1. GAURAV BHATNAGAR
Plot No 883, 1st Floor, Sector 5, Vaishali, Ghaziabad
Contact: 9871171699, 0120-4112311; Email: gaurav1bhatnagar@gmail.com
Good academic background which includes an PG Diploma, specializing in Corporate Communication and Event
Management with over 7 years of in- depth experience in advertising.
Currently spearheading as Associate Account Director with The BEE Advertising Pvt. Ltd.
A conceptualist and customer focused professional with proven acumen to liaise with key decision makers and top
management while understanding critical business drivers in multiple market and industries.
Proven people management skills coupled with professional exposure in mobilizing and judiciously managing resources with
structured inputs
Instructional, interpersonal and communication skills with the experience required to remain focused on achieving bottom
line results.
Innate strengths in identifying and developing potential accounts and managing their business association with better
services establishing large volume, high profit accounts with excellent levels of retention and loyalty.
Core Competencies
Advertising ~ Marketing strategies & Management ~ Event management ~Cross-functional Coordination ~ Team Management
PROFESSIONAL EXPERIENCE
THE BEE ADVERTISING PVT. LTD. July, 2015 – Present
Associate Account Director – Brand Services
• To Conceptualize & implement 360 Degree Communication Campaigns for the assigned clients
• To lead the business and motivate internal teams for achieving higher standard of quality & conceptualization every
time
• To plan the way forward for various campaigns for brand brand/product promotion
• To build strong client relationships at the highest level.
• To contribute to the process to win new business
B2B:
Snapon
B2C:
Karbonn Mobiles, Cream bell, Marc Loire, Om Sweets
BASIC FOUR ADVERTISING LTD. Feb 2015 – July 2015
Group Account Manager – Client Servicing
B2C:
JK Cement, Saha Groupe
SHRIRAM AUTOMALL INDIA LIMITED Since April, 2014 – Feb 2015
Manager – Marketing
Strategic marketing planning & report preparation along with regional & zonal heads
Brand management – Looking after end to end communication of brand for effective awareness, positioning & connect
with customer
Conceptualising and deliver creative press releases, advertisement and other marketing material with the team
Planning & execution of corporate events
Leading marketing team to develop and execute new marketing concept
Sale point branding planning and execution with the team, identifying new branding opportunities
Vendor Management
Team Management
Presentations preparation
PERCEPT H PVT LTD FEB’08 to April, 2014
Group Account Manager – Brand Management
Key individual responsible for gathering client requirements and executing them on an everyday basis.
Participating in new business pitch
2. Vendors and budgetary management
Communication analysis of client and presenting strategic creative approach
Working closely with client and exploring ways of improving existing media opportunities that can serve in solving
client objective
Developing communication strategies for the identified client market
Managing and executing media plans for client
Supervising and managing ongoing project
Undertaking the following tasks head-on:
Brief writing
Ensuring all the artworks & channel/press material as per deadline.
Taking up creative task as a challenge and consistently delivering results.
Representing client's needs to the creative team.
Maintaining a transparent link between the creative team and the client.
Ensuring that strict budgetary control is executed over all initiatives.
Maintaining a free flow of communication with all the respective brand associates.
Key Clientele:
B2B:
Snap-On, ONGC, Department of Electronics and Information Technology
B2C:
DLF, The 3C Company
Projects Handled:
Rural activation for Department of Electronics and Information Technology:
Events & exhibition for ONGC and IOCL
TVC production for ONGC and Department of Electronics and Information Technology
Print & Outdoor campaign for DLF, The 3C Company and Delhi Govt.
ACADEMIA
P.G. Diploma in Corporate Communication and Event Management, Pioneer Media School, 2006
BSc, Delhi University, 2005
12th, CBSE, 2001
10th, CBSE, 1998
Technical Skills:
OS: Window XP, 2000
Software Packages/Tools: Microsoft office,
Other skills: Ads brief writing, presentation preparation.
Hobbies
Reading, Outings, Movies, volleyball, cricket
Date of Birth: 30th March 1983; Languages Known: English, Hindi; References: Available on request
Current CTC:- Rs. 8.04 lac
Expected CTC:- Rs. 10 lacs