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Job Hunting for the New Millenium

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Leslie Poston
Leslie Poston

Doug Ridley's slides from his Magnitude Media Social Media Accelerator Series class Job Hunting for the New Millenium. Follow him @dougridley or us @magnitudemedia

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Social Media ! Accelerator Series JOB HUNTING FOR THE NEW MILLENNIUM Doug Ridley Magnitude Media doug@magnitudemedia.net
Why are we using SOCIAL MEDIA?
We will cover PERSONAL define. BRANDING SOCIAL " identify. NETWORKS understand. STRATEGY ones that work. TOOLS free.
BRAND : a name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers.
BRAND : a name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. + An EMOTIONAL connection
What brands do you connect with? and why?
We are all primary numbers divisible only by ourselves. ~ Jean Guitton
YOU ARE MADE OF MANY LAYERS
responsible innovative approachable valuable
What do you want to be known for?
What sets you apart?
What value can you offer?
What is your goal?
Positioning yourself with great CONTENT
The secret to sharing ideas CONTENT CALENDAR
Topic Headline Notes Dates CONTENT CALENDAR
TWITTER FACEBOOK listen. LINKEDIN share. YOUTUBE GOOGLE+ connect. WORDPRESS
WORDPRESS
pages VERSUS posts
drive people here CONTENT CONTROL MORE INFORMATION
@TWITTER
username 15 CHARACTERS real name 20 CHARACTERS
@replies VERSUS @mentions
@dougridley thanks for coming to today’s event.
.@dougridley thanks for coming to today’s event. thanks for coming to today’s event @dougridley.
put your profile TO WORK
Tweets Topic Headline Time of Day Notes Hashtags Dates CONTENT CALENDAR
FACEBOOK
LOCK IT DOWN
LINKEDIN
professional networking
Testimonials are enough to convince people for now. - Alex Chiu
Be an ACTIVE MEMBER in groups
YOUTUBE
All you need is… A CAMERA THE INTERNET A MESSAGE GUTS
An example…
Topic Headline Notes Dates Video Message Tweets #s Time CONTENT CALENDAR Group
GOOGLE+
circles
the power of the THE HANGOUT
Topic Headline Notes Dates Google+ Tweets Content #s Time Group Video
key takeaways… YOU ARE JOB HUNTING
key takeaways… BE RESPONSIVE
key takeaways… YOU AREN’T EVERYONE’S FRIEND
key takeaways… DON’T BE DISCOURAGED
key takeaways… PROFESSIONAL PROFILE PHOTO
key takeaways… ALWAYS POINT TO YOUR WEBSITE
key takeaways… THIS DOESN’T REPLACE TRADITIONAL NETWORKING
tools to help YOU ROCK
bit.ly
Topic Headline Notes Dates Tweets Link #s Time Group Video G+
hootsuite
vistaprint
nutshellmail
content calendar
Topic Headline Notes Dates Tweets #s Metrics Time Group Video G+ Link
Social Media ! Accelerator Series JOB HUNTING FOR THE NEW MILLENNIUM Doug Ridley Magnitude Media doug@magnitudemedia.net

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