1. Marketing using Social Media Presented by Erik Vermeulen Erik Vermeulen ErikMVermeulen

3. Social Media Marketing is the biggest revolution since....

4. Ogilvy

5. Right now, Gen Y outnumber Baby Boomers, 96%belong to Social Networks

6. Years to reach 50 million users.... Radio 38 years

7. Years to reach 50 million users.... TV 15 years

8. Years to reach 50 million users.... Internet 4 years

9. Years to reach 50 million users.... iPod 3 years

10. In South Africa in 2009 76%of people >16 years of age logged onto Social Networking sites.

11. Apple Apps has 200million users, who downloaded 15 BILLION apps. PROFIT: $ 292 million

13. Added 100 million users in 9 months

17. 80%of companies are using as their primary tool for recruitment.

18. 80%of users are tweeting from mobile devices.

20. In 1995, the average person had 27 connections. In 2005, the average person had 215 connections.

21. The Service Equation Service = Experience - Expect

22. The Service Equation People expect only two things1. That you know they are there2. That they made the right choice by coming to you to satisfy the need

23. WHO?

26. #ideafriday

27. WHAT?

28. Be authentic and congruent

29. Service NOW

30. Ruthlessly give away free information

31. Consumers are irrational

32. Create HOPE

33. Marketing using Social Media Presented by Erik Vermeulen Erik Vermeulen ErikMVermeulen