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Sustainable tools to promote tourist routes Adrián Broz Lofiego
1. Web 2.0. Definition. ,[object Object],[object Object],[object Object]
1. Web 2.0. Definition. Producers or Vendors Consumers
[object Object],[object Object],1. Web 2.0. Definition.
1. Web 2.0. Definition. ¿?
[object Object],[object Object],[object Object],1. Web 2.0. Definition.
1. Web 2.0. Definition. http:// www.craplogo.me /
[object Object],[object Object],1. Web 2.0. Definition. ,[object Object]
[object Object],[object Object],1. Web 2.0. Definition.
[object Object],1. Web 2.0. Definition.
1. Web 2.0. Definition. ,[object Object]
[object Object],[object Object],[object Object],[object Object],2. Web 1.0. The Prehistory.
[object Object],[object Object],[object Object],[object Object],2. Web 1.0. The Prehistory. http://www.ypf.com/ar_es/ http://www.repsol.com/es_es/
[object Object],[object Object],[object Object],3.  Web 2.0.: our present...and future?
 
[object Object],[object Object],[object Object],3.  Web 2.0.: our present...and future?
[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
Web 2.0.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services. http://personaldemocracy.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services.
[object Object],[object Object],[object Object],4. Web 2.0. Main Principles & Services. Combines the Google mapping application with a real estate listing service on Craiglists.com www.wikipediavision.com combines Google Map and a Wikipedia Application Programming Interface
[object Object],[object Object],[object Object],5.  The Web 2.0 and the Tourist Sector .
[object Object],[object Object],[object Object],5.  Tourism 2.0 .
5.  The Web 2.0 and the Tourist Sector . 0.0 1.0 2.0 Tipe of Organization Fully Integrated Red Red Tipe of Society Industrial Information Society Information and Communication Society Tipe of Offering Standarized, for mases and rigid. Individualized, flexible and segmented Individualized, flexible and segmented Electronic Tourism Penetration Unplugged (Indiference) Partially Connected  Fully Connected Client Oriented Low Medium / High (in only one direction) High (bidirectional) Destination Oriented Low Medium  / High High
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],5.  Tourism 2.0 .
[object Object],[object Object],[object Object],5.  The Web 2.0 and the Tourist Sector .
[object Object],[object Object],6.  Activities .
[object Object],Florida –  Valencia Team Cristina Gimeno/ Silvia García Irene Caballero / Sandra Bartolomé Franziska Jautz

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Final presentation

  • 1. Sustainable tools to promote tourist routes Adrián Broz Lofiego
  • 2.
  • 3. 1. Web 2.0. Definition. Producers or Vendors Consumers
  • 4.
  • 5. 1. Web 2.0. Definition. ¿?
  • 6.
  • 7. 1. Web 2.0. Definition. http:// www.craplogo.me /
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.  
  • 16.
  • 17.
  • 18.
  • 19.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30. 5. The Web 2.0 and the Tourist Sector . 0.0 1.0 2.0 Tipe of Organization Fully Integrated Red Red Tipe of Society Industrial Information Society Information and Communication Society Tipe of Offering Standarized, for mases and rigid. Individualized, flexible and segmented Individualized, flexible and segmented Electronic Tourism Penetration Unplugged (Indiference) Partially Connected Fully Connected Client Oriented Low Medium / High (in only one direction) High (bidirectional) Destination Oriented Low Medium / High High
  • 31.
  • 32.
  • 33.
  • 34.