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Agate Studio - To (sell) publish your games
- 1. @agatestudio @dwiperdana To Sell Your Games Agate Studio 2012
- 4. @agatestudio @dwiperdana SOME OF OUR FUN CREATION
- 12. @agatestudio @dwiperdana We will talk about: HOW TO PUBLISH YOUR (MOBILE) GAME
- 13. @agatestudio @dwiperdana First thing first: GAME DEVELOPMENT TEAM
- 14. @agatestudio @dwiperdana Roles in a Game Development Team Programmer Artist Designer Composer
- 15. @agatestudio @dwiperdana WHY MOBILE GAMES?
- 16. @agatestudio @dwiperdana Why people play games on mobile..? • For Killing Time / Or spending Waiting Time • Portable / Handy – You bring it everywhere, gaming everywhere
- 18. 55 Million Users 1.3M users 30 Billion Chat Messages Monthly 20 Million Virtual Gifts Monthly ARPU $ 2.20/month 42% of mig33 users are in Indonesia 22K users 300K users
- 19. @agatestudio @dwiperdana MOBILE GAME INDUSTRY BREAKDOWN
- 20. @agatestudio @dwiperdana Mobile Games Breakdown • Single Player Game • Online Game – Real Time Online Games – Asynchronous Games – Social Games
- 21. @agatestudio @dwiperdana Mobile Game Business Model 1. Retail Price range $0.99 to $9.99, but usually $0.99 2. Lite/Upgradable Version Depends on conversion rate 3. Advertising Free, using Ad Networks (Admax, Admob, etc) 4. Sponsorship/Partnership Advergames or Game for Brands (Pocari Futsal Online, etc) 5. In-game Purchase Item Mall (swords, new armour, energy pack, etc..) Feature Updates (new skills, new quest, etc..)
- 22. @agatestudio @dwiperdana To publish your game • Know your audience/market before creating the game • Find the best business model for your team • If needed, find a partner or publisher (so your team can focus on creating great games!) • Make sure your game is perfect
- 23. @agatestudio @dwiperdana To promote your game • Create a PR division, at least promotion plan • Promotion checklist: – Video trailer – Video gameplay – Press release • 5w1h (why, what, who, when, where, how) • Contact media (online or offline)
- 24. @agatestudio @dwiperdana SO, WHAT IS YOUR GAME?
- 26. @agatestudio @dwiperdana Want to play more? • Our blog: http://www.agatestudio.com/blog • General contact: contact@agatestudio.com • Wanna start your career as game developer? Or want to learn from an Internship program? careers@agatestudio.com • Courses or Final project discussion: contact@agateacademy.com
- 27. Thank You! Follow Me : @dwiperdana dwiperdana@agatestudio.com