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Dos Banderas was founded by two friends
who regularly traveled to Mexico on
business. Independently, both embraced
the language, the culture, and the various
ways of enjoying good tequila.

         www.dosbanderas.com
Most people are not
aware that traditionally
premium tequila is served
separately with sangrita, a
beverage created to
accompany tequila to
enhance the drinking
experience. Usually they
are alternately sipped, but
can be mixed together in
slightly different
proportions.
THE OPPORTUNITY.
Good, fresh tasting sangrita was not
readily available in the U.S. so one of the
friends got an authentic recipe while in
Mexico City, and started making it for his
own enjoyment, and for friends.
THE BEGINNING.
One night a er considerable talk, and
possibly too many tequilas the two
friends decided to start a company to
produce sangrita so people who enjoy
premium tequila could  enjoy the
authentic, traditional Mexican
experience. A company was formed, a
name was chosen, the recipe was
commercialized, and the product was
manufactured.
THE PROCESS.
A lot was learned in the early days of
“Dos Banderas”, and changes occurred as
experience was gained. Among them the
bo le size was increased to bigger 32
ounce bo les, and the recipe was
reformulated. Dos Banderas Sangrita is
now sweetened with a majority of
organic agave nectar. It has NO HIGH
FRUCTOSE CORN SYRUP, and
contains only fruit and vegetable juices.
   e result is a low calorie, very natural,
great tasting beverage.
THE POSITION.
Positioned as a high-end sangrita
targeted towards 25-60 year olds, Dos
Banderas sangrita can ful ll any
occasion: from high-end cocktail
parties to providing a new twist on the
Bloody Mary.
Continued experimentation uncovered four
   great ways to enjoy Dos Banderas Sangrita.
                                 MIXED WITH TEQUILA
SIPPING                           -4 or 5 parts
Pour equal amounts                 Dos Banderas Sangrita
of premium tequila,               - 1 part premium tequila
and chilled sangrita             Mix and serve in a short
into two separate                cocktail glass over ice with
glasses. Alternately             a slice of lime. A sprig of
sip them. Tequila rst.           cilantro, optional.




MIXED WITH VODKA                 STAND ALONE
A new, lighter, less lling       Non-alcoholic. Savor the
twist on the Bloody Mary.        delicious taste of sangrita
Mix one part vodka with 4        by itself. Serve in a
parts sangrita. Serve in a       glass over ice with a slice of
glass over ice with a slice of   lime.
lime.
Dos Banderas Sangrita.
A Uniquely Different, Naturally
Sweetened, Low Calorie Beverage.

    www.dosbanderas.com

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Dos Banderas Sangrita

  • 1. Dos Banderas was founded by two friends who regularly traveled to Mexico on business. Independently, both embraced the language, the culture, and the various ways of enjoying good tequila. www.dosbanderas.com
  • 2. Most people are not aware that traditionally premium tequila is served separately with sangrita, a beverage created to accompany tequila to enhance the drinking experience. Usually they are alternately sipped, but can be mixed together in slightly different proportions.
  • 3. THE OPPORTUNITY. Good, fresh tasting sangrita was not readily available in the U.S. so one of the friends got an authentic recipe while in Mexico City, and started making it for his own enjoyment, and for friends.
  • 4. THE BEGINNING. One night a er considerable talk, and possibly too many tequilas the two friends decided to start a company to produce sangrita so people who enjoy premium tequila could  enjoy the authentic, traditional Mexican experience. A company was formed, a name was chosen, the recipe was commercialized, and the product was manufactured.
  • 5. THE PROCESS. A lot was learned in the early days of “Dos Banderas”, and changes occurred as experience was gained. Among them the bo le size was increased to bigger 32 ounce bo les, and the recipe was reformulated. Dos Banderas Sangrita is now sweetened with a majority of organic agave nectar. It has NO HIGH FRUCTOSE CORN SYRUP, and contains only fruit and vegetable juices. e result is a low calorie, very natural, great tasting beverage.
  • 6. THE POSITION. Positioned as a high-end sangrita targeted towards 25-60 year olds, Dos Banderas sangrita can ful ll any occasion: from high-end cocktail parties to providing a new twist on the Bloody Mary.
  • 7. Continued experimentation uncovered four great ways to enjoy Dos Banderas Sangrita. MIXED WITH TEQUILA SIPPING -4 or 5 parts Pour equal amounts Dos Banderas Sangrita of premium tequila, - 1 part premium tequila and chilled sangrita Mix and serve in a short into two separate cocktail glass over ice with glasses. Alternately a slice of lime. A sprig of sip them. Tequila rst. cilantro, optional. MIXED WITH VODKA STAND ALONE A new, lighter, less lling Non-alcoholic. Savor the twist on the Bloody Mary. delicious taste of sangrita Mix one part vodka with 4 by itself. Serve in a parts sangrita. Serve in a glass over ice with a slice of glass over ice with a slice of lime. lime.
  • 8. Dos Banderas Sangrita. A Uniquely Different, Naturally Sweetened, Low Calorie Beverage. www.dosbanderas.com

Notas del editor

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