1. Turn your home into a hotel with Bellhop
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

2. TEAM
Ferdinand Kjærulff
Co-founder Co-founder
Asser Smidt
Founders
linkedin linkedin
Bellhop is founded by two serial entrepreneurs. Been
doing web related startups the last 8 years. Check
LinkedIn for more. Latest venture was AirHelp, where
we were a part of the founding team, taking it from
zero to profitability in months.
Morten lund
Chairman Tradeshift & XOgroup Angel and advisor
Thor Angelo
linkedin linkedin
Advisors and Shareholders
We are fortunate and proud to have some world class
advisors on our side. They help hands-on with
strategy, scaling and network. Their contribution and
experience helps us execute and keep track on the
larger vision.
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

3. P2P accommodation portals are booming.
BACKGROUND
Just last night over 40.000 people rented accommodation from private individuals...
...alone through Airbnb.
Airbnb growth
2M
2008-2011
8M
2011-2012
NIGHTS BOOKED
120K
JAN 2012
300K
JAN 2013
LISTINGS
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

4. Renting out as a private individual can be troublesome.
PROBLEM
MANAGE ONLINE PORTALS
MARKETING
CALENDAR HANDLING
HOUSEKEEPING
CHECK-IN
CHECK-OUT
CLEAN LINENS
GUEST COMMUNICATION
BOOKING MANAGEMENT
SPECIAL REQUESTS
EXTRA BEEDS
OPTIMIZATION
PROBLEM
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

5. Online rental agent service + local services marketplace.
SOLUTION
Increased exposure
Synced on 100’s of portals and agencies.
Expert optimization of listing.
Marketing on multiple channels.
Increased bookings
Always up-to-date availability calendar.
Manage bookings and money transactions.
Generate new leads and manage dynamic pricing.
Book local service providers
Housekeeping & cleaning.
Check-in & check-out.
Guest services: Roomservice, procurement, transfers etc.
Tested service providers
Money back guarantee.
Carefully handpicked.
Profiles with bio and reviews.
SOLUTION
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

6. Channel management for rental agencies and private homeowners
SOLUTION
Increased exposure
Synced on 100’s of portals and agencies.
Expert optimization of listing.
Marketing on multiple channels.
Increased bookings
Always up-to-date availability calendar.
Manage bookings and money transactions.
Generate new leads and manage dynamic pricing.
ONLINE BELLHOP
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co
Save time and
increase your bookings

7. SOLUTIONOFFLINE BELLHOP
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co
Book local service providers
Housekeeping & cleaning.
Check-in & check-out.
Guest services: Roomservice, procurement, transfers etc.
Tested service providers
Money back guarantee.
Carefully handpicked.
Profiles with bio and reviews.
Bellboy service for rental agencies and private homeowners
Save time and
avoid the hassles

8. Target customers
MARKETING
Customer acq.
PRIVATE HOMESVACATION PROPERTIES
6M
US & EU
Growing market
250%
2011 - 2012 on Airbnb
Out target customers are split into two targets:
1) private individuals renting out their homes when not
using it earning extra cash
2) Typical vacation/holiday rentals.
700K
Main customer acquisition strategy is through large
strategic partners. Secondary strategy is through
telemarketing, direct sales and growth hacking (e.g.
SEO, inbound & outbound marketing).
Shareholder is SunnyRentals
CUSTOMERS
16K
DIRECT MAIL
2%
Conversion
POTENTIAL ACQUIRED CUSTOMERS
2K
NEWSLETTERS
2%
Conversion
TELE
10%
Conversion
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co

9. Home Automation
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co
Powered by openXO
We manage
your Wifi centrally
Automation and
Room service
INSTANT WIFI
Connect with FB
ROOM SERVICE
Order pizza in local language
DOOR LOCK
No more key handling
FULL CONTROL
of the electricity usage
Upselling Doorlock and Room Service

10. REVENUE STREAMS
Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co
Home Automation

11. Bellhop.co
Pitch deck
Sep 2013
hello@bellhop.co
http://bellhop.co