this is a call to action to get $h!t (and work and art) done. change starts in a nanosecond, but to reinforce change it takes repetition of actions. these are the actions I use most. how about you?

1. let’s
start.
because it will change you us for the better
Gary “Cheese” Sanchez www.garyasanchez.com

2. let’s start.let’s start. let’s start again. let’s start anew.
let’s start with conviction. let’s embrace change.
let’s grow cajones and start as fast as we can.
let’s start differently. let’s start according to plan.
let’s not stop after we start. let’s never stop once
we start. let’s start whether it’s raining or it’s
infernally hot out. let’s start even if we’re not
ready. let’s start because it’s more productive
than a plan. let’s smile before we start, and
smile after we start and smile because we start.
let’s start because it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

3. let’s compete.
let’s compete. let’s compete to win. let’s compete
against ourselves. let’s compete to test our mettle. let’s
compete to build our character. let’s compete to defeat
the bigger, richer, older, more established alternatives
to us and our businesses. let’s compete to change the
freaking world. we will we will rock you. let’s compete
with honor and respect but not to win at all costs. let’s
compete to become better. let’s compete to accomplish
more. let’s compete, David vs. Goliath, in hand-to-hand
combat or in rock, paper scissors. may the better
human win. let’s compete because it will change us for
the better.
Gary “Cheese” Sanchez www.garyasanchez.com

4. let’s create.let’s create. let’s create something useful.
let’s create something weird. let’s create
something evocative. let’s create something
that makes us cock our head and say “hmm.”
let’s create on a dare. let’s create on a whim.
let’s create functional. let’s create beautiful.
let’s find ways to create something both
functional and beautiful. let’s make magic.
let’s create a mess, or a ruckus. let’s create the
same thing a thousand times over and again,
always trying to make it better. let’s create
because it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

5. let’s promote.
let’s promote. let’s promote something we’ve created.
let’s promote a new way. let’s promote an
accomplishment. let’s promote a celebration. let’s
promote peace, love and understanding. stop
whispering, start shouting. let’s promote that which
makes us special. let’s promote that which others find
special in us. let’s promote being weird. let’s not
promote greed or mean people, or price discounts. let’s
promote anything that makes us smile. let’s promote
laughter. let’s promote new and improved. let’s
promote old but cherished, even if only available for a
limited time. let’s promote because it will change us for
the better.
Gary “Cheese” Sanchez www.garyasanchez.com

6. let’s work.let’s work. let’s work to build. let’s work to invent. let’s
work to express our skills to the world. let’s work to get
stronger. let’s work to get smarter. let’s work until there
are calluses on our hands or on our brains. let’s work to
serve others. let’s work to start a revolution. let’s work so
hard that it hurts, then work just a bit longer. let’s work
so well that it becomes play. let’s work on things that
make a difference, even if we suck at it, because
anything worth doing is worth doing badly until you get
better at it. let’s work on projects that make us better.
let’s work to make progress. let’s work to create change.
let’s work because it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

7. let’s sing.let’s sing. let’s sing a song. let’s hum a tune. let’s
tap a rhythm with our fingers and toes. let’s sing
about love. let’s sing about pain. let’s sing about
loss. let’s sing stories of cars, cowboys, ex-lovers
and rebellion. let’s sing silently in our heads. let’s
sing out loud, without shame or embarrassment.
let’s play air guitar. let’s sing operas in Italian,
German or French. let’s sing the melody. let’s
sing the chorus. let’s sing the hits. let’s sing the
oldies but goodies. let’s turn it to 11. let’s sing the
poppiest lines from our guilty pleasures. let’s
sing because it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

8. let’s play.
let’s play. let’s play with others. let’s play with
tiddly winks, and pick up sticks and dreidels. let’s
play board games. let’s play card games. let’s play
word games. let’s play anything that makes us feel
like kids again. let’s play red rover red rover. let’s
play kick the can. let’s play duck duck goose. let’s
play tag (you’re it). let’s play charades. let’s play
spin the bottle. let’s play “I never.” let’s play dress
up. let’s play make believe. let’s play like a sea
monkey in an octopus’ garden in the shade. let’s
play because it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

9. let’s celebrate.
let’s celebrate. let’s celebrate waking up. let’s
celebrate our health. let’s celebrate our family.
let’s celebrate our friends. let’s celebrate change.
let’s celebrate effort. let’s celebrate lessons. let’s
celebrate victory. let’s celebrate mondays. let’s
celebrate the ability to make choices. let’s
celebrate love. let’s celebrate music. let’s
celebrate discovery. let’s celebrate flowers. let’s
celebrate good food. let’s celebrate random and
unexpected connections. let’s celebrate because
it will change us for the better.
Gary “Cheese” Sanchez www.garyasanchez.com

10. let’s get shit done.
let’s start new businesses ... or let’s start
improving our current businesses.
this is a call to action.
change starts in a nanosecond.
but to reinforce change it takes
repetition of actions.
these are the actions I use most. how about you?
It has to start somewhere, it has to start sometime
What better place than here? what better time than now?
Gary “Cheese” Sanchez www.garyasanchez.com

11. because it will change you us for the better
Gary “Cheese” Sanchez
www.garyasanchez.com
gary@garyasanchez.com

12. My Soundtrack
(click links for songs on youtube)
let’s start: Let's Get it Started, Black Eyed Peas
let’s compete: Mama Said Knock You Out, L.L. Cool J
let’s create: Pure Imagination, Willy Wonka & the Chocolate Factory
let’s promote: Stop Whispering, Radiohead
let’s work: Survivor, Destiny’s Child
let’s sing: Do-Re-Mi, The Sound of Music
let’s play: I Wish, Stevie Wonder
let’s celebrate: I Feel Good, James Brown
What songs are on your list? Let me know.
Gary “Cheese” Sanchez www.garyasanchez.com

13. PHOTO CREDITS
Gary “Cheese” Sanchez www.garyasanchez.com
Photo credit: Pilottage /
CC BY
Photo credit: Fadzly @ Shutterhack /
CC BY-NC-ND Photo credit: JMKearns /
CC BY-NC-ND
Photo credit: miuenski /
CC BY-NC-SA
Photo credit: The National Guard /
CC BY
Photo credit: mark sebastian /
CC BY-SA
Photo credit: clarkmaxwell /
CC BY-NC-ND
Photo credit: Express Monorail /
CC BY-NC-ND