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tourism consumer behavior
1.
Chapter 2 Tourism
Consumer Behavior
2.
3.
4.
5.
Influences of Consumer
Behaviour Figure 2.1 Consumer decision-making framework
6.
7.
8.
Maslow’s Model Figure
2.2 Maslow’s hierarchy of needs
9.
10.
11.
12.
Cohen’s Typology Figure
2.4 Cohen’s classification of tourists Source : Boniface and Cooper, 1987, adapted from Cohen, 1972
13.
14.
15.
16.
17.
The Buying Decision
Process in Tourism (cont’d) Figure 2.5 Model of consumer behaviour
18.
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