1. Selling as a Rock SongWhat’s on your top 10? Vendor Selling The Song List Buffalo Springfield: “For What its Worth” Value-add The Beach Boys: “Good Vibrations & stuff” Features & Benefits Bo Diddley: “Who do you Love?” Relationship Selling AC/DC: “Dirty Deeds done Dirt Cheap” No process panic mode

2. What’s on your top 10? If you’re not using a process to measure and document your value, you may be playing these songs more often than you like… AC/DC: “Dirty Deeds done Dirt Cheap”