How To Use LinkedIn Like A Pro in 20 Minutes or Less!

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Learn a number of key elements in LinkedIn and improve your marketing, business development and B2B relationships

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Using LinkedIn Like A Pro
In 20 Minutes or Less!

Robert S. Grossman
robert@focuscreative.com
818-231-5238
All Rights Reserved. E-Media Corporation 2014

• Business decision makers make up 49%
• More than 1.3 million unique publishers
actively using the LinkedIn Share button
• Members are sharing knowledge and
insights in more than 1 million groups

All Rights Reserved. E-Media Corporation 2014

All Rights Reserved. E-Media Corporation 2014

Standard Headline
No Customization

All Rights Reserved. E-Media Corporation 2014

Customized Headline

All Rights Reserved. E-Media Corporation 2014

Building Your Network

All Rights Reserved. E-Media Corporation 2014

2 Degrees of Separation

All Rights Reserved. E-Media Corporation 2014

Building Your Network
• Upload Your Address Book
• Personalize Your Requests To Connect
• Alumni
– You never know what your college friends are
doing now

• Past Work Experience

All Rights Reserved. E-Media Corporation 2014

Check Current or Past Box!

All Rights Reserved. E-Media Corporation 2014

Help Others, They Will Help You
Share and Comment!

All Rights Reserved. E-Media Corporation 2014

Using LinkedIn Like A Pro
In 20 Minutes or Less!

Robert S. Grossman
robert@focuscreative.com
818-231-5238

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Learn fundamentals of digital marketing geared towards business to business companies. This deck covers ways to leverage the number one professional networking website, LinkedIn. Topics include an overview of LinkedIn, how employees in your company can leverage it, ways to increase your company's presence, and how to enhance your personal profile. Slides taken from a class taught by Bobbie Carlton of Mass Innovation Nights.

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How To Use LinkedIn Like A Pro in 20 Minutes or Less!

2. • Business decision makers make up 49% • More than 1.3 million unique publishers actively using the LinkedIn Share button • Members are sharing knowledge and insights in more than 1 million groups All Rights Reserved. E-Media Corporation 2014

4. Profile – 100% • • • • Work Experience – Current and Past Education Summary – Your Value Proposition Recommendations – from clients you’ve helped • Endorse others • Add Websites and Blogs All Rights Reserved. E-Media Corporation 2014

11. Building Your Network • Upload Your Address Book • Personalize Your Requests To Connect • Alumni – You never know what your college friends are doing now • Past Work Experience All Rights Reserved. E-Media Corporation 2014

12. Advanced Search

16. Using LinkedIn Like A Pro In 20 Minutes or Less! Robert S. Grossman robert@focuscreative.com 818-231-5238

How To Use LinkedIn Like A Pro in 20 Minutes or Less!

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