Simply looking can be critical to uncovering opportunities to be more innovative with your meeting. And learning to more richly observe the world is a learnable skill. In this webinar, our special guest, Jim Gilmore, will share material from his forthcoming book, LOOK: A Practical Guide for Improving Your Observational Skills, scheduled for release on August 23rd on Amazon. Planners, you will learn about an elegantly simple tool to help you look at your meetings, and the destinations where they occur, with a whole new set of eyes. So come and improve your “visual intelligence” by: • Learning to look with the Six Looking Glasses method • Developing a list of specific observational objectives • Looking “Short and Slow” and “Long and Fast” • Using looking routines and designing looking excursions Moderator: Terri Roberts, Training and Communication with DMAI’s empowerMINT.com Panelist: James H. Gilmore Jim Gilmore is co-founder of Aurora, Ohio-based Strategic Horizons LLP, a thinking studio dedicated to helping enterprises conceive and design new ways of adding value to their economic offerings. His ideas have been published in many of the world's leading business publications, including the Harvard Business Review, Investor's Business Daily, and The Wall Street Journal, among others. Jim is co-author of The Experience Economy (Harvard Business School Press, 1999; Updated Edition, 2011) and Authenticity: What Consumers Really Want (also by Harvard Business School Press, 2007), and co-editor of Markets of One (Harvard Business School Press, 2000). His next book, scheduled for publication in August 2016, is entitled LOOK: A Practical Guide for Improving Your Observational Skills, and will be published by Greenleaf Book Group.