2. This is his speech when he became president
Date
3. Aims of the presentation
1. to identify how Barak Obama
✤
used social media to win the
eldction
2. to show how using social media
✤
gave him an advantage over his
opponent
4. This website was used to gather ideas from voters. Barrak Obama used
this to change his promises. This worked really well
Date
6. Barak Obama’s myspace, blog and
✤
twitter accounts were much better
than sentor McCain’s
On social networks, Obama also held
✤
a clear lead, with 844,927 MySpace
friends compared to McCain's 219,404.
Just between November 3rd and
November 4th (election day), Obama
gained over 10,000 new friends, while
McCain only gained about 964. On
Twitter, Obama gained 2865 new
followers between the 3rd and 4th (for
a total of 118,107), while John
McCain's Twitter account only has a
paltry 4942 followers in total.
7. A fundamental understanding of communication has always been at the
center of a politician's arsenal, but a firm grasp on the future of
communication can be the secret weapon that wins the war. For Franklin D.
Roosevelt, it was radio. For John F. Kennedy, it was television. And for
Barack Obama, it is social media.
Obama has taken grassroots campaigning into the digital age by embracing
Web 2.0 and using it as a central platform of his presidential campaign.
From social media savvy to YouTube to social networking, Obama has
navigated Web 2.0 and turned it into a major force within his campaign.
8. Website I have used
http://www.readwriteweb.com/archives/
social_media_obama_mccain_comparison.php
http://webtrends.about.com/od/web20/a/obama-web.htm