e business models on the basisi of transaction types by faiz hasan

1. BUSINESS MODELS BASED
ON TRANSACTION TYPES
By- Faiz Hasan(IB-27)
Md. Amaan ullah(IB-28)

2.  Brokerage Model
 Community Model
 Subscription Model
 Aggregator Model
 Infomediary Model
 Advertising Model

3. Brokerage Model
 Brokers – market makers
 Brokers play a frequent role in B2B, B2C, or C2C markets
 Virtual marketplaces -global network of buyers & sellers
 Brokerage in (B2B), (B2C),or (C2C).
A broker makes its money by charging a fee for each
transaction it enables.

5. Community Model
 based on user loyalty
 Unified body of individuals with common interests
 Users have high investment in both time & emotion
 may also run on a subscription fee for premium services
 Tools: Newsletters, Discussion list, Bulletin Boards, Chat
rooms….

9. Subscription Model
 Users pay for access to the site [ex: Wall St. Journal, Consumer
Reports].
 But 1/2 of Internet users would not pay to view content on the
web.
 Some businesses have combined free content (to drive volume
and ad revenue) with premium content or services for subscribers
only.
 Users are charged a periodic daily, monthly, or annual fee to
subscribe to a service.
 Subscription fees are incurred regardless of actual usage rates.

10. Time Warner's PathFinder: http:://pathfinder.com
Online Magazines

11. Utility Model
 metered usage
 metered services are based on actual usage rates
 pay as you go approach
 success may depend on the ability to charge by the byte, including
micropayments (that is, those too small to pay by credit card due to
processing fees).
 [ex: FatBrain]

13. Aggregator Model
 A business model where a firm (that does not produce or
warehouses any item) collects (aggregates) information on goods
and/or services from several competing sources at its website
 The firm's strength lies in its ability to create an 'environment'
which draws visitors to its website, and in designing a system
which allows easy matching of prices and specifications
 [ex: flipkart.com]

15. Infomediary Model
 Valuable information about consumers
 Analysis of information and it’s usage.
 Used by companies that specialize in data collection
 Characterized by the capture and/or sharing of information
 They act as information intermediaries, assisting buyers and
sellers in a given market
 [ex:policybazar.com]

17. Advertising Model
 The broadcaster -- a web site, provides content
and services - in the form of banner ads.
 The banner ads major or sole source of revenue for the
broadcaster.
 The broadcaster may be a content creator or a distributor of
content created elsewhere.
 This model only works when the volume of viewer traffic is
large or highly specialized.