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We are not from
  Germany...
Advertising    Interaction      DM
        Awareness     Involvement    Conversion



Brand                                             Consumer
        Emotional                    Functional
Amsterdam view,
horizon abroad...
Volkswagen Drive In
- ADCN Silver Lamp
- Cannes Cyber Lion
- Gold Spin Award 2008
‣ We create branded stories that invite consumers to make
 them their own stories

‣ We balance push and pull to allow audience to interact at
 the time and pace they want

‣ Because consumers fall in love with brands when they can
 set the conditions themselves

‣ That is why we love the digital era!
Clients
O’Neill                              PON Automotive
‣ International Brand Portal &       ‣ Brands: Volkswagen, Skoda
   Campaigns                         ‣ (International) Brand Portal, Campaigns

Bavaria                              Friesland Foods
‣ International Brand Portal &       ‣ Brands: Chocomel & Breaker
   Campaigns                         ‣ Brand aportal, Campaigns

Suitsupply                           KPN
‣ International Brand Portal &       ‣ Brands: Simyo
   Campaigns                         ‣ Identity, Shop, Campaigns

AKZO NOBEL                           United Biscuits
‣ Brands: Flexa, Sadoline            ‣ Brands: Verkade, Sultana
‣ Brand Portal & Campaigns           ‣ Brand Portal, Campaigns

Adidas                               Diageo
‣ Brands: Reebok                     ‣ Brands: Baileys, Bushmills
‣ International Campaigns            ‣ International Campaigns
Scirocco Introductie Campagne




© 2008
Volkswagen Innovations
- Golden Egg
- Webby Award 2009
Volkswagen Innovations
- Golden Egg
- Webby Award 2009

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Next Night 6 - Dick Buschman - Achtung!

  • 1.
  • 2. We are not from Germany...
  • 3. Advertising Interaction DM Awareness Involvement Conversion Brand Consumer Emotional Functional
  • 4.
  • 5.
  • 6.
  • 8. Volkswagen Drive In - ADCN Silver Lamp - Cannes Cyber Lion - Gold Spin Award 2008
  • 9. ‣ We create branded stories that invite consumers to make them their own stories ‣ We balance push and pull to allow audience to interact at the time and pace they want ‣ Because consumers fall in love with brands when they can set the conditions themselves ‣ That is why we love the digital era!
  • 10.
  • 11. Clients O’Neill PON Automotive ‣ International Brand Portal & ‣ Brands: Volkswagen, Skoda Campaigns ‣ (International) Brand Portal, Campaigns Bavaria Friesland Foods ‣ International Brand Portal & ‣ Brands: Chocomel & Breaker Campaigns ‣ Brand aportal, Campaigns Suitsupply KPN ‣ International Brand Portal & ‣ Brands: Simyo Campaigns ‣ Identity, Shop, Campaigns AKZO NOBEL United Biscuits ‣ Brands: Flexa, Sadoline ‣ Brands: Verkade, Sultana ‣ Brand Portal & Campaigns ‣ Brand Portal, Campaigns Adidas Diageo ‣ Brands: Reebok ‣ Brands: Baileys, Bushmills ‣ International Campaigns ‣ International Campaigns
  • 12.
  • 14. Volkswagen Innovations - Golden Egg - Webby Award 2009
  • 15. Volkswagen Innovations - Golden Egg - Webby Award 2009