Presentation primer used to kick start the CKE (Construction Knowledge Exchange) series of workshops in Leeds, UK

1. why be * should tune into Social Media socialmedia.be *built environment t: @fairsnape martin brown e: fairsnape@gmail.com

2. people collaborate not systems or organisations

3. “ we don’t trust you! “ we don’t trust you! we trust you! “ we don’t we do

4. we struggle with email and associated information overload and still a bit of the paper stuff …

5. social networking now a key be issue

6. Why social media.be Its where you will find your clients, competitors, staff, suppliers, contractors, friends - people Its not a new thing but a new way of doing old things , … . like talking and communicating opening doors for individuals to hold conversations and form relationships across organisation boundaries.

8. doing good stuff together

9. “ There go my people. I must find out where they are going so I can lead them.” ‐ French politician Alexandre Ledru‐Rollin

11. “ Business leaders need to unlock the potential of social media

13. “ to transmit or to receive

14. How do I find you

15. using social media … built environment

16. and then engage it’s a conversation not a monologue listen

17. It’s what makes your business your community share

18. … a bit like sending out coffee morning invites and not turning up? be real shout? hide? be yourself!

19. Do you connect with the top 50 tweeters in your discipline? how can you help each other? influence’d

20. create an online profile and then do nothing don’t … a bit like sending out coffee morning invites and not turning up?

22. emerging futures built environment

24. Augmented Reality PHONE CAM + GPS + COMPASS + {YOUR} WEB DATA + LOCATION + TWITTER information property performance safety Water Construction Pipe Lane BB7 2RE £1.6m 34 weeks CO2 46T/£100k AFR: 2.3 Waste: 6T/£100k

25. LOCATION + TWITTER + FM + COMMENTS What if facilities users and visitors posted views and comments about your services online, and got rewarded for doing so? Meet foursquare Starbucks FT.com Hotels Here and now …

26. time to share questions … discussion … thank you t: @fairsnape martin brown e: fairsnape@gmail.com