This report showcases some interesting insights and highlights from Social Media Week Mumbai Sept 2014

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Social Media Week Report
Analytics Report For #SMWMumbai 22ndSept to 26thSept 2014

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Buzz Trend Line During The Week
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17517
10722
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10733
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•The Top 4 locations for the second edition of SMW14 during the week were #SMWMumbai, #SMWLdn, #SMWRME and SMWLA
•SMW Mumbai stood 1stthrough out the event

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Post Statistics
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33.30%
61.30%
6%
Share of Posts
OriginalPosts
RT's
Replies
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Total Mentions During Social Media Week : 57795
The Tweets Were : 19,097 & Retweets Were : 35,172

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Mentions for The Hashtag -#SMWMumbai
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#SMWMumbai
Mentions
•The hashtag #SMWMumbaireceived the highest mentions on the first day

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Buzziest Hours During #SMWMumbai (1/5)
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•On the first day, 17517 mentions were received for SMW Mumbai
•The opening hour 2-3.00 pm received 3825 mentions
•The buzziest hours of SMW Mumbai for the first day were from 02.00 pm to 05.00 pm

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Buzziest Hours During #SMWMumbai (2/5)
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•On the second day the highest mentions were received around 03.00 pm for SMW Mumbai
•The buzziest hours of SMW Mumbai for the second day were from 11.00 pm to 06.00 pm

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Buzziest Hours During #SMWMumbai (3/5)
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•On the third day 1744 mentions were received around 12.00 pm for SMW Mumbai
•The buzziest hours of SMW Mumbai for third day were from 11.00 pm to 06.00 pm

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Buzziest Hours During #SMWMumbai (4/5)
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•On the fourth day the highest mentions for SMW Mumbai were 1775
•The buzziest hours of SMW Mumbai for the fourth day were from 11.00 pm to 06.00 pm

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Buzziest Hours During #SMWMumbai (5/5)
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•The opening hour of the last day at SMW Mumbai saw 456 mentions
•The buzziest hours of SMW Mumbai for last day was from 12.00 pm to 08.00 pm
•The buzziest hours throughout the week were 12.00 pm to 06.00 pm for SMW Mumbai

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Top Twitteratifor #SMWMumbai

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Most Active Authors During #SMWMumbai
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Top Buzz Words During #SMWMumbai
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Gender Distribution & Top Sources for SMW Mumbai
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•Men were responsible for driving almost 73% conversations during SMW Mumbai
27%
73%
Mumbai
Female
Male
•90% of the conversations aboutSMW Mumbai werefromTwitter

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SMW Mumbai RT Snapshots
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SMW Mumbai RT Snapshots
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