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The Lesser Known
Breakfast of Champions
                a.k.a.
 The Role of the Manager in an Agile,
       or Wannabe Agile, Org




                                        Steven	
  Koes	
  
                                           President	
  
Who Are You?
•  First:	
  props	
  for	
  being	
  here,	
  you’ve	
  already	
  
   demonstrated	
  more	
  mo<va<on	
  than	
  80%	
  of	
  
   par<cipants	
  in	
  soAware	
  development.	
  Need	
  a	
  
   job?	
  J	
  
•  Developers,	
  star<ng	
  a	
  company	
  or	
  want	
  to	
  start	
  a	
  
   company?	
  
•  What	
  would	
  you	
  like	
  to	
  get	
  out	
  of	
  today’s	
  
   session?	
  
Who is This Guy?
•  15+	
  Years	
  in	
  SoAware	
  Development:	
  IBM,	
  2	
  Startups,	
  Consul<ng,	
  
   Travel,	
  Educa<on	
  
•  Believes	
  Agile	
  can	
  create	
  more	
  of	
  the	
  right	
  products	
  and	
  do	
  so	
  at	
  
   a	
  higher	
  quality	
  in	
  less	
  <me,	
  regardless	
  of	
  the	
  industry;	
  has	
  
   worked	
  in	
  orgs	
  in	
  which	
  Agile	
  did	
  so	
  and	
  orgs	
  in	
  which	
  it	
  failed	
  
   miserably	
  
•  Computer	
  Science	
  BA	
  &	
  Masters	
  in	
  Business	
  &	
  Management	
  
   from	
  Wharton/Upenn	
  
•  Recently	
  started	
  An<phon,	
  Inc.,	
  to	
  offer	
  business	
  real-­‐<me	
  
   insight	
  into	
  the	
  rela<onships	
  between	
  their	
  online	
  &	
  mobile	
  
   marke<ng	
  (yes,	
  SEO,	
  too),	
  web	
  site	
  sta<cs,	
  customer	
  interac<ons	
  
   and,	
  of	
  course,	
  revenue	
  and	
  profit	
  
Your Mental Model of
    Management
Which	
  picture	
  most	
  closely	
  
resembles	
  your	
  mental	
  picture	
  
when	
  you	
  think	
  of	
  a	
  manager?	
  
Your Mental Model
Over	
  the	
  course	
  of	
  your	
  career...	
  
Your Mental Model
At	
  your	
  current	
  organiza<on…	
  
Your Mental Model
In	
  an	
  Agile	
  Org…	
  
Your Mental Model
In	
  an	
  Ideal	
  World?	
  
Closer Look: What Our Mental Models of
        Management May Mean
 •  Are	
  managers	
  primarily	
  disciplinarians	
  and/or	
  
    task	
  masters?	
  
 •  Should	
  they	
  know	
  more	
  and	
  be	
  more	
  capable	
  
    than	
  you	
  are?	
  
 •  Are	
  they	
  administrators,	
  <me-­‐sheet	
  collectors,	
  
    bean	
  counters,	
  irritants?	
  
 •  Do	
  they,	
  or	
  should	
  they,	
  empower	
  and	
  support	
  
    you?	
  
 •  Do	
  they	
  help	
  you	
  navigate	
  your	
  company’s	
  
    hierarchy	
  and/or	
  help	
  you	
  understand	
  your	
  
    group’s	
  vision	
  and	
  the	
  market	
  for	
  your	
  services	
  
    and/or	
  products?	
  
From Control to Commitment
•  Models	
  of	
  management	
  are	
  changing	
  in	
  many	
  
   industries,	
  in	
  most	
  cases	
  from	
  control/admin/
   supervisor	
  to	
  glue/facilitator/enabler/nurturer/
   mentor	
  
•  Why?	
  	
  
   –  Crea<ve	
  labor	
  cannot	
  be	
  “herded”	
  
   –  Compe<<ve	
  advantage	
  oAen	
  comes	
  from	
  extrac<ng	
  
      discre<onary	
  value	
  from	
  employees	
  
   –  Technology,	
  of	
  course	
  
   –  Company<-­‐>employee	
  loyalty	
  is	
  all	
  but	
  dead,	
  both	
  
      par<es	
  must	
  constantly	
  “brand”	
  themselves	
  and	
  
      develop	
  and	
  maintain	
  a	
  reputa<on	
  
Aunt Jemima: Take a Closer Look
•    Nurturing	
  	
  
•    Confident	
  but	
  approachable	
  
•    Updates	
  her	
  image	
  and	
  her	
  recipes	
  as	
  needed	
  
•    Authen<c:	
  sure,	
  she’s	
  fic<onal,	
  but	
  if	
  she	
  
     weren’t,	
  the	
  image	
  makes	
  it	
  clear	
  she	
  makes	
  
     and	
  eats	
  plenty	
  of	
  pancakes	
  herself!	
  
Aunt Jemima’s School of
                 Management
•  Walk	
  the	
  talk:	
  know	
  your	
  industry,	
  company	
  
   and	
  product	
  and	
  help	
  your	
  team	
  navigate	
  
   them	
  all	
  
•  Pancakes/Feed	
  your	
  teams:	
  share	
  industry	
  
   and	
  company	
  knowledge	
  
•  Roll	
  up	
  your	
  sleeves:	
  get	
  grunt	
  work	
  out	
  of	
  
   your	
  teams’	
  way	
  and	
  help	
  individuals	
  find	
  and	
  
   focus	
  on	
  what	
  they	
  are	
  good,	
  like	
  and	
  that	
  
   adds	
  value	
  
Aunt Jemima’s School of
                Management
•  Smile	
  and	
  look	
  straight	
  ahead:	
  make	
  decisions	
  
   collabora<vely	
  and	
  transparently	
  and	
  invite	
  
   others	
  to	
  ques<on	
  them	
  and	
  make	
  
   sugges<ons	
  
•  Change	
  your	
  recipe	
  when	
  it’s	
  not	
  working:	
  
   nothing	
  s<fles	
  construc<ve	
  cri<cism	
  like	
  
   having	
  no	
  response	
  and/or	
  nothing	
  changing	
  
Nurturing Agile at Your Org
 How	
  do	
  your	
  managers	
  see	
  themselves?	
  
Nurturing Agile at Your Org
•  Assess	
  your	
  org’s	
  culture:	
  could	
  the	
  Marines	
  
   use	
  the	
  Agile	
  process?	
  Should	
  they?	
  
•  Know	
  thyself:	
  know	
  why	
  you	
  are	
  doing	
  it	
  and	
  
   how	
  it	
  benefits	
  both	
  you	
  and	
  the	
  org	
  
•  As	
  unappealing	
  as	
  it	
  may	
  be,	
  you	
  will	
  have	
  to	
  
   make	
  appeals	
  to	
  emo<on	
  and	
  personal	
  needs	
  	
  
   as	
  well	
  as	
  logical	
  arguments	
  
Basic Steps
•  Create	
  a	
  sense	
  of	
  urgency	
  
•  Build	
  a	
  coali<on	
  that	
  spans	
  all	
  
   stakeholders	
  and	
  their	
  bosses	
  
•  Set	
  “value	
  added”	
  goals,	
  e.g.	
  greater	
  
   customer	
  sa<sfac<on,	
  more	
  downloads,	
  
   fewer	
  defects	
  
•  Define	
  clear,	
  simple	
  ways	
  to	
  measure	
  
   progress	
  toward	
  your	
  goals	
  
Basic Steps
•  Some	
  of	
  these	
  should	
  benefit	
  decision-­‐
   makers,	
  likely	
  your	
  boss,	
  directly,	
  for	
  
   maximum	
  impact	
  
•  Demonstrate	
  how	
  Agile	
  helped	
  if	
  and	
  
   when	
  the	
  group	
  makes	
  progress	
  	
  
•  Accept	
  it	
  will	
  likely	
  not	
  be	
  as	
  well	
  or	
  
   completely	
  Agile	
  as	
  you	
  would	
  like	
  and	
  
   celebrate	
  baby	
  steps	
  
Some Things That Are Likely to
       Deter Your Progress
•  Going	
  Agile	
  in	
  an	
  organiza<on	
  that	
  is	
  too	
  
   culturally	
  different	
  from	
  what	
  Agile	
  requires	
  
•  Saying	
  “you	
  don’t	
  get	
  it”	
  to	
  almost	
  anyone;	
  if	
  
   you	
  want	
  to	
  change	
  things,	
  it	
  is	
  incumbent	
  
   upon	
  you	
  to	
  “get”	
  them	
  and	
  their	
  business	
  
   first	
  
•  Losing	
  sight	
  of	
  what	
  Agile	
  is	
  supposed	
  to	
  do	
  
   for	
  the	
  company,	
  a.k.a.	
  making	
  Agile	
  the	
  goal	
  
   rather	
  than	
  a	
  means	
  
In Closing
•  Agile,	
  and	
  transi<oning	
  to	
  Agile,	
  is	
  
   challenging,	
  rewarding	
  and	
  fun	
  
•  If	
  it	
  is	
  consistently	
  none	
  of	
  the	
  above	
  
   for	
  more	
  than	
  a	
  couple	
  weeks,	
  pause,	
  
   reflect	
  (retrospec<ve	
  J)	
  and	
  re-­‐assess	
  
   your	
  process	
  and/or	
  transi<on	
  
•  Your	
  manager	
  should	
  be	
  able	
  to	
  help!	
  	
  
Additional Materials
“How	
  to	
  Change	
  a	
  Culture,”	
  MIT	
  Sloan	
  Management	
  Review,	
  John	
  Shook	
  
12/2010	
  
	
  
“Corporate	
  Transforma<on	
  Without	
  a	
  Crisis,”	
  The	
  McKinsey	
  Quarterly,	
  Jonathan	
  
Day	
  &	
  Michael	
  Jung	
  4/2004	
  
	
  
“Why	
  Should	
  Anyone	
  be	
  Led	
  by	
  You?”	
  HBR,	
  Robert	
  Goffee	
  &	
  Gareth	
  Jones	
  
6/2004	
  
	
  
“David	
  Neeleman:	
  Flight	
  Path	
  of	
  a	
  Servant	
  Leader,”	
  HBR,	
  Bill	
  George	
  &	
  Marhew	
  
Breiselder	
  9/2009	
  
	
  
Organiza<on	
  Change,	
  Theory	
  &	
  Prac<ce,	
  W.	
  Warner	
  Burke	
  6/2002	
  
	
  
Communica<ng	
  Change:	
  How	
  to	
  Win	
  Support	
  for	
  New	
  Business	
  Direc<ons,	
  TJ	
  
and	
  Sandar	
  Larkin	
  1994	
  
	
  
hrp://www.psychologytoday.com/blog/wired-­‐success/201107/is-­‐loyalty-­‐dead	
  	
  
	
  
	
  

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The Role of the Manager in an Agile, or Wannabe Agile, Org

  • 1. The Lesser Known Breakfast of Champions a.k.a. The Role of the Manager in an Agile, or Wannabe Agile, Org Steven  Koes   President  
  • 2. Who Are You? •  First:  props  for  being  here,  you’ve  already   demonstrated  more  mo<va<on  than  80%  of   par<cipants  in  soAware  development.  Need  a   job?  J   •  Developers,  star<ng  a  company  or  want  to  start  a   company?   •  What  would  you  like  to  get  out  of  today’s   session?  
  • 3. Who is This Guy? •  15+  Years  in  SoAware  Development:  IBM,  2  Startups,  Consul<ng,   Travel,  Educa<on   •  Believes  Agile  can  create  more  of  the  right  products  and  do  so  at   a  higher  quality  in  less  <me,  regardless  of  the  industry;  has   worked  in  orgs  in  which  Agile  did  so  and  orgs  in  which  it  failed   miserably   •  Computer  Science  BA  &  Masters  in  Business  &  Management   from  Wharton/Upenn   •  Recently  started  An<phon,  Inc.,  to  offer  business  real-­‐<me   insight  into  the  rela<onships  between  their  online  &  mobile   marke<ng  (yes,  SEO,  too),  web  site  sta<cs,  customer  interac<ons   and,  of  course,  revenue  and  profit  
  • 4. Your Mental Model of Management Which  picture  most  closely   resembles  your  mental  picture   when  you  think  of  a  manager?  
  • 5. Your Mental Model Over  the  course  of  your  career...  
  • 6. Your Mental Model At  your  current  organiza<on…  
  • 7. Your Mental Model In  an  Agile  Org…  
  • 8. Your Mental Model In  an  Ideal  World?  
  • 9. Closer Look: What Our Mental Models of Management May Mean •  Are  managers  primarily  disciplinarians  and/or   task  masters?   •  Should  they  know  more  and  be  more  capable   than  you  are?   •  Are  they  administrators,  <me-­‐sheet  collectors,   bean  counters,  irritants?   •  Do  they,  or  should  they,  empower  and  support   you?   •  Do  they  help  you  navigate  your  company’s   hierarchy  and/or  help  you  understand  your   group’s  vision  and  the  market  for  your  services   and/or  products?  
  • 10. From Control to Commitment •  Models  of  management  are  changing  in  many   industries,  in  most  cases  from  control/admin/ supervisor  to  glue/facilitator/enabler/nurturer/ mentor   •  Why?     –  Crea<ve  labor  cannot  be  “herded”   –  Compe<<ve  advantage  oAen  comes  from  extrac<ng   discre<onary  value  from  employees   –  Technology,  of  course   –  Company<-­‐>employee  loyalty  is  all  but  dead,  both   par<es  must  constantly  “brand”  themselves  and   develop  and  maintain  a  reputa<on  
  • 11. Aunt Jemima: Take a Closer Look •  Nurturing     •  Confident  but  approachable   •  Updates  her  image  and  her  recipes  as  needed   •  Authen<c:  sure,  she’s  fic<onal,  but  if  she   weren’t,  the  image  makes  it  clear  she  makes   and  eats  plenty  of  pancakes  herself!  
  • 12. Aunt Jemima’s School of Management •  Walk  the  talk:  know  your  industry,  company   and  product  and  help  your  team  navigate   them  all   •  Pancakes/Feed  your  teams:  share  industry   and  company  knowledge   •  Roll  up  your  sleeves:  get  grunt  work  out  of   your  teams’  way  and  help  individuals  find  and   focus  on  what  they  are  good,  like  and  that   adds  value  
  • 13. Aunt Jemima’s School of Management •  Smile  and  look  straight  ahead:  make  decisions   collabora<vely  and  transparently  and  invite   others  to  ques<on  them  and  make   sugges<ons   •  Change  your  recipe  when  it’s  not  working:   nothing  s<fles  construc<ve  cri<cism  like   having  no  response  and/or  nothing  changing  
  • 14. Nurturing Agile at Your Org How  do  your  managers  see  themselves?  
  • 15. Nurturing Agile at Your Org •  Assess  your  org’s  culture:  could  the  Marines   use  the  Agile  process?  Should  they?   •  Know  thyself:  know  why  you  are  doing  it  and   how  it  benefits  both  you  and  the  org   •  As  unappealing  as  it  may  be,  you  will  have  to   make  appeals  to  emo<on  and  personal  needs     as  well  as  logical  arguments  
  • 16. Basic Steps •  Create  a  sense  of  urgency   •  Build  a  coali<on  that  spans  all   stakeholders  and  their  bosses   •  Set  “value  added”  goals,  e.g.  greater   customer  sa<sfac<on,  more  downloads,   fewer  defects   •  Define  clear,  simple  ways  to  measure   progress  toward  your  goals  
  • 17. Basic Steps •  Some  of  these  should  benefit  decision-­‐ makers,  likely  your  boss,  directly,  for   maximum  impact   •  Demonstrate  how  Agile  helped  if  and   when  the  group  makes  progress     •  Accept  it  will  likely  not  be  as  well  or   completely  Agile  as  you  would  like  and   celebrate  baby  steps  
  • 18. Some Things That Are Likely to Deter Your Progress •  Going  Agile  in  an  organiza<on  that  is  too   culturally  different  from  what  Agile  requires   •  Saying  “you  don’t  get  it”  to  almost  anyone;  if   you  want  to  change  things,  it  is  incumbent   upon  you  to  “get”  them  and  their  business   first   •  Losing  sight  of  what  Agile  is  supposed  to  do   for  the  company,  a.k.a.  making  Agile  the  goal   rather  than  a  means  
  • 19. In Closing •  Agile,  and  transi<oning  to  Agile,  is   challenging,  rewarding  and  fun   •  If  it  is  consistently  none  of  the  above   for  more  than  a  couple  weeks,  pause,   reflect  (retrospec<ve  J)  and  re-­‐assess   your  process  and/or  transi<on   •  Your  manager  should  be  able  to  help!    
  • 20. Additional Materials “How  to  Change  a  Culture,”  MIT  Sloan  Management  Review,  John  Shook   12/2010     “Corporate  Transforma<on  Without  a  Crisis,”  The  McKinsey  Quarterly,  Jonathan   Day  &  Michael  Jung  4/2004     “Why  Should  Anyone  be  Led  by  You?”  HBR,  Robert  Goffee  &  Gareth  Jones   6/2004     “David  Neeleman:  Flight  Path  of  a  Servant  Leader,”  HBR,  Bill  George  &  Marhew   Breiselder  9/2009     Organiza<on  Change,  Theory  &  Prac<ce,  W.  Warner  Burke  6/2002     Communica<ng  Change:  How  to  Win  Support  for  New  Business  Direc<ons,  TJ   and  Sandar  Larkin  1994     hrp://www.psychologytoday.com/blog/wired-­‐success/201107/is-­‐loyalty-­‐dead