobile Gaming
80.000.000           Nintendo DS



60.000.000
                                            GBA

40.000.000

                                            PSP
20.000.000

                                   4 Jaar     Tijd
Mobile market

Devices   Network




 Users    Content
Belgium networks end 2008
Mobile market

Devices   Network




 Users    Content
What really works ?
VRT on iPhone
Deredactie web app
bbc.co.uk/mobile
bbc.co.uk/mobile
bbc.co.uk/iplayer
Mobile market

Devices   Network




 Users    Content
s
     n ieuw
SMS 425
      3
 naar vang
        t
 en on L
        R
  de U

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Emakina Academy #12 : the VRT goes mobile