Prelims of Business Quiz conducted as a part of ComArena, an inter-collegiate management fest conducted by Dept of Commerce, St Thomas College, Pala.

1. ComArena
PEGASUS
Business Quiz
Preliminary Round

2. RULES
• 30 questions.
• Questions 2,6,12,18,24 and 30 are * marked
• No negative marks.

3. 1
Nîmes is the capital of the Gard department in
the Languedoc-Roussillon region in southern
France. This city gives name to a famous product
that everyone of us use. Name the product which
derives its name from this city.

4. DENIM

5. 2
Identify the Company from this old logo

7. 3
Current TV, an American progressive media company, recently
bought over by Al Jazeera. It was founded in 2002 by a
businessman Joel Hyatt along with a famous American Politician.
Name him.

8. Al Gore

9. 4
Identify.

10. Leena Nair,
Global Senior Vice-president for
Leadership and Organisation
Development, Hindustan Unilever

11. 5
This tech giant was initially established to develop
and sell BASIC interpreters for the Altair Office. One
of the two founders of this company resigned after
developing ‘Hodgekin’s’ disease. Name the company
and the founder.

12. Microsoft
Paul Allen

13. 6
This alpine ski resort is one of the most sought after
destinations in the world. Arthur Conan Doyle wrote an
article about skiing in this place, in 1889. This place was
an inspiration for the 1924 novel, “The Magic
Mountain” by Thomas Mann. This place is now known
all over the world for an entirely different reason.
Identify this place.

14. Davos, Switzerland

15. 7
Identify the person about whom this book is written?

17. 8

19. 9
Valueabled.com, a unique platform that gives you
the opportunity to be inspired, motivate others,
encourage change and stand up for values you
believe in. Which co. operates?

21. 10
This company manufactured India’s first typewriter in
1955. This Company was also the last to shut down
typewriter manufacturing business in the world. Name
the company.

22. Godrej & Boyce

23. 11
Identify the magazine.

25. 12
This IIT Kanpur alumnus started his career as the chief
systems programmer at IIM Ahmedabad. He then
started a company named Softronics in 1976 which
eventually failed to took off.
He now serves as an independent director on the
corporate boards of HSBC and has served as a director on
the boards of DBS Bank, Unilever, ICICI and NDTV.
Identify this famous personality.

26. N R Narayan Murthy

27. 13
Name the person behind this.

28. Dr. Dre

29. 14
Premier bourse BSE, in collaboration with the UK
government, launched an index, the first-of-its-kind
index in India or any emerging market that would track
the performance of companies in terms of their
commitment to reduce emission of green house gases.
Name this Index with September 30, 2010 as the base
date.

30. BSE Carbonex

31. 15
The first exclusive magazine for watches in India was
brought out by a Kerala based group recently. Name the
magazine and the group.

32. Malayala Manorama

33. 16
In 2012, The Indian Air Force entered into a $10.4 billion
contract with a French firm to supply 126 fighter jets
over the next 10 years. There were six contenders
bidding for the world's biggest defence deal which
included the Russian MiG- 35,Lockheed Martin's F-16
Falcon, Boeing's F-18 Hornet, the Swedish Saab Gripen,
Eurofighter Typhoon and this French firm. Name the
firm.

34. Dassault Rafale

35. 17
Identify this person and his
venture.

36. Sanjeev Narula

37. 18
Specially designed vehicle by Mercedes.
Who use this?

39. 19
This banking company financed Northern Pacific
Railroad, Baghdad Railway, steel company Krupp,
Chemical Company Bayer and notorious Auschwitz camp
etc.
After the World War II, this bank was split into 10
regional banks but was remerged in 1958. This was the
first company to be listed in NYSE after the interruption
due to 9/11 attack. Recently a person of Indian origin is
appointed as the Co-CEO of this Bank. Name the bank
and person.

40. Deutshe Bank
Anshu Jain

41. 20
This is a campaign that targets the products, media and
marketing that prescribe heavily stereotyped and
limiting roles to young girls. It is based on the believe
that all children – girls and boys - are affected by the
‘pinkification’ of girlhood. The aim is to challenge and
reverse this growing trend. It also promotes media
literacy, self-esteem, positive body image and female
role models for kids.

43. 21
Identify the logo

45. 22
This in an Indian publishing company, founded in 1936
by D. Mehra at College Street in Calcutta. The logo of
the company was designed by the acclaimed film maker
Satyajit Ray and he asked for some books as fees for his
job.

46. Rupa Books

47. 23
Identify the person associated with these companies.

48. Carlos Slim Helu

49. 24
She is one of India's gen-next entrepreneurs. She acquired a
coffee plantation in Madikeri taluk in 2006, and later set up a
company called Tamara Real Estate Holdings, the parent
company for the boutique resort brand “The Tamara”. She is the
daughter of a famous corporate head. Identify her.

50. Shruti Shibulal

51. 25
Mahindra, which has been making its Reva EV since 1994,
recently announced the name of the Reva’s successor which
would be made at a new Bangalore factory that can produce
as many as 30,000 vehicles a year. Name the brand.

53. 26
Identify this famous multi millionaire who got
married to Crystal Harris, a 26 year old model on
this new year eve.

54. Hugh Hefner

55. 27
What is the name of index proposed by George Taylor in
1926, stating that “when stock markets rise, so do
women’s skirts”?

56. Hemline Index

57. 28

58. Romain Jerome Watches made
from titanic remains

59. 29
The coin of the highest denomination ever to be issued
by India is going to be released soon. It depicts the
famous Brihadeswara Temple, Tanjore and Rajaraja
Chola on one side and the words ‘Sathyameva Jayathe’
and India on the other side.

60. 30

62. Quiz by:
George Kakkuzhiyil
Jithin Xavier
Lino George
Manuel M Mathew