Unitarian Universalists Social Media for Youth
•Descargar como KEY, PDF•
5 recomendaciones•755 vistas
A presentation to a youth retreat as a favor to a friend. We talked a LOT about leadership, personal branding, generational differences and how all of that relates to facebook and other social media sites.
Recomendados
Recomendados
Más contenido relacionado
La actualidad más candente
La actualidad más candente (20)
Similar a Unitarian Universalists Social Media for Youth
Similar a Unitarian Universalists Social Media for Youth (20)
Más de Ed Schipul
Más de Ed Schipul (20)
Último
Último (20)
Unitarian Universalists Social Media for Youth
- 1. Ed Schipul Schipul - The Web Marketing Company www.schipul.com YOU are changing the world One pixel, post + profile at a time www.flickr.com/photos/a-mon/2533217237
- 2. “So shall we come to look at the world with new eyes... What is truth? What is good? Build, therefore, your own world.” - Emerson, Nature
- 3. Life used to be easier. www.flickr.com/photos/pinksherbet/3457313954
- 4. Things are different now
- 5. ...and you get to deal with it...
- 6. Te ? x We carry...
- 8. www.flickr.com/photos/trilogicom/4033784093 A whole new world
- 9. Let’s talk about... • Motivations of People • The new Celebrity • Personal Brand Era www.flickr.com/photos/luc_viatour/1264349089
- 10. The Pursuit of: Happiness or Meaning
- 11. Whales are really cool www.flickr.com/photos/hermida/1172559258
- 13. 3 Motivations of Humans www.flickr.com/photos/60533638@N00/2279220049/ www.flickr.com/photos/21314760@N00/935756569/
- 14. Why do you do what you do? Social Material Ideological www.flickr.com/photos/barackobamadotcom/3008253269/in/set-72157608716313371/ www.flickr.com/photos/14816925@N00/19845761/
- 15. Hey, I’m famous. www.flickr.com/photos/16339684@N00/2432540066/ www.flickr.com/photos/l_s_g/3676036822 www.flickr.com/photos/l_s_g/3707261673
- 16. Who are these idiots?
- 17. CELEBRITY
- 18. The Web as an Identity + Status tool I’m Mandy... I like punk rock boys, Cherry Coke, # of Friends Converse sneakers, drawing, bacon + laugh a lot with friends but don’t talk much in class. # of Top Friends Ratings Comments Avatars Views http://www.flickr.com/photos/27599241@N03/3284293549/ Photos
- 19. “Fred” 428,519,032 Channel Views
- 20. So where is your new public space?
- 21. The playground has moved
- 22. But where are the leaders? Lord of the Flies (now!) Tribal council (before) www.flickr.com/photos/garry61/3657189612
- 23. Adults don’t get it (no surprise)
- 24. Sexting 20% of Teens have sent nude or semi nude pictures of themselves 39% of Teens have sent sexually explicit messages http://www.flickr.com/photos/dklimke/4154228628/
- 25. “When you pressure me for nude pics, I throw up in my mouth a little.”
- 26. Welcome to the Personal Brand Era
- 27. YOU tell YOUR story
- 28. What is a Personal Brand? Hi, I’m happykatie
- 29. Elements of The Personal Brand Era 1. Story 2. Creation 3. Curation 4. Distribution 5. Monitoring 6. Terms of Service
- 30. What makes a Story? 1. Message 4. Plot So my point is... 2. Conflict 3. Characters
- 31. What is your message?
- 32. Who are your Characters?
- 33. Whatever you do, Make it count
- 34. Brand vs. Reputation Jenny www.thebloggess.com Photo thanks to Chookooloonks
- 35. Brand development on the Web Intended Impression Measure Effect Modify
- 36. Tools to monitor your Brand www.flickr.com/photos/limonada/543042006
- 37. ALERT ALERT ALERT!!!! www.technorati.com www.google.com/alerts http://alerts.yahoo.com
- 38. Track the buzz on the Web www.icerocket.com www.socialmention.com www.blogpulse.com www.trendpedia.com
- 39. Your homework 1. Craft your story 2. Monitor your reputation 3. Grow your leaders 4. Make it count 5. Change the world www.flickr.com/photos/60329741@N00/2238851942/
- 40. You are your brand. You own the Web. Make the future yours.
- 41. Ed Schipul // CEO Schipul - The Web Marketing Company eschipul@schipul.com (281) 497.6567, ext. 519 Personal Brand page: www.schipul.com/eschipul Blog: www.eschipul.com Twitter: www.twitter.com/eschipul Slideshare: www.slideshare.net/eschipul
Notas del editor
- Simpler time. 3rd Place. Designed to throw kids. Authority steps in. Spanking
- Yet Humans haven’t changed. TECHNOLOGY CHANGED.
- Generational conflict -- boomers /
- Identity / status / negotiate public life
- pseudo-privacy
- Playing on the playground means more contextual clues to define a situation -- from the environment
- No tribal council. No elder leaders. Rules made by capitalists, not culture. You are on your own. Civil Society - Govern Conflict. Impose Rules. Prevent People from Harming One Another.
- Parents and Schools have over reacted. You won’t report. What do you do?
- Leadership - one of YOU create a page on FB for the best sexting request comebacks!
- What is a brand? Positioning?
- Generally discuss the 6 elements - but review the 2 italicized = Story and Monitoring
- http://www.flickr.com/photos/24256911@N00/19725263/ http://www.flickr.com/photos/82779205@N00/3208376835/ http://www.flickr.com/photos/30498822@N08/3233176448/
- http://www.flickr.com/photos/24256911@N00/19725263/ http://www.flickr.com/photos/82779205@N00/3208376835/ http://www.flickr.com/photos/30498822@N08/3233176448/
- http://www.flickr.com/photos/24256911@N00/19725263/ http://www.flickr.com/photos/82779205@N00/3208376835/ http://www.flickr.com/photos/30498822@N08/3233176448/
- Not the same thing, but often connected. Both should be treated with care.