1. Thoughts
Feb - 2014
Ernesto van Peborgh

2. CONTEXT
&
OPPORTUNITY

3. “The emergence of the Internet and digital technologies is
transforming the very processes of innovation and boosting
economic growth in dramatic new ways.”

4. “This impact is elusive, however, because the actual effects of
information and communications technology (ICT) are not
always immediately felt, properly measured or wellunderstood.”

5. We drive into the future using only our rearview mirror.
Marshall McLuhan

6. Accelerating New Normal Plateaux
Our social, cultural and economic evolution is not linear: we jump from one
“new normal” to another. From one dynamic equilibrium to the next one.
Stage 2
D
C
Our new normals
A
B
Stage 1
2000
2013
2020

7. We evolve by creating new languages
Kn
ow
led
ge
Internet
Computing
Science
Mathematics
Writing
The new languages we create trigger
new information processing and
organization techniques
Speech
Years
50.000
5.000
2.500
50
5

8. 4 trends that impact on ....
Your
Business
Organized
Civil Society
Net Gen
Life long
learning
Crowdsourcing

9. Organized
Civil Society

10. 2007
2011

11. The Language of participative democracy:
OWS, Indignados and Tahir, created a new parameter for
public debate. Millions are acquiring the language of
participative democracy.

12. We should not focus
on whether these
movements were
successful or not,
but ...on what is next

13. The advent of
the Net Gen

14. A generation of young people, who speak a new
language, are aware that all the knowledge they need is
available and in continuous improvement in the net.
Experts are been replaced by those who understand the
language of the network.

15. 40,000,000
30,000,000
20,000,000
10,000,000
0
2007
2012
Information we are creating (Million of Gigabytes)
2020

16. We have created a cortex of interconnected minds
by Paul Butler

20. Elif Bilgin

25. Life long
learning

26. Welcome to the Hacker culture
“Hackers, to create value, need free access to knowledge”
Hacking is using knowledge we have about a system of
any type to develop functionalities for which it was not
originally designed, or to make it work according to
new objectives..
For hackers, knowledge itself is a motivation for
production, and in general, for life and work in
community. They don’t learn to produce more or better,
they produce to know more.
http://lasindias.com/the-p2p-mode-of-production

28. More than 1 billion unique users visit YouTube each month.
Over 6 billion hours of video are watched each month —that's almost an hour
for every person on Earth, and 50% more than last year
5,134 billion searches each day
4.300 tutorials in YouTube and + 300MM Views
+ 4.500.000 students registered.
+ One billion views

30. The importance of Course Discussion Forums:
They create learning communities that transcend the life of
the course. Gather people around topics of interest and
create collective knowledge.

31. Learning is enhanced through interaction

32. Network Learning Experience
The interaction with others around the
content generates:
•Commitment
•Increased Relevance
and Quality
•Protagonism
•Collective Assimilation
New Knowledge

33. Crowdsourcing

38. Knowledge
Pool Resources

40. Knowledge Pool Resources

41. 2015
Communities of
practice

42. A Knowledge Commons:
Our interconnected minds create a cortex of collective Knowledge.

43. Option 1
Use social networks to broadcast or...

44. Create Social capital through collective knowledge

45. Knowledge
Management

46. Knowledge: the new source of wealth
“Instead of metal and paper,
electronic information becomes
the true medium of exchange”
Alvin Toffler.
“The basic economic resource- the means of production- is no
longer capital, nor natural
resources, nor labor, it is and
will be knowledge” Peter Drucker

47. The opportunity to untap an unlimited source
of information and Knowledge creation in a live
and continually updated process

48. Manage your networks

49. Manage your networks
Capture
Knowledge
Your
Business
Manage the Network as
a system
Empower influencers
and social actors

51. "Connectome" is a diagram of the neural connections in the
brain represented by the links set between nodes.

52. Our "Connectome" determines our cognitive and
inteligence capacity
If we share the same genome, its the connectome that
makes more intelligent

53. Social Origin of Good
Ideas
"People who have the best ideas are those that
function as bridges between different areas of the
organization."
Employees working in "cohesive groups or teams"
tend to think and act the same way this homogeneity
ultimately annihilates creativity.
53

54. Robert has the best ideas.
With fewer connections he can harness the power of the cognitive diversity
He is broker of information
He has access to knowledge that is isolated or in clusters
He is a connector with the ability to release the knowledge and make it
available to the whole.

55. What is the connectome of your organization?

56. Offices in São Paulo and Buenos Aires
Research on social media impact on social and corporate behavior
Books published
Areas of focus
Network Architectural Design
Network and Community management
Network business intelligence
Employer Marketing
Clients and Affiliations